Chapter 937: Fooling You
He Lushen has visited Micheal more than once in the United States in the past few days, but Micheal does not buy his junior account, whether it is to increase the film schedule or extend the release time, Micheal's attitude is a little specious and perfunctory, he said that he agreed to increase the number of shows, but he added three or four theaters, one or two more shows a day.
As for the release time, Micheal said that American films have limited resources and competition, and usually Asian films are released for a month, and last year's Korean movie was so high at the box office, they didn't just give it a month, they were fair.
In a month, if you are full of calculations, you can get a box office of 80 million US dollars, and according to the sharing agreement with Mike Films, Huaguang Media will probably get less than half of the money in the end, deducting various taxes and other expenses, and may not even have 200 million yuan, which is lower than the expectations of the He family and his son.
He Lushen felt that Micheal was too difficult to speak, and he said to him, "Since the release of "Autumn Moon in the Han Palace" in North America, the theater has been full, including the additional screenings you have added later, and the movie tickets have been sold out immediately after the launch, which shows that the North American audience is still very interested in this movie, and you can use this popularity to expand the number of screenings and get higher box office profits." β
"You must know the method of hunger marketing, reasonably control the number of movie screenings, in order to control the audience's psychology of being scarce and conforming, if there are too many screenings, they will think that this movie can be watched or not, and maybe the final box office effect is not as good as now. β
Micheal didn't want to give up, and slowly threw out such a ridiculous reason, He Lushen was speechless, hunger marketing can't be used in the film market, movies are different from ordinary commodities, its timeliness is very short, and in a month or two, the next screening will be over. Film and television companies should take advantage of this opportunity to open more shows, never less, and make every effort to publicize and build momentum to make money.
After Micheal finished speaking, he smiled and asked the secretary to send two more cups of coffee, he noticed that He Lushen's tea was cold, it seemed that he still cared about He Lushen, He Lushen had to say thank you to him, but he knew the real reason why Micheal didn't let go - Cai Henian wanted to release "Cangyun Sword" in North America!
Cai Henian's ambitions have always been great, his connections in Hollywood are no worse than He Huaguang, he entered Hollywood in his early years, worked with several famous Hollywood directors and actors before, and also had business dealings with Mike Films, and Micheal is also a friend, they are all the same age.
"Cangyun Sword" was released in China for 10 days, and the box office has exceeded 1.4 billion, which has the momentum of catching up with "The Dream of the Late Ming Dynasty", and overall, it is better than "Autumn Moon in the Han Palace" when it was first released.
Although He Lushen is in the United States, his domestic ears and eyes are very clear, Cai Henian has begun to prepare for the relevant procedures for the overseas copyright of "Cangyun Sword", he is impatient, and wants "Cangyun Sword" to land in the North American market in June, because "Battle of the North Wind" will be released in June, he wants to take advantage of the victory to pursue and suppress them.
In short, behind the whole thing, Cai Henian is doing things and obstructing.
On the other hand, the Hollywood film industry has always had a certain prejudice against Chinese films, usually, American theaters at the same time, will only show a Chinese movie, will not let Chinese films erode their market too much, but Chinese mainland is the opposite, the hot-selling movies in the cinema are always Hollywood commercial films, some audiences are not Hollywood blockbusters do not watch, the reality is so cruel.
There are also prejudiced factors in the lack of film scheduling in American cinemas, and many American film practitioners still have the old concept in their hearts, that is, they think that Chinese movies are not good, and they would rather give more Korean films than Chinese films. If the release time of "Autumn Moon in the Han Palace" in the United States is extended, it will inevitably affect the release of "Cangyun Sword".
Micheal is a slick businessman, he doesn't want to offend Cai Henian, nor does he want He Huaguang's face to be ugly, he can't behave too "pro.. so as not to make his American counterparts criticize, he pretended to be confused, anyway, He Lushen is a junior, and it is still very easy for him to fool He Lushen.
He Lushen estimated that Cai Henian negotiated with Micheal about the copyright sharing, and took the initiative to make profits, but not a little more, so that Micheal could help him like this, anyway, Micheal can make money on both movies, and he will not lose money. He Lushen didn't blame Micheal for being unkind, businessmen were greedy, he was just as greedy as his father, otherwise how would he be sitting in Micheal's office in New York to negotiate now.
Micheal is like a smiling tiger, speaking amiably, but in fact with a tough attitude, and his meaning is obvious - he will not help "Autumn Moon in the Han Palace" to be postponed. It is useless for He Huaguang to come, unless He Huaguang can make it clear to Cai Henian that the Chinese are fighting for power, and he is a foreigner sitting on the mountain watching the tiger fight and does not participate.
He Lushen didn't know what to do, he was very irritable in his heart, and he had to laugh on the surface, so the huge office quieted down, the secretary walked in with two cups of fragrant coffee, she put the coffee in front of He Lushen, He Lushen's mobile phone vibrated lightly at this time, talking about business, who cares about WeChat, he didn't want to pay attention to it, he glanced at it casually, uh, Liu Yan's information, you still have to read it, in case she encounters any trouble, such as getting lost or something, ask him for help, he still has the mission given to him by Yu ZhanοΌ
So he picked up his mobile phone in front of Micheal and chatted with Liu Yan, who asked him if he could meet her now, and she agreed to cooperate with him to run the "Princess of the Han Dynasty".
For He Lushen, who was very frustrated when the negotiations were blocked, her statement was really timely, his eyes lit up, the corners of his mouth that were originally downward also rose slightly, and he happily replied to Liu Yan's WeChat, and his fingers typed and pressed quickly.
Micheal noticed the obvious change in He Lushen and asked him curiously, "Is it a message from his girlfriend?"
"No, no, I'm still single," He Lushen hurriedly made a stand.
"I saw you were smiling so sweetly, I thought it was your sweetheart talking to you," Micheal laughs.
He Lushen also laughed, "She is my good friend's girlfriend, she is Liu Yan, the heroine of "Autumn Moon in the Han Palace", she just arrived in the United States yesterday, and I helped take care of her. β
"Oh, why don't you bring her over today, I'm curious about her and I've always wanted to meet her. β
He Lushen didn't expect Micheal to show a strong interest in Liu Yan, his father said that when Micheal watched the sample film of "Autumn Moon in the Han Palace" for the first time, there was no wave on his face, and he couldn't tell whether he liked this movie.
He Lushen was inspired and immediately said, "Then I'll take her over now." β
"Where is she now? Too far away to be necessary. β
"She should be near the Juilliard School. β