Fang Bu went to Beijing and suddenly felt a lot of pressure.

Although the speed of making money is already very fast, the thought of entering the real estate industry is simply not enough to see the little money in your hand.

Therefore, it is necessary to complete the first huge amount of original accumulation as soon as possible.

In fact, he has considered entering the Internet industry, and he can cut off some companies that will rise in the future, but he has no understanding of this industry, and the technology is even more blank.

If you want to find the right person, you can't operate it, because his understanding of this industry is completely from the perspective of users.

At that time, the purpose of registering an investment company was to invest in some potential companies in order to obtain high returns.

However, after Song Mengcheng returned from Beijing, he completely changed this way of thinking, it is better to be familiar than to be cooked, and it is better to invest in others than to invest in yourself.

Since others can, they must also be able to, not to mention that they are a reborn person who has an innate advantage in judging the future.

Song Mengcheng chose the industry he was familiar with, the cost of energy in this industry is not high, and as long as the design is good and distinctive, it is not difficult to stand out.

The difficulty is how to brand and chain the homestay you want to do to form a national scale.

In the early stage, it is nothing more than determining the theme of the B&B, and how to import an IP, or in other words, how to smoothly import the IP in the future, whose IP?

Then the specific design, and the content planning, and finally find the right place.

With the existing funds, if nothing else, there is a great hope that the first flagship store should be built in another six months or so.

So Song Mengcheng began the overall planning of the homestay.

The theme, Song Mengcheng considered three points, naturally based on nature education, ancient Chinese hidden culture, and Zen culture.

All three themes have distinct advantages and disadvantages.

If the theme of nature education is to focus on the public's family, it is not appropriate to make too high a price, and with the curriculum of nature education, the choice of location can only be similar to scenic spots, densely populated countryside, or places with rich experience activities.

The positioning of the hidden culture in ancient China was even more niche.

The choice of location should also be more precise, suitable for the countryside closer to the city, especially the ancient villages with better natural scenery, and there are some amusement, shopping and food facilities.

There is definitely no place for these things to have such perfect conditions now, so you can only match yourself with them.

The best place to choose for Zen culture is in the south, which is closer to the temple.

In the north, there are mostly believers in the Pure Land sect, although this does not affect the construction of the homestay, but it will also be not conducive to the advancement, while the south is prosperous Zen culture, which will obviously be more suitable, in addition, the scenery in the south is pleasant, and there are green in all seasons, which is also a good condition for the development of the homestay.

All three have pros and cons.

After weighing it, Song Mengcheng still decided to do a nature education homestay first.

Now that the theme has been decided, the following things are logical, and you just need to plan accordingly.

You can't prepare to make a botanical museum.

This botanical museum is a botanical museum that makes specimens of various plants and exhibits them in the museum. The name of the room is also named after the plant, and it is expressed through specific plant specimens, and even the plants of the moment.

The area of the botanical museum must not be small, at least one-third of the entire construction area, and it must not be less than 500 square meters.

This means that the rental house cannot be smaller than 1,500 square meters.

In addition to making a pendant of plant specimens for exhibition, the botanical museum can also be used as a teacher and a studio.

Teach the children to make plant specimens, or something like that.

In fact, there are many similar course developments, such as leaf vein bookmarks, such as plant stickers, such as plant specimens, such as flower arrangement......

There can be many kinds. Even if you can develop some related courses, it is not a homestay with plants as the main body, and the development of nature education must be based on plants.

Training in other handicrafts, traditional artisan techniques, and even some skills is possible.

The key is to see how the course is planned.

You can use one main line as an add-on with other courses.

Originally, the core of nature education is to develop children's thinking patterns and guide their interests in the experience of nature.

Therefore, specific courses are fine as long as they do not violate this principle.

In addition, the non-powered park is a good help, you can open a non-powered park in each homestay, so that the children will be much enhanced in terms of curriculum and play experience.

Song Mengcheng decided to find a suitable place near his current non-powered park to be the first phase of the Botanical Museum B&B.

This is the most cost-effective way, because the package is already available, and it is only necessary to build a botanical museum and make some rooms.

The cost will be saved a lot, and with the non-powered park, it will also form a good interaction with the Botanical Museum, which can increase the introduction of tourists.

However, there is a certain degree of difficulty in the introduction of IP, and it is obviously not reasonable to use a certain plant as an IP, which is easily reminiscent of the host's preference for a certain plant.

So you can only start from a human point of view. It's hard to find a botanist, or someone who is well-known in the industry.

If you have a public institution establishment, you will definitely not be able to, and the policy will not allow it, and the individual will not allow you to make money under his banner.

There are many botanists abroad who do not have a career establishment, but there are few in China.

The most important thing is that Song Mengcheng also has no contact channels for these people.

Although there is an internet to find a lot of related consultations, it is also more troublesome to connect.

After all, the Internet has not been around for a long time, and it is far from reaching the point where we can interact with each other without barriers.

However, Song Mengcheng is still determined to find an IP, even if it is just a doctor of botany who is not famous, he can establish the authority of this doctor of botany in the event, and he can create an IP himself.

This requires a good cooperation model and contract constraints, although it is a win-win good thing, but once people are famous, the probability of changing jobs will be very high.

Song Mengcheng asked Chu Hongyan to recruit a doctor of botany nationwide, regardless of whether it is good or not, it is always necessary to prepare in advance.

After the planning was completed, Song Mengcheng began to look for a suitable place within a radius of 50 kilometers of the new classic non-powered park.

Finding land is really not Song Mengcheng's strong point, and the bloody place looks very suitable, but they all have owners, or some projects have already started running.

After running for three days in a row, I didn't decide on a place, especially if I needed such a large construction area, basically nothing.

This is not difficult, as long as there are reasonable procedures, it is not impossible to build by yourself, the key is to look at the attributes of the land, whether it is a building land.

ran for three days without results, and Song Mengcheng didn't bother thinking about it, and handed over this task to Gao Dayong.

Gao Dayong is a local after all, so he knows more about the local situation, and specially reminded him to go to the village committees of several villages to talk to see if there is a suitable place.

Song Mengcheng did not come forward to talk to the village committee because he was worried that they would sit on the ground and raise the price.

With a local mediating in the middle, many things have tension and the possibility of many negotiations.

If Song Mengcheng had negotiated in the past, it would have easily led to a one-time negotiation that would either work or not, and there would be little room for bargaining.