It is very understandable that the summer file and the Spring Festival file are equivalent to a big test for major companies in the circle!

"Not absent" is the core competitiveness of several major companies as established issuers.

If you are absent, it means that you yourself belong to the second echelon, the second echelon is the biggest difference from the first echelon, the distribution ability...

In the summer, you are absent, why do you make the theater believe you?

As one of the five giants in the industry, it is impossible for Guangxian to be absent from such a schedule...

Since the beginning of this year, among the several films released by Guangguang, the box office of "Chunjiao Saves Zhiming" is 125 million, the box office of "The Suspect's X Dedication" is 202 million, and the slightly better "Havoc in Tianzhu" is 758 million. It is estimated that Wang Changtian is also anxious, so he turned from opposition to gambling, after all, the IP is in hand, and he can't give up the treatment, after all, what if it happens!

If you don't make a move, this year's summer file will have to wait for other movies to wreak havoc.

Boss Lu has a cheat like the big golden retriever, and knows that "Wolf Warrior 2" will create a jaw-dropping box office result, so he said very calmly: "These movies are only crushed in front of "Wolf Warrior 2"!"

“… It's good if you have confidence, after all, the box office of this drama is less than 800 million, and we are losing money. ”

"Don't worry, I don't dare to talk about eight billion, two billion is still no problem. ”

"What's 2 billion okay?"

Sugar combed her hair and walked down the stairs...

"Hey, you're home?"

Lu Xiaoran was surprised...

He always thought that sugar production was still running publicity!

"Well, I came back in the afternoon, and I was sleeping just now..."

Zhong Lifang: "The box office of "Flash Girl" is good, and the final box office is expected to be 400 million!"

Lu Xiaoran sighed: "Alas... 400 million, I haven't played "Little Times", what's wrong with the Chinese audience!"

“… Don't say such things. ”

"I'll just make a joke..."

What else could have happened?

I was frightened by a bunch of abortions and tearing youth films, and I didn't dare to go to the theater to watch the so-called 'youth films' anymore...

"I originally thought that after "Sunshine Sisters", everyone would be interested in "Flash Girl"..."

"The overall environment right now is that there is a general distrust of young actors... But fortunately, the box office of 400 million is also a big profit!"

Tangtang drank half a glass of boiled water, and then asked, "What did you just talk about?"

"Talk about the box office of "Wolf Warrior 2". ”

Every movie is released, and the industry and theaters have expectations.

Summer file!

Major theaters have placed bets!

The recognized head work is, of course, "The Great Cause of the Founding of the Army".

"Psychological Crime", "Rogue League", "Kill the Wolf, Greedy Wolf", and "The Legend of Shark Pearl" have also been followed up by theaters...

"Wolf Warrior 2", according to the market performance of the first "Wolf Warrior", is generally predicted to be 6-800 million...

There's a basis for that!

No matter how you fly, how many times can you surpass your predecessor?

Not logical!

Therefore, the 'two billion' sentence that Lu Xiaoran said 'casually' was taken as a joke by them...

……

Sister Mi once again competed in the film market, which can be said to have ended in failure...

The plot of "Rescue Against Time" is quite passing, but there are a lot of bad reviews on the Internet, and many people don't even read it, and they give it one star directly!

This is normal, I have enjoyed the benefits brought by traffic before, but it is just a backlash!

Although the name of the box office queen only lasted for a year or two, it was also a real box office pile.

When the audience comes to their senses, how much they praised you before, and how much they complain now...

Resolutely do not buy tickets!

This is called word of mouth!

After all, there are too few die-hard fans like the big golden retriever...

"Rescue Against Time" barely recovered its cost, but it was more than half short of the expected goal.

This also proves one thing: in a mature market, it is difficult to make the producer make a lot of money as before by relying only on the contribution of fans...

Fortunately, her team has already thought of a way, isn't it just to reverse the image!

Act in a literary film, brush up on your acting skills, and it's best to get a few nominations...

Send a press release and bring a wave of rhythm.

It's simple!

There happens to be a movie called "Baby", director Liu Jie, producer Hou Xiaoxian, the real Golden Horse team!

By the way, although the Golden Horse Awards are not as dominant as the original time and space, they are also one of the three golds, and they can be regarded as powerful actors if they can get the award of the actress.

How bad is the box office of "Rescue Against Time" - even "Flash Girl", which has been released for ten days, can press it...

……

Recently, the box office slump of domestic films has affected the secondary market...

Huayi's market value hit a new low, less than 26 billion, and Guang Mei also plummeted to 29 billion...

Even the market value of oranges has fallen by 20 billion, and the latest report is 124 billion...

Lu Xiaoran announced that he would increase his shareholding and invested 3 billion yuan, which immediately raised the stock price...

However, under the cold winter of capital, increasing the increase in heating can only be maintained for a while, and improving performance is the smartest approach.

In mid-July, Lu Xiaoran received an exclusive interview, "Entrepreneur".

Mainly let him talk about the market and environmental changes...

"First of all, no matter how the market changes, the box office, as the main business of film and television companies, is the core component of the company's performance, but the box office is easy to be leveraged in the past few years. But with the advent of the film and television winter, the risk of film investment is getting higher and higher, and many investors are not optimistic about the film market, which is normal!

"Secondly, I am always confident in Orange and should increase my holdings of no more than 2% of its outstanding shares in the next month. ”

"In terms of performance, Orange's performance has been very stable, steady and progressive, we are not the kind of company that relies on investment income to drive the company's performance, we rely on content to speak!"

"At the end of the day, everyone cares about the Orange Animation business..."

Orange Animation...

The three films planned to be released this year: "The Great Protector", "The Last Kuiba" and "Yesterday's Blue Sky"...

The first two mainland box office films were not very good, "The Great Protector" barely broke 100 million, and "The Last Kuiba" was conservative only 23 million in the first weekend...

This is also the main reason why the secondary market looks down on oranges - the strategic investment of 3.8 billion yuan that year, which has been six years, and the box office of the two films "The Return of the Great Sage" and "Big Fish and Begonia" is good.

It's nowhere near as good as the live-action movie of Orange.

"Animated films can definitely account for more than 15% of the total market, which is the general trend, and secondly, "The Great Protector" and "Kuiba" are actually profitable, we sell films in Cannes, and the best selling films are domestic animated films;"

"The development of orange animation, we have made a plan for the next fifteen years, I hope everyone is a little more tolerant of domestic animation, there will be two next year, "White Snake Origin" and "Wind Whispering Spell"..."

Finally, when the issue of market value was mentioned, Lu Xiaoran replied cautiously: "It is unrealistic to blindly rely on capital market financing to raise the threshold for films." ”

"The most important thing in making a movie is the team, team and production ability, when a company maintains strong creativity, it must be a time when the team is very strong, Orange has the strongest film production team in the entire Chinese-speaking area, this is our biggest advantage!"