A week later, Lu Yan decided to cooperate with Yu Yi and invest in the filming of the drama "Palace", and Yang Mi's mind was a little more stable.

The total investment is tentatively set at 70 million, and 100 million is claimed to the outside world.

In terms of actors, because the stunned team is in charge, Lu Yan designated a person named Tong Lihua, who was a little confused by Yang Mi.

And Tong Lihua, who was hit by "good luck", is even more unclear. For a long time, I couldn't figure out what was going on.

But Lu Yan doesn't need to explain to others.

Entering November, Shenzhou Mobile Phone Company, the first generation of products has been Shenzhou M1, which is about to be released.

Meizu took a little more than two years from the transformation of making mobile phones to the listing of Meizu M8.

Xiaomi was founded, and it took one year and four months to release the Mi-1.

However, Lu Yan's Shenzhou mobile phone company was established, and it only took 11 months to launch the first mobile phone.

Being able to save half a year is naturally the credit of Prophet Lu Yan.

First, he made a layout in advance, relying on his identity as a famous student of the Central University, borrowing the school's connections and connections, and cutting off most of Rebus's entrepreneurial team in advance.

The second is naturally that he has a lot of mature views on mobile phones, software customization, the selection of hardware suppliers and foundry factories, all of which have taken too many detours.

In Shenzhou Technology Company, Lu Yan, Lin Bin, Huang Jiangji, Hong Feng, Zhou Zhuping, Cao Dexian, etc. were in the conference room, and everyone held a Shenzhou M1 mobile phone in their hands.

Black plastic body, 4-inch display, Qualcomm Snapdragon 8260 chip .......

According to the mobile phone market at this time, a mobile phone with such a configuration will be sold for at least 3,000 yuan.

"Mr. Lu, how much do you think this mobile phone is selling?"

Lin Bin, the vice president of the company, was questioned, but he was mainly responsible for the big and small affairs of Shenzhou Technology.

Lu Yan asked Cao Dexian, who was in charge of marketing, "How much do you think is appropriate?"

Cao Dexian is a sales master recruited by Lu Yan later from a headhunting company, in his forties, with rich experience.

"Our mobile phone, the screen is larger than IPONE3GS, and the experience is not much worse, but the fame is not as big as others, so it is not more expensive than others.

But compared to the Meizu M8, in terms of performance, it is completely surpassed.

So I think it can be slightly more expensive than the Meizu M8, with a terminal retail price of 2,508, I think it's good!"

Lu Yan asked the others again, how much do you think is appropriate!

Some say 2999, some say 2188, all have their own reasons.

Lu Yan asked Huang Jiangji, who was in charge of the construction of the website of Shenzhou Mall, "If it is sold online and hundreds of thousands, or even millions of users, can it be guaranteed that the mall will not collapse?"

"Yes, yes, but offline, don't you want it?" asked Huang Jiangji tentatively.

The entire entrepreneurial team is mainly composed of software engineers and hardware experts, and Cao Dexian, who has marketing experience and joined later.

Because of his relatively grassroots background, he didn't get along well with the engineers and doctors who graduated from those famous schools.

As for the specific sales of mobile phones, these people did not meet in advance to study.

Lu Yan said: "In the future, we will make every effort to ensure the construction of the Shenzhou website, and if the server is not enough, we will add it again!"

Cao Dexian asked: "Then Mr. Lu thinks how much money is appropriate?"

Lu Yan smiled, "The price of the whole network, 1999!"

Everyone was taken aback when they heard it, in 1999, one made hundreds less, if it was the sales of hundreds of thousands of mobile phones, it would be tens of millions or even hundreds of millions of profits!

"Mr. Lu, 1999, will it be too low!" said the company's second-in-command, Lin Bin.

Lu Yan said: "Our company, which has just been established for less than a year, is not famous, and the brand is not loud enough, and it needs to grab the market with a blockbuster." ”

Hong Feng smiled: "Mr. Lu, if you want to say that the brand is not hard, we admit it." But if you want to talk about fame, in fact, our company's fame is still not small!"

Everyone laughed, and Cao Dexian also grinned: "I also thought about telling Mr. Lu, when will we shoot the advertisement, with your endorsement, this mobile phone will definitely be popular!"

Lu Yan said with a smile: "If the advertisement is good, it can indeed increase fame, but what customers want is really affordable!"

Then he picked up the Shenzhou M1 in front of him and said to everyone: "What do you think this mobile phone can rank in the 3000 yuan grade?"

Lin Bin also picked up the one in front of him and said, "In terms of cost performance and appearance, I think it can be ranked among the top few." ”

Lu Yan smiled: "It is true that it can be ranked in the top few, but it is not the best choice." But if you put it in the 2,000 yuan market, it is the first place in the real world, and no mobile phone can compete with it. Even Nokia's machines can't compete with it.

Why, the cost performance can't be compared with ours.

As for the high-end attributes of famous brands, it is now grabbing even a few hundred yuan in the mobile phone market, how can there be a high-end fan!"

In Lu Yan's view, one of the main reasons for Nokia's failure is that he is too greedy and does not pay attention to strategy.

From two or three hundred yuan to seven or eight thousand yuan in the mobile phone market, it wants it all, but it invisibly discredits its own brand.

Like the girls who came later, why are so many people just die-hard apples?

It's just one word, expensive!

Although they may not have a good life, they don't have much money in their hands. But in terms of mobile phones, they are the same as many rich people or celebrities, which are Apple's latest models, which can give them a false sense of superiority.

Why does Xiaomi give people the feeling that it is not as high-end as Huawei mobile phones.

That's because Xiaomi started at the low end, but Huawei has come up with a Glory sub-brand, so that Glory will fight with Xiaomi, and it will naturally seem superior.

Lu Yan will make mobile phones, and naturally he will start from the low-end mobile phone market, but when he has the strength in the future, he will build a high-end brand.

A meeting finally set a sales price of 1999 yuan per unit.

After the dispersion, the departments began to prepare for the preparation of the mobile phone before the online sale.

Lu Yan stopped Cao Dexian, who was leaving, "You arrange it, and you will shoot the advertisement on your mobile phone in the next two days!"

Cao Dexian smiled and said, "No problem, Mr. Lu, is it yourself, or is it someone to join you?"

Lu Yan thought for a while, "Two people!"

"Is that a reception?"

"No, it's just me and Xiaoxiao!"

The woman behind the rich is always easy to attract attention, while the beautiful woman is easy to become famous.

Since appearing in "Focus Interview", Ruan Xiaoxiao has instantly become famous on the Internet, and she is not far behind the "milk tea sister".

And she, this girl, also likes this feeling.

Because he knew that Lu Yan didn't like her to mix in the entertainment industry, although she had some small expectations in her heart, she didn't dare to say that she would play a cameo role in the "Palace" invested by herself.

But Lu Yan couldn't see that she was looking forward to it, so he was ready to take her to shoot an advertisement together.