Chapter 85: Word of Mouth (4/5)

The suspense and reasoning genres are relatively mature genre films in the North American market.

There is a regular group of fans!

Therefore, "Murder on the Orient Express", which was released last month, had a bad reputation and still won a box office result of $106 million...

In addition, the box office of "Sherlock Holmes" is more than 100 million US dollars...

Among them, "Sherlock Holmes" won more than 100 million US dollars at the box office when "Avatar" was raging...

It's been almost seven years!

Why aren't there new suspense, mystery films?

Because it's hard to play new tricks, and it's really not profitable!

It's better to make a B-grade Cult film and sell plasma...

This year, George Clooney served as the director of "Murder in the Lost Town", the Coen brothers served as the screenwriter, and the starring role was Matt Damon of the Boston Gang, with a sparse reputation, and the box office did not reach $6 million...

Appalling!

So, even if there are interested audiences, the garbage made by the movie is not good...

Is "Knives Out" rubbish?

Apparently not!

It's a very good movie.

Generally speaking, detective films that use brain-burning and reversal as their selling points are easy to make a fool of themselves, take the narrative disorganized as a selling point, and then shake the audience dizzy.

Knives Out doesn't have this problem!

The rhythm of the movie is very accurate, Lu Xiaoran doesn't have any show-off skills, just tells a story plainly, so there is no high-speed editing that is so fast that people can't breathe, and it can keep the audience interested all the time.

The story is told in detail and appropriately, not verbose, but also explains the characters and plot clearly.

The large paragraph at the beginning of the introduction of family members, first let them talk to themselves, and then immediately hit a camera to let other family members refute their words, quickly showing a bunch of filial sons and grandchildren who are different from the outside;

And then there's the patriarch, the old man, the best-selling crime writer, Harlan Slumby, who is at the center of all these relationships.

Harlan's death was treated as a suicide...

Of course, according to common sense, if it is really that simple, where is the use of making a movie?

In addition to this family, other important characters include Detective Blank, Marta the little nurse who takes care of Old Man Harlan, Asian housekeeper Fran, and by the way, two stupid cop gags.

As a mystery film, the detective actually takes on the task of guiding the audience to solve the mystery.

How to control the difficulty of this puzzle determines the look and feel of this film.

This film shows every clue in front of the audience, there is no kind of extraterrestrial immortal-style reasoning, and the fairness is very good...

If you look at this film as a detective, the trick is very well designed, of course, it is far worse than the works of the golden age of reasoning...

The audience is satisfied with the political correctness of Lao Mei in the film:

For example, Sloanby condescends to talk about immigration, but no matter which side it is, he has never even figured out the nationality of the immigrant nurse in the film;

Another example is the liberal granddaughter, as soon as she was involved in the fight for inheritance, she immediately betrayed the immigration status of the little nurse's mother so that the family could blackmail her

These tastes stop - after all, Lao Lu is Chinese.

At the end of the movie, there was applause in the screening room.

......

"Knives Out" has unlocked word-of-mouth, almost five days after screening, 98% on Rotten Tomatoes, 88 points on MTC, and BOX raised the film's forecast box office from the initial $80 million to $155 million...

IGN commented: "This film is completely comparable to the detective genre of Agatha Christie and Conan Doyle, and you can't guess the truth until the last second";

According to the Los Angeles Times, "many critics have likened this film to one of the finest detective films of all time";

"Variety" magazine: "There are many twists and turns in the movie, but the most surprising thing is that the director has made a crime-solving story full of comedy."

A lot of viewers came here.

Media Interview Section:

The questions interviewed by the American reporter are also the same, such as 'What was your initial idea?' Why are you interested in this subject?'

"I grew up reading Agatha Christie's books, which is a genre that I love very, very much. I've always wanted to make a detective mystery movie. ”

"Hitchcock talked about his thoughts on detective films, and he always said that they relied entirely on surprises – the last big surprise – and that was the weakness of their narratives. I always believe that a good suspense movie should keep the audience in thought, but not frustrated..."

"The big surprise at the end can be understood as the last climax..."

There is also a difference, these people will catch the irony in it and ask Lu Xiaoran if it is on purpose...

"Don't over-interpret it, it's just a movie!"

"And what do you think of the American system?"

“... Nothing, I don't know much about the United States..."

"Director, will there be a sequel?"

"It depends on the market, but I expect there will be a sequel. ”

"Will the sequel still work with Daniel Craig?"

"Definitely..."

......

The situation on Lu Xiaoran's side is quite smooth, "Knives Out" has a surprisingly good reputation, and the screening situation is also very good.

The main publicity can be done in particular!

Responsible for the promotion is orange manufacturing, which spent 15 million US dollars in two weeks, all kinds of hard promotion, online and offline full coverage!

However, Lao Mei's promotion methods are quite blunt - they actually buy TV commercials...

And it's a big price, not only "Knives Out" was bought, "Star Wars 8" spent $40 million a weekend to buy TV commercials!

Domestically, after a weekend of brewing, "Operation Red Sea" has completed the transformation of a "word-of-mouth masterpiece" - a "phenomenal movie"...

won 680 million box office results in the first weekend, and on the first working day, the single-day box office still maintained 210 million...

In five days after its release, the box office exceeded one billion.

This is the box office curve that only "Wolf Warrior 2" has!

Another phenomenal movie was born - Orange Ticketing gave a total box office forecast of 4.2 billion.

The industry panicked!

It's a Chinese New Year!

Don't look at "Dream Travel" during the release of "Operation Red Sea", the single-day box office was still stable at 70 million - it was a movie produced by Pixar, or an animated film!

Six new films were released the following weekend, and they were all trembling.

Especially "Huge Call" - the other five are batch films, "Shark Sea", "Beloved Van Gogh: The Mystery of the Starry Sky", "Paddington Bear" and the American version of the main theme movie "Go Forward"...

The 28 effect of China's film market is particularly obvious, and the winner takes all!

Once a phenomenal movie is raging, it can't be stopped at all.

Six films on the unreserved weekend, as well as "Fanghua" and "Qimen Dunjia" on the third weekend...

Think about the release of "Wolf Warrior 2", and the month after that was full of corpses!

Now what?

Either withdraw the file, or find a way to discredit it!

"Operation Red Sea" is a movie blessed by the sea administration, how do you discredit it?

Just on the Internet, to be precise, on Douban, there are a small number of people stepping on "Wolf Warrior" in various ways...

They feel that this topic can lead to a wave of war...