Chapter 31: It's too late, it's just right

Headlines, robbed?

How is this possible?

Lin Ye, who was in a daze, supported his head with his arms, not believing the news that came from his ears just now.

One night!

From the release of new songs, to the top three in popularity.

Let me ask, in the entertainment industry, was there any more exciting news than this yesterday?

However, when Lin Ye came to his senses completely, he never expected it.

This halfway Cheng Biting Jin is not within the scope of the entertainment industry at all, but from the power struggle between the founders and husbands of a company called Dangdan.com.

"What the hell is going on? Why has the popularity of our Weibo topic been surpassed all of a sudden? and...... You see, Weibo hot discussions and other news have been dominated by [Li Guangda led people to grab the official seal]?"

The person in charge of the publicity and distribution department was anxious, and asked his subordinates to find a way.

She was about to cry, why did she lose the headline popularity that was obviously already in her hands?

Lin Ye hurriedly sat in front of the computer, and after carefully watching the whole story, he was also speechless for a while.

At first, I thought that it might be the agency of other artists who spent money to make a headline and deliberately press [Song of the Pig] to disgust people.

However, when he saw that it was Li Guangguang and his wife who were dangwang, Lin Ye knew that this time it was pure bad luck.

Dangdan.com is the earliest website in China to start e-commerce business, and it is a listed company in the United States, with a market value of nearly 20 billion at its peak.

As the founders, Li Guangguang and Yu Yu are worth more than 10 billion yuan together.

These two business tycoons are not something that anyone can command at will.

Not to mention, the headlines that broke the news this time are really exciting!

Li Guangguang and Yu Yu husband and wife were at odds, and when they were fighting for the power of the company half a year ago, Li Guangda was swept out by the senior management of Yu Yu United Company.

And today, Li Guangda broke the kettle, and after obtaining the support of some small shareholders, he led the black-clothed man to directly rush into the company and snatch the official seal.

Using the official seal that was snatched up, it was announced that he had regained control of the dangdan.com.

On the fish side, it was the joint executives who announced that the official seal had been stolen and lost the qualification to represent the net.

They went to the police, but the police refused to accept it on the grounds that it was an internal dispute among the shareholders.

Under so many riotous operations, the incident of snatching the official seal from Dandan.com quickly fermented and became the hottest headline in domestic news.

I can't help it!

The bigwig, who is worth tens of billions, grabs the official seal with his bare hands!

Could there be anything more mysterious?

The contradictions and disagreements between husband and wife finally made headlines across the country, and Lin Ye felt that he had really lived for a long time.

was robbed of headlines by such a hot spot, Lin Ye was convinced.

However, even so, the popularity of [Song of the Pig] is still firmly at the forefront of news hotspots on major websites.

On the new song list, it is also firmly ranked third.

Moreover, there is a more important position, which is firmly occupied by the [Song of the Pig].

That is the comment area of the major music playing platforms, the fan comments under the song "Song of the Pig", which is an increase of hundreds and thousands, far more than all other new songs, including the title song of the new album of the two kings and queens.

The number of clicks and plays of songs, as well as the popularity of Weibo, can be brushed, and the cost is not particularly high.

However, there are almost no companies that spend a lot of money to review the comments under the songs in bulk, which is much more expensive.

Moreover, the comments that are brushed out and the comments that real users feel are easy to be identified by users, and the significance is not very great.

So......

From the comments of [Song of the Pig], you can see how popular it is.

Different from those love songs, the relaxed and cheerful music style of [Song of the Pig] is almost a kill for all ages.

From just opening your mouth to ninety-nine, as long as you listen to it a few more times, you can basically hum a sentence "Pig, you have two holes in your nose".

Of course, there are many more people who hear the sadness in the song, and hear the "I miss him very much" for the person who misses him in the song.

Lin Ye looked at the explosive song comments, and his heart was actually completely stable.

However, he still got up and immediately went to the director's office, and the two directors also didn't sleep all night, and they were both nervously staring at the data of major platforms.

"Lin Ye, you are coming in now because the headlines were robbed, right?"

As soon as Zhang Wenhua saw that it was Lin Ye, he asked with a smile.

"Well, we were a little unlucky this time, and we were robbed of too much attention by this headline of dangdan.com. Otherwise, the data of [Song of the Pig] can be even more explosive......"

Nodding, Lin Ye really felt a little pity.

However, Zhuang Shaoxian next to him smiled and waved his hand with dark circles under his eyes and said, "No! This is not only not a bad thing, but it has lifted the siege for us." ”

"The headlines have been robbed, isn't it a bad thing?

Lin Ye was a little confused, after all, his experience in the workplace was far inferior to that of these two senior managers.

"Lin Ye, it's time to talk about it. ”

Zhang Wenhua smiled, pointed to the top two on the list of new songs, and asked, "Do you think [Song of the Pig] really can't surpass these two songs?"

"I'm not an idiot, Director Zhang, these two songs are the title songs of the king and queen, don't people want to save face? ”

In an instant, Lin Ye came to his senses thoughtfully and said, "The wood is beautiful in the forest, and the wind will destroy it." You want to say, it's too much, although we really have the strength to rush to the first, we can also hit the headlines. But...... In this way, the peers will be offended, the edge is too strong, and the face of the king and queen is not good-looking. So, when the incident of Danwang is just the right time for us to slow down this heat, it is a sudden brake, right?"

"I haven't said it yet, just clicked it, and you'll understand?"

With a shocked sound, Zhuang Shaoxian was also very surprised, and then continued, "This is one of the points, and the better point is that. When the incident is a negative event, the emotions of netizens are both positive and negative, and our [Song of the Pig] rushed to the list, including some topics such as masks, most of which brought positive emotions.

However, netizens also need to vent their negative emotions! If we really keep the headlines, we will soon see a lot of negative comments and public opinion attacks. For example, attacking Wanyu's masked ...... to create a huge disparity"

"I see. ”

Lin Ye's eyes lit up, "When the official seal snatching incident of Danwang is a good way to help us share the firepower." The positive emotions remained in the heat of [Song of the Pig], but the negative emotions all attacked Li Guangda and ridiculed the management team of Dandan.com. This...... With such an analysis, I suspect that you found someone to make Li Guangguang do this. ”

In this way, Lin Ye's thinking and vision immediately had a feeling of sudden enlightenment.

This is also the reason why Lin Ye did not rashly go to Tianhe Advertising to get an annual salary of one million.

He knows very well that relying on the advertising ideas in his memory alone will not be able to support him with this salary for a long time.

There is a sentence that Lin Ye has always remembered clearly, that is, "You will never earn money beyond the scope of your knowledge; Unless you're lucky. But the money earned by luck is often lost by reality in the end, which is an inevitability. ”。

He came to work at Donghua Media, on the one hand, because of Wanyu, on the other hand, because Donghua Media is a brokerage and media company, and in the end, Lin Ye himself wanted to learn some experience in such a company and grow up faster.

Obviously, at this time, Lin Ye felt that he had made a bet right, and there were still a lot of lessons to be gained by staying here!

After figuring out the doorways in the headline grabbing incident, Lin Ye was in a good mood, and as soon as he walked out of the director's office, his mobile phone rang.

At first glance, the caller ID was actually called by Zhao Moran, the ace creative director of Tianhe Advertising Media.

......