Chapter 688: Calcium-Iron Dimension Press Conference
At the same time that the creditor came to the door and the general manager was seriously ill and hospitalized, the Zhongchuang company became a mess.
The New Taipei Group, which had been brewing for more than a week, held a press conference in the capital. These days, the New Taipei Group team that went to Beijing this time has given public relations to several major newspapers in Beijing, and with the strong support of CCTV, at 9 o'clock in the morning on July 6, the battle at the end of the Media Center is really not small.
"Oh, good fellow, aren't there more than a hundred people here?"
When Xu Maohe and Li Xian entered the conference hall together, they saw that the audience was crowded, all of them were reporters with certificates.
"Pretty much. Li Xian nodded, according to Liu Mintong's previous report, this press conference was not invited except for party newspapers such as the People's Daily, and other influential newspapers and magazines were basically invited.
For example, "Eight Hours Away", "Southern Weekly", "China Youth", "Xinmin Evening News", and major newspapers in various places are basically all present.
"Obediently, the public relations fee is not less, right?" Xu Maohe smacked his lips, and said in his heart that he hadn't seen Li Xian this month, and this kid's hand became bigger and bigger. This has just gained a foothold in the province for a little bit, and it has begun to extend its tentacles to the whole country!
"It's not much, it's just hundreds of thousands. Li Xian raised his eyebrows, and what he said was light and light, but in his heart he scolded his mother. At present, these newspaper reporters are too dark, not to mention the price of the pen fee, and the price of the pen fee is clearly marked, and a big red envelope for the carriage and horse fee has to be packaged, which is not enough, and the banquet has to be arranged in particular, and after this reception, more than 700,000 yuan is gone.
However, thinking of the significance of this press conference, Li Xian didn't feel so sorry for the money.
"Li Dong!"
Just as Li Xian and Xu Maohe were chatting with each other, a greeting came from not far away.
As soon as Li Xian looked up, he saw a large number of familiar faces.
They are not outsiders, it is Zhang Weiyu, who has now become a well-known health expert in the province through the provincial Taiwan's "Healthy You, Me and Him", Wang Lin of the Berry Research Institute, and several professors from the research station of the Medical University funded by the New Taipei Group.
For this press conference, I flew here.
In order to develop and grow in the shortest possible time, New Taipei Group has been following the "trade and industry" model before, and the research and development has been very weak. It can be said that these people in front of them are one of the few technical teams of New Taipei Group. These people are all real gold. Li Xian naturally couldn't slack off, and immediately stepped forward.
"It's hard work, I wanted you to come over and rest for a day, and treat you well, but I didn't think about whether it was too late. ”
"What did Li Dong say here?" Zhang Weiyu shook Li Xian's hand with a smile and said: "This time our group has invested so much, and the big guys have been busy for a small year for new products.
"That's a must!" Li Xian grinned, Wang Lin and the others were polite for a while, and Liu Mintong on the other end came over to inform everyone that they had arrived, and the press conference would start immediately.
Li Xian nodded, and sat in the first row with Xu Maohe - this press conference was mainly for the new product calcium iron vitamin oral liquid developed by New Taipei Group.
He couldn't interject.
......
"In the past few decades, the pursuit of nutrition by ordinary people in China has been very simple and crude. It can basically be summed up in one point, and that is... Eat and drink well!"
As soon as the press conference opened, Zhang Weiyu came up with the routine of fooling the people in the provincial station and started directly.
As a clinician, this product has been getting farther and farther away from his own specialty, and has been doing health care consulting programs on provincial TV for more than half a year, and Master Zhang has now set the aura of "master of health preservation", "authority of traditional Chinese medicine", "expert of geriatric chronic diseases" and "advanced worker of medical popularization". That is, this product stays sober all the time, and it doesn't blow too much in the show. Otherwise, even if it is a little mysterious in the show, with the influence of hundreds of thousands of loyal viewers in the province of "Healthy You, Me and Him", Master Zhang can become the second Wang Hongcheng or Zhang Hongbao in one step!
However, the fact that he was able to have such a big impact shows that Master Zhang's own speech and academic skills are still excellent.
At the beginning of the press conference, the reporters in the audience entered the state with Master Zhang's eloquent talk.
"But the human body is a system that pays attention to balance, whether it is whether we people didn't eat enough before, or now we have a good life and can eat fish and meat every day, there is no way to change a problem. What's the problem? The imbalance of trace elements in our body, or the problem of deficiency!"
"Calcium-iron-vitamin oral liquid is a product tailored for the people of China in response to this current situation...... The R&D department of New Taipei Group, together with Harbin Medical University and Harbin Pharmaceutical Group, in this breakthrough new product, integrates calcium, iron, vitamin A, vitamin D and other trace elements necessary for the human body, and uses one medicine to solve the seven trace elements required by the human body......
After Zhang Weiyu opened with a combination of nutrition and fooling menzi, researchers from the research station of Harbin Medical University and Harbin Pharmaceutical Group followed up and gave an in-depth explanation and explanation of calcium, iron and vitamin oral liquid from a technical and professional perspective.
The entire launch lasted more than two hours.
Originally, Li Xian, who was sitting in the audience, was worried that he had spent a lot of money to invite so many reporters, and if the drug press conference was too dull, would it affect the effect of the publicity.
But it turned out that he was thinking too much, and trace elements and nutrition are not very important in China.
What's trending right now?
Qigong.
Beat chicken blood.
Fungi.
Plus a variety of bizarre health regimens.
To be honest, although most of the people have great enthusiasm for these mainstream health care methods, for some people who have a certain degree of independent thinking and scientific knowledge, they actually have a certain skeptical attitude towards these current health care methods.
And today's press conference, the trace elements and nutritional perspectives put forward undoubtedly aroused the interest of reporters!
So much so that after the more than two-hour press conference, the reporters, who had already asked a lot of questions, still surrounded several experts and asked all kinds of detailed questions.
Seeing the enthusiasm of the reporters was unprecedentedly hot, Li Xian was full of joy.
"Damn, I feel like this new drug is going to be hot!"
Rising from the first row, he smiled and muttered.