At the beginning of the year, the seven departments jointly issued the "Notice on Several Economic Policies to Support the Development of Films".

The content is very dry, and it is roughly the implementation of financial support policies for the film industry.

The purpose is very simple, in order for Chinese films to compete with Hollywood, which has strong ships, there can be enough funds to promote the industrialization and upgrading of films!

Lu Xiaoran focuses on understanding the second half: by listing and financing film and television companies, promoting the acceleration of the industrialization process of Chinese films and creating heavy industrial films.

Huayi, what the Huang brothers heard was the first half, the implementation of financial support policies...

So, they started to de-filmize, to put it bluntly, they no longer focus on films, but become an investment company, using various concepts to speculate Huayi's stock to the peak.

In the stock market in the next two years, various cultural concept gimmicks were born, such as the concept of cultural real estate, cultural towns and so on.

Huayi's share price has also soared, with a market value of nearly 90 billion at its peak, making it the second largest film content company in China by market capitalization.

The reason is that making movies is too hard, and it is far better to develop the concept of derivatives and get money in the stock market faster.

Disappointed with it!

It's a shame to say, today's China, whether it is science and technology, military, or culture and education, ranks among the top in the world in all aspects, but in terms of movies, it is far behind North America...

Giving you financial and policy support is to let you take root in industrialization and make the film industry, not to let you cut leeks and make money!

Rotten wood cannot be carved!

Contrast oranges...

It's clear who is serious about doing things!

It's better to have a second son...

......

In fact, even if Lu Xiaoran didn't come out to 'bombard', Hua Yi's happy days would have four years left at most...

Quite simply, their time is coming to an end.

Their aesthetics stayed in the nineties of the last century, and Feng's movies were full of the good logic of Bao Er's wife and raising a junior without a bottom line, which is also the value he relied on to make his fortune.

In today's era of great power competition and strongman fighting, if China is still oriented by this kind of mainstream values, then the country will be finished.

The most important thing is that times have changed, and the mainstream audience doesn't like the old set anymore.

It's impossible for them to change it, because if they do, it's worthless.

Ah Mou was very moved, and he couldn't wait to make a promise...

In his opinion, Director Lu is angry at the crown for Lan Yan!

Sort it off...

It's just that before that, Lu Liubai might endure it, or go home and post on Weibo...

1.2 million words have been developed obscenely, and if you don't come out with two hard sentences, the whole person will be wasted!

In the follow-up development, a bunch of media are seeking to correct their names - the first person in mainland films!

Even Wang Shuo, who has not shown up much, was pulled out and severely criticized - who made your mouth so big?

......

Firm.

Boss Lu briefly explained Tong Gang's instructions, and several people nodded in understanding...

To illustrate, the whole atmosphere of Orange is very low-key, but it is also very belligerent, and they are very satisfied with the boss's angry stamping on the Beijing circle...

"So, we resolutely don't hype up the so-called concept of cultural real estate?"

"Yes, in three years, we have to build a good foundation and standards for industrialization, first cultivate internal skills, theme parks and the like, don't worry!"

“... However, now that many good projects have been snatched up by Wanda and Huayi, we are one step late, and it is very likely that we will not even be able to drink the soup!"

"Do you really think these 400 or so projects can take shape?"

“... What do you mean?"

"Let them talk first, and we'll take over when the time comes..."

You take a look at the live entertainment projects announced by Huayi, 18...

Take the asset-light model, learn Fangte, Renfangte has a set of special film product patents, and all local construction projects have to buy its special film equipment and machines.

What do you have in Huayi? Do you still feel that you have taken a big advantage?

Lu Xiaoran walked out of the conference room in a happy mood...

Zhong Lifang continued to preside over the meeting: "The details of the financial report are all public, we are a leading company, we must set an example, all expenses, profits, and revenues are marked, and no fraud is allowed!"

"Zhong Dong, if you do this, you will offend people!"

"Our boss is still afraid of offending people? The China Securities Regulatory Commission must be very willing to see the financial reports of a media company that is completely open and transparent!"

“... Do you want to figure out what it means?"

"Yes!"

"Okay, I see..."

Of course, Orange's finances are not afraid to be public, and every investment they make is very clear, and it is completely related to their work...

Lu Xiaoran will never mortgage equity, let alone cash out to improve his life - in the drama "Outwitting Tiger Mountain", his share is close to 150 million.

In a word, he has money ...

If you don't play collection or anything, the income of hundreds of millions a year is enough for him to waste!

......

Yu Dong came to see Boss Lu...

He has two purposes, one is to test Lu Xiaoran's attitude towards the North American branch, and the other is to help talk about the relationship with Lu Xiaoran and Huayi...

"It's already big to expand the North American branch, and I've approved $300 million to buy a building and transform it into the Orange Building..."

"I'm talking about going public!"

“... NASDAQ listing?"

"Yes!"

Yu Dong picked up the teacup, took a sip, and continued: "I have a good relationship with Shen Nanpeng of Sequoia Capital, and Bona went public in the United States back then, and they helped him!"

Lu Xiaoran waved his hand: "North America's judgment on the TMT industry is not the same as that of A-shares, they recognize the Disney model, not the orange model!"

“... You... Have you studied these?"

"Of course, otherwise you think I'm just relying on luck to make oranges 100 billion market value?"

Glancing at Yu Dong, Lu Xiaoran continued: "The North American film industry has entered a period of stability, and there will be no sudden doubling of the value of film and television companies. China is different, it is in the era of wild development, and the high price-earnings ratio of film companies is scary, so we can achieve a market value of 100 billion yuan just by making movies!"

"What about the North American branch, you continue to operate like this?"

"Well, resolutely do the content. ”

"Not divided?"

"You mean to make a subsidiary to go public? There is no need, with the rise of Netflix, streaming media is bound to change the existing pattern, and companies focusing on content production will become fragrant and sweet, but it is really not good, and when the time comes, find a shareholder to take a stake..."

"The rise of streaming?"

"It's online video, there will be more film and television companies doing streaming media in the future, whether it is a mobile terminal or an e-commerce platform, their competition will not be the existing business after reaching a certain level, they will try their best to retain the existing scale and users in other ways, increase the retention rate of existing users, and retain users to rely on high-quality content, so I am very optimistic about content production!"

The concept of working for BAT was proposed by Yu Dong, and he should understand what Lu Xiaoran meant...

"You're going to do online video too?"

“... I can't afford to burn money..."

This topic stopped, and Yu Dong continued: "Actually, Huayi is not easy..."

"Is it not easy to do real estate?"

Yu Dongleng paused: "Real estate?"

"Selling the concept of cultural towns everywhere, transforming real estate, people are not peers with us, and they still hold awards!"

“... It's really..."

Yu Dong thought about Huang Zhongjun's rescue measures during this time, which was to promote cultural towns and build theme parks, but he didn't know if he really thought it was a real estate company!

Lu Xiaoran filled the teacup in front of Yu Dong, and continued: "You have read the "Notice on Several Economic Policies to Support the Development of Films" issued above, right?"

"Look, I'm seriously studying the intentions above. ”

"No need to study, literally, to attract money, to develop the film industry ... The focus is on the film industry behind!"

Lu Xiaoran looked at Yu Dong seriously, and the latter was thoughtful.

"Brother Yu, you have been in the system, you should know the purpose of the promulgation of the policy, there must be its purpose, we follow the direction of the policy, it is correct, and to use the policy to benefit ourselves is to work against the policy..."

"I said why does Lao Tong value you so much, okay, I understand!"

"Well, let's let them first, it won't be long after they go crazy!"

Yu Dong hesitated for a moment, and then said: "..."Mekong Operation" This play..."

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