Chapter 192: Lifting a Rock and Shooting Yourself in the Foot

The good times seem to have just begun.

The advertising expenses are sufficient, the location of the new store is not costly, and Rainbow Beauty has opened a fire one by one, with an astonishingly high profit margin and sufficient liquidity.

Before he could gain a firm foothold in the United States, Han Chudong first considered expanding into the Asian and European markets, and when Ishikawa resigned from Panasonic, he would first return to the capital with the start-up capital to recruit troops, and ask about the estimated price of store rent and advertising expenses.

It's still the same old thing, preparing to march from Tokyo to other regions, invest some money to lay a good foundation first, and when it is time to actually start operating, Han Chudong feels that he should have already obtained a loan from the bank, or with the profits of Rainbow Beauty itself, he can support the funds needed during the expansion.

I didn't stay in Philadelphia for long, and there was a lot more to do on the corporate side.

The next day, I went south to Washington, D.C., sat down and chatted with the two local store managers, and then took a plane to New York, where I went directly to the stores on Fifth Avenue and Broadway to check whether these store managers were really capable of assisting the headquarters in completing the management.

After a night's rest at the Manhattan Hilton Hotel that day, and meeting with the owner of a small cosmetics company the next morning, Han Chudong fell in love with the other company's lipstick and tried to buy the production line and patents for $2 million.

After investigating the performance of the past three years, it is almost worth so much money, if it were not for a small store with property rights on Fifth Avenue, it would cost a maximum of 1.2 million US dollars.

The product is really good, but it has not developed, and there are countless small beauty companies like this, and they have no reputation, no money to invest in advertising, and it is difficult to form a climate just by word of mouth.

Sending someone through the gas in advance, this meeting is more like going through the motions, even the contract has been prepared, since I happened to come to New York, I made an appointment to sign the contract by the way.

For the time being, I don't plan to move closer to the cosmetics market, but it's more like accumulating in advance and releasing it when the time is right......

Business has been smooth, and occasionally there are some small bumps, and it doesn't take much energy.

Sometimes Han Chudong would also think that doing business was really that simple, until more than ten o'clock this morning.

Out of nowhere, a middle-aged white man appeared out of nowhere, intercepted him at the door of the hotel, shook the document bag in his hand, and said: "Mason Han, that's right, right? It should be right, the founder of Rainbow Beauty, I have something to talk to you about, now if you have time, just find a place in the hall." ”

seemed to be discussing, but he didn't give Han Chudong a choice, so he directly stretched out his hand and asked him to go with him.

After looking at the stranger who suddenly appeared.

A dark blue formal suit is relatively high-end, not the style that Han Chudong likes, and it is slightly loose. He looks very handsome, but unfortunately there is a black mole on his chin, and his hairstyle and face shape do not match.

was called out by his name, and he made a special trip to wait for him at the door of the hotel, Han Chudong vaguely sniffed out something wrong, his eyes were guarded, and he asked rhetorically: "What if I don't have time?"

"With what I have, I'm sure you'll have time.

Don't get me wrong, I'm not hostile, it's just ...... You're not very old, but your heart is too dark, and you always want to monopolize all the benefits, so my employer came to me and called me K. ”

The middle-aged white man smiled and stretched out his hand.

Since he used such a special name, he probably didn't want Han Chudong to find out about him through his name.

This arrogant and arrogant posture successfully frightened Han Chudong.

With that sentence of eating alone, I instantly thought of many people who might be my enemies, and I learned too little information to guess who was targeting me, and I couldn't even figure out whether there was such a so-called "employer".

Ponder for a moment.

Han Chudong nodded and said, "Okay, give you five minutes, if you're teasing me, don't blame me for letting the security guard throw you out." ”

"Don't worry, you won't have such a chance......"

In the lobby on the first floor of the hotel, there is a rest area for coffee and dessert, and a small area is set aside for smokers to smoke cigars and cigarettes.

The rapid growth of Hilton hotels has a lot to do with such intimate service.

Driver Wu stared at Mr. K with a hostile look.

I finally felt that in addition to being a driver, I could also work as a bodyguard, and I had done enough momentum, but I was actually curious in my heart, why did the guy on the other side put up a score like a nervous one.

Han Chudong glanced at his watch, cocked Erlang's legs, and crossed his hands.

Raising his chin slightly, he motioned for the guy named K to start talking.

The other party handed over the documents in his hand to Han Chudong, and his tone was confident:

"If you don't agree to cooperate with us, this test sample will be published in the New York Times or any other mainstream newspaper tomorrow, and I believe that the journalists will be interested.

I have personally visited the Blue Mirror Lake, and the scenery is truly outstanding, where the meltwater from the high mountains converges and flows downstream. However, what you may not know is that just a few dozen kilometers away, there is a deep crater, the crater bombed by the nuclear test back then, if you combine this with your company's products, and the customers know that they will put a mask that may be contaminated by nuclear weapons on their face, what do you think will happen in the end?"

Inside the document bag were the results of the water quality test, which was concluded to contain radioactive material.

Leaving aside the truth or falsity of the test results, just letting this kind of news circulate is enough to cause a catastrophe to Rainbow Beauty, and it doesn't matter whether it's true or not.

Blue Mirror Lake, a name that Han Chudong is very familiar with, because in the brochure of the mask product, there is a photo of this lake, saying that the lake water contains various trace elements and is used as the raw material for the mask water.

After listening to K's words, Han Chudong even had the intention of killing people in his heart.

The reason is that the mask water does not take water from the Blue Mirror Lake at all, just to make a fool of himself, which makes people find a beautiful natural lake for external publicity.

But no one even found out that there was a nuclear test zone not far from it?

It is true that the employees were negligent, but the decision-maker who proposed false propaganda in order to pretend to be X was Han Chudong himself.

What is this called? It's all about shooting yourself in the foot.

Once the news is reported, the negative impact is huge, even if it is clarified that it is only pure water as a raw material, it will still have an impact on the brand reputation that has just been established, and it can be said that it is stuck by the neck, and it is stuck.

The heartbeat accelerates instantly.

Han Chudong told himself not to panic, raised his head and stared at the so-called K, and said: "We don't use the water in this lake at all, and we won't detect any radioactive materials, you can't threaten me." ”

K sat there, laughed when he heard this, and replied: "I know, but if you ask a few experts and say that they have detected it from the inside, how much will it cost me?" Newspaper reporters don't care about this, they are only interested in whether they can attract attention, and you can't expect them to personally test whether they really contain radiation before publishing a report......

ps: 200,000 words updated this month, continue to work hard next month, and ask for support for genuine.