Chapter 1035: Power Drinks, Sales Soar
Luo Xinxue's worried speculation is also reasonable.
Just like a few years ago, Blueberry Channel released a phenomenal reality show, setting one ratings record after another. Other TV stations have heard the wind and are vying to be the first to launch similar programs.
Many follow-ups have caused similar programs to appear one after another.
During that time, people turned on the TV, and it was the reality show variety show.
At first, the audience was quite interested.
But gradually, there is some aesthetic fatigue.
Even if you invite big-name traffic stars, you can't further increase the ratings, but decline steadily.
This also caused the life span of that phenomenal show to be greatly reduced.
was originally planned to shoot five seasons, but when the third season was filmed, the ratings dropped to freezing, so I had to stop helplessly.
"Probably not anytime soon. ”
Zheng Ge recalled that the good voice of China on the earth didn't seem to be imitated, right?
Well, it seems that there has been a "good song in China".
But that'......
The participating singers who remember good songs are all original songs.
Among them, there are several good original songs, and Zheng Ge still has some impressions, such as "Bead Curtain", as well as several songs such as "When You Are Old".
In terms of personal liking, Zheng Ge likes "Good Songs" a little.
I just seem to remember that the ratings and popularity of "Good Songs" are much worse than those of "The Voice".
In fact, compared to ordinary singers, he still prefers original singers.
can be an original singer, there are few in this world.
counted and counted, and there were only a few such as Zhang Ziqi.
Most singers have their own producers and teams who write songs and compose music for themselves.
I remember that there were many original singers on that earth.
For example, Jay Chou, such as Deng Ziqi, Xu Song, Xu Wei, Daolang, Cui Jian, Pu Shu, etc. There are too many well-known and unknown ones, and he can't count them.
He admires that kind of singer.
"Alright, let's get busy. ”
Zheng Ge picked up a document.
Luo Xinxue responded when she heard this and left the office.
......
In the next few days, Zheng Ge spent most of his time in the company, dealing with various tasks. There is also some time to accompany Locke Daisy to visit some attractions in the magic capital.
Soon the time came to the 20th.
On this day, Zheng Ge had just held a meeting outside and received a call from Zhu Feng, general manager of the power drink company.
"Mr. Zheng, it's exploded, and the sales have exploded. ”
Zhu Feng's somewhat excited voice came.
"Isn't that expected?"
Zheng Ge leaned back in his chair easily.
Power Drink sponsored The Voice and won the naming rights. Now The Voice is popular all over the country and has become the hottest variety show at the moment, which naturally drives the sales of power drinks.
Zheng Ge is sure that taking advantage of this wave, he can take the power drink company to a higher level and become one of the overlords in the domestic beverage field.
"Mr. Zheng, the company is preparing to launch a prize promotion campaign recently, what do you think?"
Zhu Feng asked.
Zheng Ge thought for a moment and said, "You are the general manager of the company, how the company develops, you can do it." ”
"Mr. Xie Zheng trusts. ”
Zhu Feng said with sincere gratitude.
Doing things under Zheng Ge, not to mention anything else, the degree of freedom is absolutely not to say.
There are many matters that the general manager can decide on his own and do not need to report to the group.
In case of emergency, you can deal with it first and then report it.
It can be said that Zheng Ge has fully exerted the words "not suspecting people" and "not doubting people".
In fact, Zheng Ge is also good at looking at people.
The general managers he appointed have done a good job one by one.
"Do it well......"
Zheng Ge said a few words of encouragement and ended the call.
......
"Tuk Tuk ......"
As soon as he hung up Zhu Feng's phone, there was a knock on the office door.
"Please come in. ”
Zheng Ge picked up the teacup and shouted, and Guo Ya walked in.
"Lao Guo!"
Zheng Ge got up with a smile, asked Guo Ya to sit down on the sofa, and instructed the secretary Gu Yi to pour a cup of tea.
"Mr. Zheng, the phone calls on my side are about to be blown up in the past few days. ”
Guo Ya took a sip of tea and said with a wry smile.
"What's going on?"
Zheng Ge was a little curious.
"The sales of power drinks have skyrocketed these days, but people can't sit still!" Guo Ya sighed.
When Zheng Ge heard this, he was a little stunned.
"Are there any moves in those companies in the same industry?" Zheng Ge said.
"That's for sure. ”
Guo Ya said: "Power companies took advantage of this wave to occupy the market. In particular, Jianlibao, in the field of sports drinks, is a bold market development. Domestic and some international brands have long been unable to sit still. ”
"Of course, Zhu Feng handled this piece well. In the face of pressure from peers in the industry, it can still resist. After this wave, I believe that the power drink company will go to a new level. The phone calls I said were blown up, mostly from within us. ”
"Internal?" Zheng Ge smiled when he heard this, "Some of its companies are greedy for the naming rights of good voices." ”
"Yes!" Guo Ya sighed, he didn't expect that a singing competition would cause such a big movement.
"Now many of its companies, such as Miaomiao Food Company, Xiaocai Technology, DJI Technology, Wanjiale, Dream Makeup and other major enterprises, have called me. ”
"Some want to put an ad in the show, and some want to book the naming rights for the next season. You see, here's a list of businesses that want to book naming rights. Guo Yadao.
Zheng Ge hummed and took the information.
The show was not popular before, and these companies were not willing to spend a lot of money to sponsor a new program. After all, with that money, you can do a lot of things.
Perhaps, the company's performance can be raised.
Wait until the year-end group annual meeting, everyone gets together, and there is no light on their faces.
It was the power drink company that agreed to sponsor it under Zheng Ge's orders.
And now, one by one, they have come to the door.
Even the naming rights of the next two, three, four, five and six seasons have been booked.
Some of these companies on the list are wholly-owned holding companies of the group, as well as some holding companies and shareholding enterprises.
"This ...... You watch the processing. ”
Zheng Ge is not easy to deal with.
The palms and backs of the hands are full of meat.
Let's not talk about those marginal enterprises, but there are still many core enterprises, which can be said to be the pillars of the group, and Zheng Ge is not easy to deal with.
So this question is still a convention to be left to Vice President Guo.
Guo Ya's eyes were a little resentful.
This is obviously an offending thing!
Forget it, who made the family the big boss.
Subsequently, Zheng Ge chatted with Guo Ya about the international market and some matters of the business alliance.
"Mr. Zheng, the people over there in the Shangmeng are excited!"
Guo Ya sighed.
Zheng Ge frowned slightly, and then shook his head again, "I have expected that such a huge system with mixed personnel is indeed difficult to achieve absolute unity. ”