Chapter 208: An agreement is reached
In different generations, these European companies have fewer access to financing and less capital power.
It can be said that it is a year of competition between the heroes, and above it is a large-scale alliance of interests, containing and competing with each other.
Whichever company gets more money has the opportunity to expand the industry.
In this case, it is easy to consider the idea of Maurizio Gucci.
Not to mention that he doesn't care about the interests of other family members at all, the annual salary reward promised to him by Han Chudong alone is enough to make Maurizio shake his position, and this large amount of money can indeed support Gucci to further develop its North American plans and Far East expansion plans.
The CEO doesn't see the rabbit and doesn't scatter the eagle, and he has to wait for Han Chudong to deal with everything before he is willing to persuade his family members.
In this way, Casno's attitude becomes extremely important.
Three days later, there was no negotiation, which made Han Chudong a little impatient, and gave Mr. Clifton Nate two million dollars of concession space, ready to deal with those shareholders one by one, and buy part of Casno shares first.
Then he turned around and joined forces with the shareholders who supported the sale to completely crush the opponents, and anyway, as long as he got a majority of the decision-making power, he could make decisions on behalf of Casno's current management.
Once Gucci accepts the financing, it will be able to dilute the shares of the Gucci family and Casno by half, and no one will be able to stop Han from pursuing new development plans.
It's a good idea, but it can be a bit cumbersome to actually do.
You can only take one step at a time and look at one step at a time......
Whether it is for Gucci or Casno, Han Chudong only has a financial advantage.
However, when it comes to cooperation with L'Oréal, the rainbow mask has an overwhelming advantage.
The board of directors of L'Oréal Group secretly discussed the possibility of joining other beauty manufacturers to boycott the so-called "auction partnership", but later found out that perhaps it was in the interests of Han Chudong to dominate the company, and the boycott would not benefit L'Oréal Group at all.
Behind them stood two independent directors of a Wall Street investment firm, trying to persuade the other board members to agree to work together first and win one of the three spots.
It is said that I have done market research, and the scale of the industry is relatively large, even according to the rules formulated by the rainbow mask, I can earn 15% to 200% of the profit after the mask is listed.
The main reason why those investment companies on Wall Street helped was because the three major rating agencies gave valuation reports on rainbow masks, allowing them to see considerable returns.
Since a rainbow mask has achieved such high sales with such a few stores, I feel that if L'Oréal launches a soft mask product as soon as possible, it will be able to achieve higher sales and play a stimulating role in the stock exchange market.
Worried that when the auction arrives, the price will exceed expectations and spend more than $40 million, so it is better to negotiate an agreement in advance.
As a listed company, the efficiency is relatively high, and on the premise that there is no other way, an agreement was reached on the same day.
Immediately afterwards, Han Chudong received news and rushed to Paris from Florence by plane.
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It took half a day to negotiate the details of the cooperation, draw up a memorandum of cooperation, and sign the contract after both parties reviewed it.
Han Chudong did not make much concessions, but extended the cooperation period to two and a half years, and the purchase price of the mask paper is still one dollar, but in two and a half years, if the number exceeds five million, the excess purchase quantity will be discounted by 10%.
It is worthy of being an industry giant with a market value of more than $2 billion, according to the provisions of the contract, $40 million can be received within a week, and the shipment time of the mask is July 1.
It means that in more than two months, the ex-boyfriend series of masks will compete directly with L'Oreal's soft mask products, and there is still some time to complete the layout.
On the night of April 26th.
It's cloudy in Paris, and you can see the iconic Eiffel Tower from the restaurant's window.
Han Chudong had just signed the contract during the day, and had dinner with the CEO of the Hermes brand in the evening.
At present, Hermès's fame and customers are limited to a small group of wealthy French people at the top of the pyramid, and compared with companies such as LV and Chanel, the business plan is both conservative and backward.
The appetizer was caviar again, Han Chudong took a spoon and tasted a few, he was still not used to eating it, and drank a sip of red wine to dilute the strange fishy taste in his mouth.
The interim CEO of Hermès is an elegant French woman named Eva Hermès, in her fifties, dressed in style, like a delicate woman who often attends fashion shows.
The temperament is very elegant, the appearance is relatively ordinary, her husband is also in the company to help with the business, recently operated on the hospitalization, and handed over the business to his wife to manage on his behalf.
Ms. Hermes looked up at Han Chudong.
Not the kind of strong shrewd woman, she said: "Yesterday your man visited my husband in the hospital, and he still hasn't thanked you for the gift, and my husband loves that old bottle of red wine. ”
"Just a little bit of a heart, I really appreciate the spirit of the Hermès family and hope to reach a partnership and keep the company as you did.
Of course, on the basis of ensuring tradition, it should also be actively developed, women in Europe and the United States are seeking power, and they will also go out to work and dress up according to their own ideas, this is a good opportunity to promote the expansion of Hermès, its products should be noticed by all elite women around the world, and I believe that my funds can help Hermès expand. ”
Han Chudong looked sideways at the Eiffel Tower in front of him, and said with a smile: "I can take the initiative to give up the decision-making power, but you should listen to some development suggestions, the times are changing, people's aesthetics are also changing, if you speed up the development plan of new products, you should be able to attract more consumers."
When the princess of Monaco and the famous Hollywood actress Grace Kelly was pregnant, she attended a public occasion, and in the face of the media camera, she involuntarily blocked the Hermes Kelly leather bag in front of her for a moment to cover her bulging lower abdomen due to pregnancy, which made Kelly's bag very popular. And I'm doing business in Los Angeles, and the industry has extended to the Hollywood film industry, and if you promote Hermès among Hollywood actresses, you can estimate how much publicity they have. ”
Hermès has not yet given a final answer, and he is trying to make the other party aware of the help he can make.
This company has enough background and skilled craftsmen, and now it only lacks mature development concepts and funds, and it is easy to push it to a new level.
"Princess Grace Kelly is a friend of mine, and I had someone design her bag and give it to her. ”
Ms. Eva Hermès smiled and said, "She was so beautiful then, even more beautiful than Audrey Hepburn, and the Kelly bag is still the best-selling bag to this day." ”
"I admit that if my beauty company could ask her to endorse her, I would agree to it right away......"