Chapter 884: The Masses Are Gone! (3rd Update)
Tan Xisong's idea is a bit back.
returned to the CCTV building in a hurry, and she went straight to Liu Zhenliang's office, which was in charge of content.
After the two advertising bidding conferences, Tan Xisong is a sweet spot on CCTV.
Can it not be fragrant?
When Tan Xisong did not integrate advertising resources to bid for the whole society, the white strips of the advertising department in Taili were flying all over the sky. With the backdoor of various relationships, prime-time advertising and non-prime-time advertising are almost the same price point. Who can't be on the advertisement in a good time is not who has the financial resources, but who has the strength.
At that time, how much was CCTV's advertising revenue in a year?
In the whole year of 93 years combined, it is only more than 40 million.
More than 40 million, what is enough for a national satellite TV that faces the whole country and has a comprehensive rating that is 800 miles away from the second place?
It's different now.
Since the opening of this bidding meeting, the entire Taiwan has a batch of sufficient funds. Taili no longer has to cry poor with the higher departments and beg grandpa to sue grandma for funds. Since Tan Xisong took over the advertising department, the leaders no longer have a sore waist, their legs no longer hurt, and they have talked to outsiders about the current benefits of CCTV.
High-cost programs that I didn't dare to produce before!
The source of the film that I didn't have the money to introduce before?
Just two words - root, root, no, poor, money!
Don't ask why it's two words, Lao Tzu is so rich doesn't he say what it is?
Swell!
So now although Tan Xisong is a small director of the advertising department, he is a smash hit in Taiwan.
But that's for the leaders.
Sometimes your work is too prominent in a circle, and other people's work is not easy to do.
Seeing Tan Xisong sweating profusely and rushing into the office, he said that New Taipei's title program was postponed, and Liu Zhenliang's face stiffened.
"Oh, Director Tan, it's not a difficult thing to say in normal times. But today....... It's not easy!"
Tan Xisong frowned.
She also knew her current situation in Taili, and she didn't plan to come directly to Liu Zhenliang. But today is really unfortunate, and the New Year is coming soon. At the end of the year, there were suddenly too many content tasks assigned by the higher-level departments, such as condolences inside and outside the station, and activities carried out in cooperation with the cultural department were also a big mess. She looked around at the top level, and none of the leaders who could speak in the content area were there.
In desperation, Liu Zhenliang came directly to find him.
At this time, seeing Liu Zhenliang's head fluttering back and forth, Tan Xisong frowned, "Old Liu, what do you say?"
"What else can I say, Director Tan, you're late, and all the announcements have been sent out here!
As he spoke, Liu Zhenliang took the remote control and turned on the TV in the office.
The TV screen flashed, and it happened to be the first episode of "China's Got Talent", which was being replayed.
On the screen, the No. 2 contestant Han Hong is working hard to interpret the song "Qinghai-Tibet Plateau". However, what stands out more than the show is indeed the row of white words scrolling above the screen.
"Announcement: In order to coordinate the broadcast order of the program during the Spring Festival, the broadcast of "China's Got Talent", which was originally scheduled to be broadcast at 2:30 pm next Thursday, has been postponed. ”
"Director Tan, look, if you come a little earlier, this announcement hasn't been issued, let's do whatever we say. But now the announcement has been issued, and the people of the whole country have seen it. If we change this, then the credibility of our station will no longer be child's play!"
Looking at the eye-catching announcement on the TV screen, Tan Xisong's heart tightened.
The heart is finished.
Li Xian was afraid that he was going to blow up the temple.
......
Meanwhile.
Among the units in the capital.
A few idle old men are getting together and chatting about gossip.
"Hey, hey, do you watch the "China's Got Talent" that aired in the afternoon?"
"No, what's wrong?"
"Hey, I watched TV with my mom the day before yesterday, and my mom was waiting to see the sunset, but it turned out to be such a new show. At the time, I was thinking about what kind of show this was. And guess what?"
"What's going on?"
"It's so interesting, do you know?! Oh, don't you see, there is a big sister named Yang Hongjuan in Shanghai, who wears a set of work clothes when she comes to the stage, and she looks at it from a distance! But as soon as I danced, hey, hey, hey!
"Hey, tell me, what's the best way to do it?"
"Has Michael Jackson heard of it?"
"That's for sure! America's pop king, who doesn't know. ”
"Then Sister Yang is dancing hey!
"What kind of person is Michael Jackson? That dance can be imitated by ordinary people?
"Well, don't you believe it? It's three o'clock, isn't it? Come on, come on, watch the replay. If you don't get your jaw flashing, I'll take my hook off!"
"So amazing?"
"It's that magical!"
"And see?"
"I beg you to take a look, or I won't have a place to tell anyone about my belly!"
“...... Hey! Wonderful! Oh, what kind of show is this? These contestants are so interesting! Where did this program team get so many strange things? Oh my God!"
"Hmm, what's going on here, why is this still delayed? Grandma's, we just saw a sweet and sour, why did we stop it!?"
"No, I can't stand this grievance, I have to reason with them!"
"Together, fuck, what's the difference between doing this show and writing about something wonderful out of context? Conscience fucking let dogs eat spicy!"
Northeast, in a residential building.
"Alas, you dead old woman, why don't you cook and watch TV?
"You old calf, why don't you just watch TV for a while? Serve your grandfather for a lifetime, can't I take a vacation? I look at a tail in front of my head, and today can be regarded as waiting for the beginning. I'm not going to cook this meal today! You two can find your own food!"
"No, what's the matter, you loser girl, you still want to drive our grandfather away? What kind of show is this, it has taken away your soul?"
......
"Hahaha Hanghang...... Hiccup! Old woman, this show is okay! This show is interesting! When will the second episode be played?"
"Alas, old man, what's this row of small words on the TV? I don't have good eyes, you can help me take a look. ”
“...... Said the show was postponed?"
"What?
"It's just not broadcasting!"
"Don't broadcast it?!Wang Baridi! No, I have to write a letter to the central station, I, I, I will scold them to death!"
"Alas, what are you doing, old woman, do you know how to write?"
When the announcement on the show was broadcast, scenes like this were staged all over the country.
Many viewers who were attracted by the content of the first episode of the show by their family and friends Amway came to watch "Got Talent" quit.
......
"Xiao Tan, did you come to me yesterday?"
Next.
As soon as Tan Xisong arrived at the unit, he met Jia Jingming, the deputy director.
Seeing that the leader took the initiative to ask, she hurriedly stepped forward and said, "Ah, yes, Deputy Director Jia." You weren't there yesterday, though. ”
Jia Jingming is a person who loves talents, he smiled, waved his hand and said: "There have been too many things in the past few days, and I went to the General Administration for a meeting yesterday." Don't talk about this, I came back last night, how did I hear that you had some unpleasant trouble with Director Liu?"
"Hmmm......"
Yesterday afternoon, Li Xian was in a hurry, and Liu Zhenliang was awkward with himself. In a hurry, Tan Xisong quarreled with Liu Zhenliang for a few words.
A lot of people saw it at the time.
There are a lot of people in the unit, but it's so big. It's a bit of a turmoil, just one moment it happened, maybe the next moment the whole unit will know.
Tan Xisong didn't think that he could hide this from the leader, so he told Jia Jingming the truth of the matter.
"Oh?" Jia Jingming stopped and frowned, "So, because of the delay of the program, the advertising company has a lot of opinions?"
Tan Xisong nodded, "Leader, the main reason is that this advertiser is special. New Taipei Group is the bid king of our CCTV bidding for two consecutive years, and invests so much advertising money in our channel every year, and now this "Got Talent" program has been changed, and we are very dissatisfied with it. ”
Jia Jingming's expression became serious.
After thinking for a moment, he patted Tan Xisong's shoulder, and said: "People's advertising companies invest money in our channel, which is to satisfy their publicity, and at the same time, it is also a trust in our CCTV brand! In this matter, it is understandable that the other party has opinions and emotions! Empathy, I am not happy if such a thing happens to me." Xiao Tan, you don't have to have mental pressure. Your advertising department creates profits for our channel, and the station naturally can't hold you back in other aspects. Let's go!"
"Huh?" Tan was stunned, "Leader, why are you going?"
"Let's go to the choreographer's department to have a look and study whether there is room for recovery."
"Hey!" Feeling the support of the Taiwan leader, Tan Xisong nodded heavily, followed Jia Jingming's steps, and walked towards the elevator.
When the two arrived at the choreography department on the tenth floor, as soon as the elevator door opened, they heard a commotion.
"Huh?"
Looking at Lao Wang in the communication room carrying two bags full of colorful letters in a triangular pocket, shouting something in the choreography and directing department, Jia Jingming was stunned.
What's going on?