Chapter 91: Old Friends (part 2 of 5)

In other words, after the release of "Scorching Sun", the reputation was so good that the official took the initiative to add two more screenings.

That's it, there is still an endless stream of people queuing to buy tickets...

What does Lu Xiaoran think-he even discussed with Zhang Jin whether he could win the ticket sales of the Shanghai Film Festival and the Beijing Film Festival...

Zhang Jin pondered for a moment and felt that it was feasible.

"I'll find someone to do this when I get back!"

"There are many domestic film festivals, and there is also a Xining First Film Festival, which can also be won..."

“OK!”

Tsk, this is Mr. Lu, you can see business opportunities in a little thing!

Of course, he could also feel that the atmosphere had changed a little...

is not only the actor of the crew of "Scorching Sun", but even many colleagues in the Chinese film industry will congratulate him, he has won the good thing, at least he can win an actor award...

Although he knew that they were mostly compliments, but a group of people set up seedlings, and he slowly believed it...

......

Of course Zhong Lifang knows why Lu Xiaoran is so enthusiastic about "Scorching Sun" - he is rushing to win the award!

Otherwise, four months will be set aside specifically for one movie?

Please, Boss Lu is hundreds of thousands of people in a minute, there are 3,000 beauties in the harem, how many young actresses are waiting for him to turn over the cards and preach and teach liquids?

In four months, he can finish two plays!

Not even "Source Code" anymore!

Not only that, Venice, but also went in person, took Zhang Jin...

Zhang Jin is the leader of the publicity and public relations department!

In the past few days, the news related to the Venice Film Festival has been continuously reported on the Internet, most of which are the popularity of "Scorching Sun", and "Lu Xiaoran conquered the Apennine Peninsula"...

Extreme exaggeration and flattery!

These are really not orange press releases...

Until the odds are out, oranges usually choose to keep a low profile.

Now with the rhythm, a few days later, the award will be announced, and I don't get the award, what should I do?

Could it be that the Venice Film Festival is shady'?

I've already offended the Golden Horse Awards, so let's be honest...

The question is, do you want to promote oranges?

Zhong Lifang couldn't make up her mind: "... Do you think we should spread the word?"

"What did Mr. Zhang say?"

"He said that MK2 is doing PR work, and at last year's Venice Film Festival, Quentin Tarantino unexpectedly gave the Golden Lion to Sofia Coppola, and this year it will definitely have to be balanced!"

"Brother Zhang said, the Golden Lion Award is no play, it must be awarded to Alexander?? Sokolov!"

"Why, why not Roman Polanski's 'The Killing'?"

Brother Song smiled: "Because Sokolov said, 'My film doesn't need an audience!', this is the original intention of serious movies!"

“... Who is this man?"

"A Russian director ..."

“... Well, we're talking about Sunburn!"

"At present, the focus of public relations is on the best director, actor and jury award, and these three awards should be able to win one!"

Zhong Lifang made it clear: "Our focus should be on the actor!"

“... I know, Brother Zhang said the same thing!"

"What are the odds?"

"At least fifty percent, if we can persuade the Fox searchlight company to give up the pursuit of awards, maybe it can increase by thirty percent!"

Zhong Lifang asked: "... Has a mainland company taken over the film produced by Fox Searchlight?"

"Fox Searchlight is an independent film production and distribution company owned by Twentieth Century Fox. ”

"In this way, if you contact them, they will say that we are willing to be their partners in China, and their films, we have them!"

“... However, most of the movies produced by Fox Searchlight are literary and artistic works, and there is nothing to show off!"

"If you buy a dozen films at a time, none of them will make money? Xiaoran needs an actor, and we also need a Venice actor!"

Brother Song nodded: "OK!"

"In addition, inform the propaganda department that the press release of "Scorching Sun" prepared before can be distributed to the public!"

......

The so-called public relations is to throw money!

If you want to win the actor, you must always show some sincerity.

Get the competitors, get the judges, if you can't do it, it can only mean that you don't have enough money!

How powerful is the media resource controlled by Orange?

Fuji Xun, Zhalang, and Ahri are all shareholders of Orange, and Zhong Lifang gave an order, and immediately spread the publicity about "Scorching Sun"!

Why promote Sunburn?

Coming out now?

The release of a hairy film will be delayed until at least next year's Shanghai Film Festival - the opening film of the Shanghai Film Festival has been confirmed...

So why is there more money and more money is panicking?

Build momentum!

Build momentum for Lu Xiaoran's coronation!

What era is it now, the era when female celebrities receive invitations to the red carpet in Venice and upload them to Weibo - dogs know how to bark twice!

If you don't create a wave first, who will know that you won the best actor at the Venice Film Festival?

The three major European actors, tsk...

As soon as this flag stands, I think any of you dare to say that Lu Xiaoran has no acting skills!

In the future, I will have the confidence to mock Jinma!

- I just don't bother to play with you, a bunch of cattle!

......

"The Legend of the White Snake" also came to Venice to promote...

They're mainly there to sell films!

Many people feel that they have to win an award to sell films, but this is actually a misunderstanding!

There are still filmmakers in Venice!

And most of them are aiming at commercial films, not award-winning main competition works!

From the early 90s to 20 years, mainland filmmakers have always had a misunderstanding. That is, as long as your film wins an award abroad, you will definitely not have to worry about overseas distribution, and the major film companies are crying and shouting and begging to buy the copyright.

It's really not like that, a film has already been to three international film festivals.

How to do its next promotion?

Straight release?

You won the prize, it's good to say, you didn't win the prize, I'm sorry...

Let's put it this way, participating in film festivals is just a means of publicity, just to make a splash and expand its influence. If that doesn't work, don't go at all.

Especially those small film festivals with the attributes of township enterprises, except for the number of passports that can be brushed and stamped, they have no effect on the promotion of the film.

It's better to find a regular partner, such as MK2...

Films like "The Legend of the White Snake" have Li Lianjie's popularity, and there are people and demons, and the special effects are not bad, and the copyright sells well.

Lu Xiaoran didn't know how it was sold, anyway, he saw a lot of people surrounding Boss Yang...

Of course, his attention was on Huang Shengyi, who was wearing a white skirt and a good wife and mother.

A few minutes later, Huang Shengyi came over with a wine glass: "... I haven't seen you in a long time!"

"Well, it's been a long time. ”

Huang Shengyi went out to make films in his sophomore year, and he rarely went back to school, so it has been at least eight years!

“... You've changed so much!"

"It's okay, Lao Cao, they said that I haven't changed much..."

"Is Lao Cao here too?"

“... Right there, there's Wang Luodan!"

Lu Xiaoran pouted at the corner, Huang Shengyi looked over, and sure enough, Cao Binkun and Wang Luodan were talking about something around Wen Zhang...

"I'm going to talk to them!"

“... Let's do it together!"

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