253. The game closed beta stage
At this time, the sound inside suddenly stopped, and someone noticed Xie Xiaoke's arrival and looked out of the door, and the others also put down all the work in their hands after noticing, and warmly welcomed the boss to come down to inspect.
"Mr. Xie!"
"How's the game going?" Xie Xiaoke asked with a smile on his face.
Hao Jiechao happily replied: "All the content of the game has been basically completed half a month ago, recently we have been working overnight to optimize, at present, there is no big problem, it can be done in a week at the latest!"
Xie Xiaoke is very satisfied, and now he is also eager to promote this game, but he can't go to market hastily, because this is the first step for them to play the game market, not for the purpose of making money, so the quality must be passed, the picture, and the fluency must reach the best state, after waiting for so long, he finally saw the effect, his mood was as excited as the employees, and it took more than 7 months before and after, which is relatively fast.
With Hao Jiechao's cooperation, Xie Xiaoke took a look at the interface of the game, the picture is very smooth, and the characters have also seen the design plan they submitted before, and now I see the finished product in person, and it feels more realistic, unlike the characters of some domestic games that are like paper paste, there is no sense of reality at all.
Hao Jiechao showed some design results of front-end development, and introduced to Xie Xiaoke: "The current game is already a 9 finished product, and the main problem is that the interface of characters and social needs to be further optimized and debugged, and the main direction of the game is that there is no problem!"
"Advertising is going to start!"
Now that most of the content of the game has been determined, Xie Xiaoke sat on one of the computers, tried it, felt good, and nodded with satisfaction: "Marketing and advertising, it's good for your operation department to contact the advertising company, I will also let two female stars come over to endorse this game, and it will be arranged as soon as possible." โ
Hearing what Xie Xiaoke said, they all seemed to have come back from worshiping the Buddha in the West Heaven to seek refinement, as if they had seen the dawn of hope.
Because in the process of pre-research and development, they are always worried that the investment in this game is too huge, and it is still a question whether Xie Xiaoke's funds can support it at that time, the labor cost in the past few months alone is as high as 1.5 million, and when the game is completed, the follow-up expenditure on outsourcing resources, advertising costs, celebrity endorsement fees, from the public beta to the official launch, there will definitely be a lot of benefits for players, these are all money, how much do they want, they don't dare to calculate it at all, for fear that they won't be able to do it after they forget it.
However, Xie Xiaoke didn't have any pressure on funds at all, and when he heard the advertisement, he didn't even gnaw, he was very calm, so that the group in the operation department could let go of the contact for advertising.
After Xie Xiaoke had a general understanding of the situation, he didn't continue to stay in the office, and took Fei Shiming and others out to wander around other places, visit the company's interior decoration, and introduce this domestic racing game to them.
Fei Shiming and others are also game fans, they didn't know until now that Xie Xiaoke had opened another game company, and the first online client games were about to be open beta, which must be supported.
"When the game is launched, I must go to cool off, and get me some good equipment when the time comes, in case this game becomes popular, I will be a celebrity!"
"That's a must, I'll play it myself!"
In the next time, the personnel of Galaxy Electronics mainly optimized, tested, checked bugs over and over again, repaired and improved, at least to ensure that before the public beta, no one in their company could find any problems.
And Xie Xiaoke was not idle, but was ready to let Zhou Dongyu and Wu Qian come back to shoot the video clips of endorsement advertisements and character portraits, because both of them played an important role in the crew of "Mu Shen Ji 2", so, Xie Xiaoke discussed with the director, and delayed the two of them for a day or three days, and filmed other people's scenes first, the director reluctantly agreed, but the time could not be delayed too long, so as not to delay the filming progress of the crew.
A new game, looking for celebrity endorsements, is the general trend of the current market, especially those who make browser games, for the purpose of making money, all go to Hong Kong's older generation of famous film and television stars to endorse, such as Jackie Chan, Donnie Yen, Chen Xiaochun, Louis Koo, Zhang Jiahui, etc., and Xie Xiaoke does not want to apply this web game model like them.
The audience of web games is basically around 40 years old, and when people in this age group were young, it happened to be the peak of the Hong Kong entertainment industry in the eighties and nineties of the last century, and they were known as the era of fairy fights, so their idols when they were young must have been Hong Kong movie stars, what Tony Leung, Chow Yun-fat, Wan Ziliang, Wu Yanzu, Stephen Chow, Zhang Yaoyang, Wen Zhaolun, Huang Rihua and so on, to write all the names of Hong Kong artists at that time, it is estimated to be thousands of words, in a word, these people carry their memories of youth, when they saw their idols endorsing this game in the advertisement, do you need to say that kind of passionate feeling?
But not for young people, the main audience of client games is young people, if you invite old stars from Hong Kong to come to endorse, the effect will be very insignificant.
What do young people like?
Of course, it is a new generation of stars such as Yang Mi, Zhao Liying, and Di Lieba, and if you want to find out who is the most popular, it must be China's four fierce men - Lu Han, Wu Yifan, Huang Zitao, Li Yifeng, but will Xie Xiaoke invite them?
In the morning, Xie Xiaoke's company was downstairs.
Wu Qian, Zhou Dongyu came over together, they were wearing very beautiful clothes, light makeup, and a relaxed smile on their faces, the filming has been very hard in the past few days, and the crew conditions are good, after all, they did not spend a lot of money on Xiao Xianrou, but the director has very strict requirements, every scene must be kept improving, and there can be no mistakes in any details, otherwise it will be a reshoot, the actors are in a state of high mental tension from morning to night, and they finally take a break at night, and they have to memorize lines, watch character biographies and prepare for tomorrow's play, they have written tens of thousands of words of character notesใ
These three days were really God's salvation for them, and after returning to the company, it was as if they had been released from a detention center full of poisonous snakes, and every breath of air they breathed could add blood.
"I still don't know what kind of game it is, you know, Winter?"
The two walked into the door of the company and walked towards the office, Wu Qian muttered.
Zhou Dongyu didn't know even more, she had never asked about the game, and she didn't have much interest, she just thought that she could rest for a few days when she came back: "It doesn't matter what game he has, as long as it's not a garbage page game, when he talks about playing the game of Blue Moon, isn't Chen Xiaochun also endorsed!"