Chapter 597: Long Teng's New Strategy

Inside the villa, Ruan Qingshan and Zhang Fan began to study the strategy of going out. Now Longteng Group's going out strategy is divided into two steps. The first is to enter the high-end, the dragon series products of Longteng Group are being developed, and the dragon series is a high-end product.

The second step is to go to the low end, targeting third countries. In the third country, the volume of low-end products is slowly cultivated at the same time. After a long time, this brand will slowly take root in the hearts of the people and slowly gain a foothold.

"Xiaofan, the biggest shortcoming of Pakistan Railway. It is the security situation, although it has improved somewhat in the past two years. But the security situation is still not optimistic......"

After researching, Ruan Qingshan looked at Zhang Fan and couldn't help but say. Pakistan is a very good market, with a population of nearly 200 million, which is definitely very large in terms of population alone. At the same time, the relationship with Huaxia is also very high, if Longteng Group invests, Pakistan Railway will definitely be very happy.

However, Pakistan has one of the biggest shortcomings, and that is the security situation. Pakistan is the hardest hit area by terrorist attacks, and it suffers from terrorist attacks almost every day. With such a security situation, no one can guarantee that there will be no problems with their investments.

"The security situation is really something that must be considered. But we can't stop investing because of regional chaos. In recent years, the amount of foreign investment in Pakistan Railway has been declining year after year. If we invest now, it will be a charcoal in the snow......"

Zhang Fan said seriously. The security situation in Pakistan is somewhat unsatisfactory. But it's been a lot better in the last few years. Now that China is leading the new economic system, Pakistan Railway, as a member of the economic corridor, will definitely benefit in the future.

If we can seize this opportunity and seize this large market of 200 million people, it is very important for Longteng Group.

"Well, since you think it's good. I'll listen to your ...... this time."

Ruan Qingshan nodded. He still has to listen to Zhang Fan's opinions, after all, the entire Longteng Group belongs to Zhang Fan.

"With this Pakistani rail investment, we need to be clear about our positioning. Not maximizing the pursuit of profits. Our goal is simple, to expand our market share and expand the influence of our Longteng Group. I think so, we control the profit of the product at about 20%. And these profits, we do not take back to China, we are invested in Pakistan Railway, the construction of Pakistan Railway's Longteng self-operated village. ”

Zhang Fan said his strategy. Zhang Fan's strategy is very simple, although the market of Pakistan Railway is large, but the profit is quite low. After all, the economy is not very good.

Small profits but quick turnover, occupy the market in the shortest possible time. Then take the profits earned to build the Longteng self-operated village of Pakistan Railway, so that the reputation of Longteng Group will spread in Pakistan Railway.

This can not only increase the influence of Longteng Group in Pakistan Railway, but also increase the political capital of Longteng Group in China. You must know that Pakistan is the most important iron brother in China.

Determine the strategy, Longteng Group took action. Zhang Fan was not idle, and used the points to exchange some more suitable technologies in the lottery to meet this strategy.

The R&D center of Longteng Group, Zhang Fan and Ruan Qingshan all came here. Longteng Group has invested a huge amount of money in research and development, and after such a long period of development, it has also accumulated a certain amount of technology.

Many technologies have been quite mature, and at the same time, the self-operated model of Longteng Group has also greatly improved the production capacity of Longteng Group.

Now many products have a complete set of parts, Longteng Group can produce and use them by itself. Not only for its own use, Longteng Group also went out and became a parts supplier, and the more mixed in this industry, the better.

"Chairman, these products are new products that we have developed according to the requirements. ”

The R&D director took Zhang Fan and them into the product exhibition area, where a large number of products were placed in the product exhibition area.

"Chairman, the technology used in these products is currently relatively mature. The failure rate of the product is also very low. We incorporate our latest design concepts into our designs. ”

The head of R&D said with a smile. There are a lot of products here, and the characteristics of these products are very obvious. The technologies are all relatively mature or even obsolete.

However, because these technologies are not advanced, these technologies are quite stable. Because the technology is mature, the failure rate is relatively low.

The cost is low, the quality is stable, the technology is mature, but the appearance of the design is very fashionable. Take out a random product, and the appearance is not weak at all compared with the high-end products on the market.

"Very good......

Zhang Fan nodded. These products are exactly what you need. And these products are mainly household appliances, electronic products, daily necessities and so on.

Zhang Fan looked carefully, and when he saw several mobile phones in front of him, Zhang Fan laughed. Take out a mobile phone and open it.

This phone looks particularly stylish in appearance. But when you get it, you know it's cheap. The shell of the product is an inexpensive plastic shell.

However, after careful color matching and surface treatment, this plastic case looks exquisite. The phone is turned on, and the screen definition is also very low-end, and it is obvious that this display is a relatively cheap display.

However, the boot speed of the mobile phone is not slow, the familiar Longteng logo, this mobile phone uses the Longteng system.

"Chairman, this phone. It is the mobile phone of our Longteng brand. The phone you get is the lowest-end one. The chip is also used by our Longteng Group's own research and development of Loongson, and all other parts are produced by ourselves. If it is produced in large quantities, the cost price of this mobile phone can be controlled at about 80 yuan. ”

The R&D director's words made Zhang Fan laugh. Mobile phone, Longteng Group has long wanted to enter the mobile phone industry. However, the mobile phone industry is not so easy to toss, and Longteng Group was not prepared before.

And now, Longteng Group has finally intervened in mobile phone products. At the same time, after Ruan Qingshan took over, the R&D team of Longteng Group also began the research and development of mobile phone chips.

Loongson is the technology provided by Zhang Fan, and after research and development, this chip was finally developed. Although the technology is not advanced, it is an authentic chip developed by Longteng Group.

Even the manufacturing is made by Longteng Group, and the production line is also bought back at a high price. Compared with the top chips of mobile phones on the market, Loongson's technology is about two years behind.

However, this technology is enough for the Pakistani railway market. The most important thing is the cost, Longteng Group has accurately controlled the cost of a mobile phone at 80 yuan, which is simply too cheap.

After opening the phone and playing for a while, Zhang Fan laughed. Although it is cheap, the phone is not slow. Compared with those cheap smart phones of four or five hundred yuan, it is not weak at all, and the fluency is even higher, such a product is suitable for the future strategy of Pakistan Railway.