677. Totally unsalable?

"Welcome to the auction, this morning, is the auction of land plot No. 00178 in Ganjiang District. ”

The moderator said with the microphone.

Chen Jin looked at the parcel map and plot number displayed on the projector, and thought that Ganjiang District was really an urban area in urgent need of development.

Although it is only between urban areas, there are also very large differences.

Although Ganjiang District is one of the oldest traditional urban areas in Dongjiang City, it has some disadvantages in terms of geographical location, far away from Tingtao Lake, the core area of Dongjiang City, and is more than ten or twenty kilometers to the east, so its development is also the slowest.

It can be seen from the number of this plot that it is the No. 178 commercial plot, which shows how slow the development is. In another urban area, which commercial land is not numbered in the thousands?

After several years of real estate boom, Shanghe District and Xiahe District, which are next to Tingtao Lake, are like an international metropolis, with many shopping malls and countless high-rise buildings.

A little farther away, Tingtao District, or even a little farther away in Beishan District, is at least what a modern city looks like.

The riverside district to the north of the Dongjiang River and the riverside district to the south have also prospered thanks to the construction of several bridges across the river.

is the only Ganjiang area, which seems to be raised by the stepmother, and has always been a drag oil bottle. Therefore, the municipal government's decision to focus on the development of Ganjiang District is the trend of the times, and correspondingly, Wu Qingshan's revision of the subway plan also conforms to this general trend.

Of course, the most important fundamental reason is that there is still so much undeveloped land in Ganjiang District!

"The starting price, 8000/㎡. No less than 100 markup, start now!"

The host's bright voice sounded, pulling Chen Jin out of his thoughts.

"The future wealth center of Dongjiang City is in Ganjiang District, at this time, there is no hesitation!"

Chen Jin thought in his heart, and immediately raised his cards to bid.

"Jinhua Company, 8......"

Before the host finished speaking, Jin Yin raised his card!

Today's auction is in full swing at the very beginning!

Even Tian Wang's company, which seemed to be not determined enough, did not drag it in the slightest, and held up the sign to be diligent.

The price of Lot 178 was topped to 12,000 in just a few minutes.

This price is slowly approaching the 13,000-16,000 predicted by Chen Jin before.

In fact, if it is estimated according to the normal situation, the price of commercial land is not enough to sell residential land in any case. Last year, or just a month ago, the price of a house in the neighborhood was no more than 10,000 yuan.

However, the situation of Lot 178 is somewhat special, located in the middle of Jinhua's four projects, with the benefits of the subway entrance, plus a large number of people who may move in in the future, and it is the first land auction of the municipal government at the beginning of the year, and can enjoy a certain degree of preferential policies, all these factors have become the reason for its high price.

And more importantly, now Jinhua Company has made it clear that it wants to build a giant community integrating residential, school and commercial complexes, and completely establish itself as a top developer in Dongjiang City.

In this case, other competitors are not willing to see such an outcome in any case.

Sometimes the competition in business is not necessarily for one's own profit, even if it is not good for oneself.

Among them, the contradiction between Jinxia Group and Jinhua Company is the most acute.

"12800!" Jin Yin stood up and shouted loudly.

He must take this land, or he must push the price to the limit and completely consume the capital flow of Jinhua Company.

"13,000!" Chen Jin quickly spoke.

Now such a bid, 100 yuan is meaningless.

"Mr. Xue, do we still increase the price?" Dai Ke on the other end asked Xue Fang.

The two of them discussed it in advance, and the limit was 13,000. No matter how high it is, it is a little uneconomical. They do not face direct competition from Jinhua like Jinxia Group, and they do not have the conditions to build a giant integrated community like Jinhua Company.

However, in the current situation, Dai Ke was very worried that Xue Fang would be hot-headed all of a sudden, because he was also very aware of Xue Fang's covetousness for Jiang Yihan, and even Jiang Yihan's contact information was found with his help.

Xue Fang didn't answer him, stood up and shouted with a radiant spirit: "14000!"

Dai Ke: "............"

"Haha~ Lao Dai, don't worry. We can't take this land. Xue Fang comforted.

Sure enough, Kiyomi Inaba immediately raised his card and pulled the price up to 14,100!

"How's it going?" Xue Fang said proudly.

On this commercial land, the attitude of the Haitian group is to go with the flow. If you can get it at a relatively reasonable price, it's naturally the best. If not, it doesn't matter.

Anyway, they are optimistic about the prospects of Dongjiang City in the next few years, and there are still many opportunities.

As for Xue Fang, he just wanted to add to the fire. The tighter Chen Jin's capital chain, the higher the possibility that Jiang Yihan will climb into his big bed.

Just after Xue Fang put the price, Chen Jin also turned his head to look at him, and sneered in his heart.

Xue Fang's purpose, he had already guessed. Although it is the norm in business, the starting point is for other things, which makes Chen Jin look down on Xue Fang a little.

But Xue Fang has the entire Haitian group as a backing!

"14500!" Jin Yin has already taken out the posture of a lion fighting a rabbit.

The good sales throughout February made him unscrupulous. Because the 7 projects in Ganjiang District were originally non-performing assets of Jinxia Group.

These big projects have been consuming the capital chain of Jinxia Group for nearly a year.

Now that the subway plan has also been revised and the sales performance is very good, his ambition has naturally returned.

Chen Jin licked his lips, gritted his teeth, and stood up to hold up the card......

“16500!”

Xue Fang: "!!"

Kiyomi Inaba: "???"

Jin Yin: "............"

Even the host was stunned!

The starting price is only 8000. The price premium of 16,500 has exceeded 100%, even if he has presided over so many land auctions, it is a rare scene.

"Is he crazy?" Xue Fang muttered, "Where did he get so much money?"

Inaba Kiyomi's face sank, and he silently remembered the phone call Chen Jin made to him.

When the feedback from the city government returned to the participating developers, as soon as Kiyomi Inaba saw the name of Jinhua Company, he knew that he had offended Chen Jin ruthlessly.

Originally, if it is reasonable, you should say hello to Chen Jin first, even if it is a hypocritical expression of cooperation intention?

But all kinds of pressure from within Tianwang Co., Ltd. made him involuntarily.

So Chen Jin's call, he didn't dare to answer. I'm afraid I'm speechless.

It's good now, Chen Jin is crazy......

The most shocking thing is Jin Yin!

He couldn't have imagined that Chen Jin was crazy to this extent, and he would not hesitate to gamble for the gains and losses of Ganjiang District?

"I'd like to see how determined you are. Jin Yin cautiously raised the sign and did not speak.

The host was stunned for a moment, then reacted and shouted: "166......"

"17000!" Chen Jin and the others didn't bother to wait, so they killed it directly!

The atmosphere at the auction scene suddenly became a little delicate.

The other three recent key research targets are all Jinhua companies, and they are all quite clear about their financial situation.

The price of 17,000 means that nearly 1.7 billion yuan is needed to win this land. Judging from the recent style of Jinhua Company, will the land be taken or not developed?

Unrealistic!

It can cost at least 1.5 billion yuan......

Everyone felt that Chen Jin would be concerned about Jinhua's capital chain and be a little more restrained.

He was beyond everyone's expectations!

It is this madness that makes it a little difficult for everyone else.

Crazy with you?

Tian Wang Company was the first to remain silent.

Inaba Kiyomi is very rational, and at this price, this auction failed to achieve its goal, and he can also explain.

Xue Fang didn't dare to add more oil and vinegar, for fear that Chen Jin would set him up.

What if? What if Chen Jin doesn't raise the price anymore? It's a big pit, dig it and let yourself jump in?

Jin Yin's expression was extremely solemn, and he looked at Chen Jin seriously, hoping to see even a little bit of weakness on his face.

Beat the air!

“3!”

“2!”

......

The host's countdown was not fast, but Jin Yin felt as if it was the speed of light, so he didn't have time to think.

“1!”

At the moment when the host is about to drop the hammer......

“17500!”

Jin Yin shouted with difficulty.

Even if it's a pit, he has to try to see how deep Chen Jin can dig!

“18000!”

Chen Jin's indifferent voice quickly responded, making the auction scene silent.

“3!”

“2!”

“1!”

No one asked for the price this time, the unit price of 18,000, a premium of 125%!

"Phew!"

The crisp and powerful hammer represents the winner of this auction, which is Jinhua Company!

But the scene was still very quiet, and a group of people from Jinhua Company did not have the slightest happiness and excitement, but silently packed up their things.

Qi Xuguang took the information and went in to go through the formalities, and Chen Jin explained the 1.764 billion land transfer fee to be paid in a lump sum, and he would not be in arrears.

Chen Jin stood up, his expression was the same as before, tired, listless, but full of perseverance!

"Everybody, I agreed. Chen Jin looked at the several bosses who walked in front of him and smiled.

Inaba Kiyomi was the most direct, and bowed: "Chen Jinjun, admire it!"

After saying that, he turned around and left.

Xue Fang raised his eyebrows and couldn't help asking, "Mr. Chen, are you so confident in today's opening?"

What he meant was that Jinhua Company had no money, and if it wanted to return funds, it could only count on the four projects that opened today.

Chen Jin smiled: "Of course." I'm not really a philanthropist. ”

One sentence made Xue Fang frown, unable to figure out what he meant.

Jin Yin sighed and said, "Mr. Chen, even if you lower the price at the opening today, it's too late, right?"

After the dust settled, Jin Yin didn't want to play dumb riddles anymore, he just wanted to know the truth.

Chen Jin suddenly raised his hand and patted Jin Yin's shoulder, as if his superiors were concerned about his subordinates, and said bitterly: "Mr. Jin, I actually admire you." It is not easy to operate Jinxia Group to what it is today!"

"But ......"

Chen Jin changed his words: "Now, the non-performing assets of Jinxia Group have been solved, and they will definitely be sold out next." So I advise you, stop arguing with me. ”

"I'm afraid you'll lose in the end!"

Jin Jun on the side exploded when he heard this, and said disdainfully: "Chen Jin, didn't you just shoot a piece of land? What kind of big-tailed wolf is pretending? There is a time when you cry!"

As he spoke, several people's mobile phones rang at the same time......

They each stepped aside to pick up the sound.

It is now more than 10 o'clock in the morning, and the opening ceremony of Jinhua Company has also ended, and it has begun to officially accept subscriptions.

The opening price of Jinhua Company was also finalized, and the average price reached 27,500!

"Hahaha......"

Jin Jun burst out with a burst of wild laughter and said to Chen Jin: "Mr. Chen, the ideal is very plump, and the reality is very skinny!"

Xue Fang was also puzzled, wondering how Chen Jin would face this result.

They all got the news at the same time that the four real estate projects of Jinhua Company were all unsalable. Except for a small number of highly educated talents who permanently enjoy the preferential treatment of the "Preferential Student Season", there are almost no transactions.

And even if it is a highly educated person, only a small part of them really place an order, after all, Jinhua Company has completely raised the price.

With a price of more than 2 million at every turn, many people feel that it is too expensive even if they enjoy discounts.

Facing the ridicule and questioning of several people, Chen Jin suddenly grinned, and in front of them, he gave an order to Shi Jie on the other end of the phone.

"Tomorrow, get a preferential plan and push the price back to 20,000!"