"The third big gift, an absolute super gift. Pen @ fun @ pavilion wWw. ｂｉｑUｇE。 ｉｎｆｏ”

Zhang Fan's face was mysterious, and the people below also mentioned God. The big screen in the back lights up, and a huge advertisement appears.

"Zhang Fan's Journey Concert ......"

An advertisement appeared on a huge screen with large letters that made everyone's eyes widen. A concert turned out to be a concert.

"This is the third gift, which will be held from June 5th to 8th, for three consecutive days at the 100,000-person stadium in Shanghai. And the 300,000 tickets for the concert, including the VIP tickets in the front row. Brother Fan is placed in the album, and all the albums purchased in May may be opened at any time to open the tickets for the concert, and there are no surprises. ”

Zhang Fan yelled again, and the fans below were crazy when they heard Zhang Fan's words. 300,000 concert tickets were all hidden in the album. In other words, buying an album may lead to a concert ticket.

"Wow, so excited......"

"Great, awesome......"

"Brother Fan is so good......"

"And this surprise ......"

The fans below were excited, and they were going to come over and buy an album. But now Zhang Fan gave them three good gifts.

Not to mention the album songs, there is also a one-year iQiyi VIP membership, and there is also the possibility of opening out the concert tickets, which is simply exciting. Especially the concert door piece, it's like playing scratch music.

Crazy, fans are going crazy. And Zhang Fan's Weibo also updated the news of the triple gift. After seeing the news, countless fans went crazy.

"Damn, hurry up and buy it......"

"Tickets for concerts, you have to get ......"

"It's so handsome......"

"Boss, I want ten ......"

"Boss, I want twenty ......"

It's crazy, Zhang Fan's fans all over the country are crazy. And at the signing session, many fans also went crazy. There are a lot of wealthy fans who buy many albums at one time just for concert tickets. In the end, Zhang Fan had to limit his purchase, and each person on the scene could only buy a maximum of ten albums, otherwise today's albums would not be enough to sell.

The signing meeting was also broadcast live through iQiyi, and after seeing the live broadcast, people from major entertainment companies were dumbfounded. I've seen someone who can play, but I've never seen someone who can play like this.

"Damn, this is the best marketing ...... I've ever seen"

"Zhang Fan really knows how to play, it seems that Zhang Fan suffers a loss, but in fact he makes a lot of money......"

"Serve ......"

"Cow ...... with a capital letter"

"Awesome, it's really the god of marketing......"

Many marketing predators were completely convinced after seeing it. When it comes to marketing, who is the best. Of course, Zhang Fan is the best. The three gifts given by Zhang Fan's album seem to be given for free, but they secretly hide a greater purpose.

Needless to say, storing a few more songs has no cost, and there is not much loss for Zhang Fan. But it made fans feel that the album was a good deal and worth it. With this kind of mentality, many people who are not ready to buy will also pay for it.

As for the one-year iQiyi membership, this trick is ruthless, killing two birds with one stone. It seems that Zhang Fanbai has given away so many members, but in fact, he has made a lot of money. What you get for nothing, everyone often feels that you don't want it in vain.

When these people get the membership, they will get used to watching videos on iQiyi. Once a person has developed a habit, he will rarely change it. Don't look at giving away so many members for nothing, but a year later, many of these members will become real consumer members of iQiyi. This is an effect that does not have to be advertised with a lot of money.

iQiyi is Zhang Fan's company, and Zhang Fan's move is equivalent to spending money on promotion, but the means of promotion are very clever. Winning the hearts of the people has also achieved the effect.

As for the third move, it is even more ruthless. This is simply the concert version of the obedient, which captures the gambler psychology of many people. 300,000 tickets, crammed into the album, which is not available on every album.

Usually, fans buy an idol's album, that is, buy one, even if they are die-hard fans, they just buy a few more. But now, for the sake of tickets, it is possible for them to buy ten or more. seems to have lost the money for concert tickets, but everyone knows that these 300,000 tickets will bring terrifying sales to the album.

"Hey, what is this?"

He was disappointed that a fan opened the album and didn't find a concert ticket. But he found a very delicate card, the card is very delicately made, and the material is very good. When the card was picked up, the fans were stunned.

The front of the card is the cover of Zhang Fan's album, which also says "Journey", while the back is a handsome photo of Zhang Fan.

"Playing ......"

The fan's eyes widened, it was a 3 of diamonds. Fans were happy to see this card.

"It's so handsome......"

This exquisite playing card made this fan like it very much, and at the same time, his heart was itchy, and there was a voice in his heart calling to collect a playing card.

"Heck, it's a big deal to spend less next month. ”

action, the fans finally couldn't help it, and they acted again and bought some albums. Each album has a delicate playing card, and each card has a different picture of Fan, but some of the poker in the album is repeated.

"Woo woo, whoever doesn't want the Fan Ge poker in their hand, give it to me. “

"I still want it, it's so exquisite......"

"Sister, I bought a hundred albums for poker, and now I'm still short of twelve......"

"What are you, I bought a thousand, who has a little king ......"

"Brother Fan really knows how to play ......"

"Haha, I have Xiao Wang in my hand, Brother Fan's image of Xiao Wang is too handsome......"

"Wow, that's cool, look bad bad ......"

"The king is more ......"

"Hahaha, see what this is?"

"I'll go, the concert VIP box ticket ......"

"Woo, I want tickets too......"

The fan group was lively, and everyone posted their gains today. Some people have opened concert tickets, but the tickets are more difficult to dismantle, and some people have bought a thousand albums for tickets without taking them out.

There are also people who buy multiple albums in order to collect a single playing card, and there are also people who give cards to each other.

It's broken, Zhang Fan's marketing methods have broken the fans. Video stores all over the country, most of them have exhaust long queues.

"Boss, no. The album is selling out almost ......"

A video store, the clerk ran into it and said to the boss.

"What? Didn't I get five thousand, how could it be so fast?"

The boss's eyes widened, and he predicted that Zhang Fan's album would be a hit. So deliberately went a little more. You must know that even Leng Yuefei's album, he only needs 3,000 copies. Now that 5,000 tickets have been entered, they have been sold out in less than a day, which is terrifying.

"Boss, go out and see for yourself. ”

The clerk whispered, and the boss hurried out. When he came to the door and saw the scene outside, the boss was completely dumbfounded.