On August 22, 15, the 15th World Championships in Athletics was held in Beijing.

In the 100-meter sprint event, Lu Yan naturally won the gold medal without exception.

When the whole country was celebrating and various media were hyped up, he shared the link to the activity of "Slash a knife, get a Shenzhou mobile phone for free" on his personal Weibo account.

Later, it was called by the media as a landmark moment for the arrival of the new e-commerce era.

Regarding the rise of Pinduoduo, I always feel incredible when I first think about it.

But if you think about it, you can also find the reason for the success.

First of all, its growth is to undertake the development dividend of a social Internet e-commerce.

Social scenes, information promotion, mobile payment, logistics system...... These factors related to the success or failure of e-commerce are all in place.

At the beginning of 2000, when Rebus first started to excel, he was simply suffering from logistics problems, and by this time, it was no longer a problem at all.

The rise of Pinduoduo boils down to four major dividends.

The first is the overflow of Ahri merchants, which can be called the time of the day.

Before the birth of Ahri, Chinese merchants did not have the concept of e-commerce.

Ma Yun is equivalent to doing a popular science work, bringing many people who have no concept and understanding of Internet e-commerce to the Internet. Relying on the powerful Ahri Iron Army, the ground push team, in today's words, was not a human job at that time.

But when Pinduoduo is launched, there is no need to repeat this difficult literacy process, but when the Ahri business overflows, this large number of people will be inherited.

Another is the physical group buying, which is like a good deal, and it also belongs to Tmall, a really cheap physical group buy, in fact, no one does it anymore.

Secondly, with the popularization of low-cost smartphones and the increasing convenience of logistics, a large number of third- and fourth-tier and low-income people have begun to shop online. But at this time, Ahri was no longer as cheap as before, which gave Pinduoduo the opportunity to rise.

The last point is the diversion of WeChat.

Penguin has always had the heart to do e-commerce, but it couldn't do it well, so it invested in JD.com.

Now, he is also willing to cooperate with Lu Yan to support Pinduoduo and let it attack the core hinterland of Ahri.

Shopping malls are like battlefields, and there is no friendship at all.

Behind every business tycoon are tens of thousands of employees and their families, which are related to their life and development.

It would be naïve to talk about private feelings.

Another time and space, one day in 2017, Cheng Wei, the founder of Didi, saw the news from the Internet: Meituan launched an online car-hailing business. This is equivalent to a stab in Didi's abdomen.

And just a few hours ago, Cheng Wei had dinner with Wang Xuan, the founder of Meituan, and talked and laughed.

The two have known each other since 2011 and have always had a good personal relationship.

During the meal, Wang Xuan did not say a word about Meituan's upcoming online car-hailing service.

Cheng Wei, who saw the news, did not hesitate and instructed Didi to immediately stop the cooperation interface with Meituan, and soon launched Didi's takeaway business.

Favors are favors, business is business, that's probably it!

However, a wise man will make a mistake if he thinks a thousand times.

Ma Yun looked at the Pinduoduo that Lu Yan made, and didn't pay attention to it, only said that the software was good, and there were too many fakes.

Bringing together a group of merchants who were "eliminated" by Ahri is simply turning back history!

After all, Jingdong is going to the high-end, and Ahri is also trying to take off the labels of "low price" and "fake", he doesn't feel that what Lu Yan has made has much room for growth.

took time to meet Lu Yan in Shenghai and talked and laughed.

After all, Ahri is still a shareholder of Meituan, owning a lot of shares, waiting to be listed for profit!

As a result, Lu Yan's "Pinduoduo" has developed rapidly amid low prices and controversy.

Because of its own, Toutiao and WeChat diversion, one day after it was launched, the number of fans of the official account exceeded one million, and in only half a month, the number of paying users exceeded 10 million, and the number of users exceeded 100 million in half a year, which simply made people in the Internet business circle look stupid.

That's too fast, isn't it?

Ahri, Jingdong, the two powers have been competing for hegemony for so many years, why did it suddenly become a trend of the three kingdoms?

So, it's time for the whole network to criticize fakes.

Even with Lu Yan's reputation, it has dropped a lot, and he has been accused of various things, and black materials have been spread frequently.

But these can't have any substantial impact on Lu Yan.

The so-called reputation is all over the world, slander is all over the world, and if you really want to live like a saint, it's not good.

Zhou Gong is afraid of rumors, Wang Mang is humble and has not usurped the time!

In the past 16 years, many companies under Lu Yan's name have grown explosively.

First, it benefited from the large-scale commercial use of 4G and the popularization of smartphones.

Second, it is the explosion of Internet finance.

In fact, before that, domestic consumption was somewhat insufficient, and Chinese people did not dare to spend money.

But as it becomes easier and easier to borrow money, some people can't control their hands and keep buying.

Investment, exports, consumption, the troika that drives GDP ......!

At the beginning of 2016, Mu Yunrong took Lu Yan's investment and founded a bike-sharing company, which entered this highly competitive industry, and was exclaimed by many bike-sharing companies!

"Computer World" magazine published an article saying: A few years ago, Penguin went on a killing spree, and there was nothing in the Internet field that was not involved.

Today, although Lu Yan has not established a large group company like Penguin. But he founded many Internet companies such as Meituan, Yixing Taxi, Shenzhou Mobile, Hongmeng Mobile, Dadai Network (Daily Headlines), Kunlun Chip, Pinduoduo and many other Internet companies.

It has grown into a giant comparable to penguins and Ahri, but in bulk.

Use each other's data to communicate with each other, like the penguins of the year, and kill all sides...... The dragon slayer boy of the year has grown into a new evil dragon .......

Of course, Lu Yan does not admit such a statement, and claims that many companies under his name are all pioneers in a certain industry or subdivision.

In this regard, a large number of netizens feel that Lu Yan is indeed a pioneer in many Internet industries and fields.

But in the next month, Big Times Network Company pushed in a product called Douyin to enter the field of short videos, and grabbed the market with Kuaishou and Volcano.

For a while, rumors resurfaced.

The most spread is his love story with many confidants.

Some netizens broke the news on the forum that in fact, Zhou Xiaoqing, who is nearly forty years old and has not yet married, is in charge of Meituan, and has always maintained a lover relationship with Lu Yan.

Many people have seen these two people secretly entering and leaving a mansion in Jinling.

Now, Zhou is pregnant, and it won't be long before she goes abroad for a "vacation".

And Mu Yunrong, a beautiful entrepreneur who suddenly jumped out, is also Lu Yan's old classmate and old lover, the two of them studied in the same high school and were admitted to Central University together.

However, Lu Yan's final marriage partner is Ruan Xiaoxiao, which shows that this is still the one who has the most means.

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