Early sixties.

When Thomas Jr. took over IBM from his father, he completed an amazing R&D program.

With $500 million in research and development, $1 billion in production equipment, and $3.5 billion in marketing expenses, Forbes magazine exclaimed that this was a real gamble.

The result, of course, was a win.

Since the mid-60s, the 360 series of computers, with a total of six models of large, medium and small computers and 44 new types of supporting equipment, have sold a total of more than 32,000 units throughout the 60s, not only creating a miracle in computer sales, but also becoming people's favorite computers.

In 1966 alone, IBM's annual revenue exceeded $4 billion, and its net profit reached $1 billion, making it one of the top ten companies in the United States, thus establishing itself as the world's hegemon in the computer market and being known as the Blue Giant.

One of the mainframes, the model 360-71, was sold to Intel to assist in product development.

In this era when the third generation of computers is absolutely dominant, the fourth-generation computers such as HP 3300 and Wang-2200 of Wang An Computer Company are like children playing at home.

Therefore, Han Chudong realized that the time was not yet ripe, and for the time being, he would rather go to home appliance retail, beauty market and other industries to toss.

When I went to the fourth floor of Intel, I could see a large gray machine, placed in a room, and some women in white coats were using it.

The fact that there are more female programmers than men is also a feature of this era, because there is not much creativity, and women have better patience, similar to typists, and are more competent in operating computers.

Up close, it shows the words "IBM" and "360" written on it, the light bulbs are shining, there are buttons everywhere, and the number shows that the factory was made four years ago.

Speaking of which, Intel has actually launched microcomputers, and the MCS4, which was launched in 1971, is also a failed product.

Han Chudong didn't get started, and after asking some simple questions, he left with Helena Bergman and the others with great interest.

Mr. Moore thinks that he is not a person with him, and he has no idea of talking, and Han Chudong does not want to leak the news of the popularity of the fourth generation of opportunities too soon, and he really just came to see it today......

The barren Silicon Valley region is full of life.

Han Chudong took a few deep breaths before getting into the car, and Helena asked him when she saw him, "What's wrong, your nose is uncomfortable?"

"No, don't you smell the money and the smell of success? It's really fascinating, next time I come back I will bring at least 100 million dollars to invest. ”

Helena didn't think so, and even had the urge to roll her eyes, muttering: "How good it was last year, and suddenly I went crazy......"

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Having arrived in Silicon Valley, continue north, and spend more than an hour to reach San Francisco.

News of Rainbow Beauty's auction of the right to buy face mask sheets was released last week, and the auction is scheduled for two days later at the Marriott Hotel in downtown Los Angeles.

The scale is not too large, and there are a total of nine manufacturers that will definitely participate, and there are only so many that are really likely to get the right to cooperate, including Christine Dior, Estee Lauder, Maybelline, Procter & Gamble, Johnson & Johnson, etc., and Shiseido also came to join in the fun.

I don't know who will end up with it, but it can be expected that the scene will be very miserable, because Johnson & Johnson and Procter & Gamble, the two major daily necessities giants, joined in, and also contacted Han Chudong privately, bidding more than 50 million US dollars, wanting to get the same agreement as L'Oreal Group.

In this way, Han Chudong still lost money by selling to L'Oreal Group in advance.

He underestimated the interest of these companies in the soft mask market, and now as long as he nodded, he could have hundreds of millions of dollars in his account, and the follow-up supply of mask paper, with a profit margin of more than 1,000 percent, is expected to earn a lot of money.

From this point of view, the valuation given by several rating companies is still far lower than the actual value of Rainbow Beauty.

The importance of this company in Han Chudong's heart has been raised again, according to the rules he formulated, in the next two years or so, there will only be four mask brands in the European and American markets, and who can seize how much market depends on strength.

Earn a lot, but who doesn't want to earn more.

Recently, the sales channel of the ex-boyfriend series of facial masks is being promoted, and more than 100 new directly-operated stores will be opened in Europe, America and Japan within two months.

Funds are quickly tightened, and even the follow-up plan to invest in Intel has been temporarily shelved.

The list of cooperative shopping malls has expanded from Macy's to more than a dozen companies, including Harrods, Marks & Spencer, United Department Store, Shin Kong Department Store, Matsuzakaya, etc.

Rainbow Beauty is short of manpower, and even temporarily dispatched employees from Mango Toys and Baofeng Electric to help, and the human resources director personally interviews hundreds of people every day, and feels that they will almost recruit back for internships first.

The company is busy like this, and Han Chudong is quite relaxed.

It shows that the management system has begun to improve, and the managers of various departments can handle the tasks in their hands, which is much more sound than last year.

Arrive at Mason Labs' San Francisco branch and meet Ron again.

Han Chudong didn't talk nonsense, and told him directly: "Take out all the finished products that have been developed recently, including the new mask paper, and bring a friend over to try it, and there will be a chance to adjust it before the official mass production." ”

"If I'm not mistaken, lipstick production has already begun, right?"

"It went public at the beginning of next month, and now the production is not enough, and the company I bought in New York has only one production line, and the workers are still very reluctant to work overtime, stocking up on two or three thousand units a day, what is the use. ”

Han Chudong took Kiko Mochizuki to New York last time, and by the way, he bought a company for two million US dollars, and after handing over the patented formula to the laboratory to change, he redesigned the packaging and started small-scale production.

Mason Labs' battery R&D department exists in name only, the toy R&D department is still running, and the beauty product R&D department has grown to more than 80 people, divided into New York headquarters and San Francisco headquarters.

The expansion speed is too fast, one day at a time, Han Chudong doesn't even know where the New York laboratory is, and the company has a special person in charge.

In the past two months, we have successively acquired a lot of patented formulas, and completed the research and development of new products through improvements.

"I think it's pretty good, and I've had someone test it, so it might be a bit of a hassle for you to change the recipe now. Ron is worried that Han Chudong will change his mind again and overturn the R&D project that has ended.

When he was talking, he still beckoned to the staff and asked the other party to help bring all the finalized samples.

There's no way, who made Han Chudong the boss......