Chapter 936: I Plant a Seed

With the end of the Yabuli Economic Forum, the plan for the alliance of domestic products proposed by Li Xian has also been decided.

More than 200 entrepreneurs attended the meeting, and finally submitted 125 application forms.

Although not all of them submitted applications, this number is not small!

You must know that Li Xian's brand alliance has limitations. This organization is very meaningful for retail enterprises, but it is of little significance to futures like Tianyuan, Chen Dongsheng's insurance and auction house, and Feng Lun, who is engaged in real estate business.

These are either emerging industries in the current market, and there are no competitors in China. Either they don't rely on market reputation to make a living, so it's common to be not interested in brand alliances.

In this year's forum in Yabuli, there are more than 170 retail enterprises.

Li Xian glanced at the list and found that most of the companies he felt could be absorbed into the brand alliance had submitted application forms, and his heart was also open.

Similar to Jianlibao, which did not submit an application form, it cannot be forced at all. After all, township enterprises are nominally private enterprises, but they have a large amount of government shares in them, and it is not easy to deal with them if they are forcibly brought in.

However, after the closing ceremony of the Economic Forum, what surprised him was that Li Jingwei, who was about to leave Yabuli, specially found Li Xian.

I didn't do anything else, but I made a special trip to explain that I didn't submit an application form.

Yabuli Station.

"Chairman Li, in fact, I am personally more interested in your brand alliance. But you also know that Jianlibao is not what I say with one mouth. If you want to join this coalition, the opinion of the local government is important. And even if we enter the alliance organization, in the implementation of some specific charters, I am afraid that with the current management structure of Jianlibao, we will not be able to fully implement it. So, I'm really embarrassed about this time. ”

Li Xian didn't expect that Li Jingwei would be able to find himself specifically.

Jianlibao is now in full swing, and in foreign countries, everyone knows Coca-Cola. But in China today, Coca-Cola and PepsiCo have only been in the market for a few years. There is only one absolute Nanbo Bay in China's carbonated beverage market. That's Jianlibao.

And Li Jingwei, as the leader of this well-known brand in China, is now quite detached in the domestic business circle.

Just in the past 95 years, Li Jingwei just did something that made the Chinese people raise their eyebrows - this goods spent more than 5 million US dollars, equivalent to more than 40 million yuan, to buy an office building of more than 4,000 square meters on Wall Street, becoming the first Chinese enterprise to own an office building on Wall Street.

In China, Li Jingwei's reputation can also be said to be in full swing.

Li Xian has relied on more than four years of hard work to become famous in the circle, but compared to this one, it is still a little worse.

"Mr. Li, where is this. My original intention in organizing this alliance is to unite our domestic brand power to advance and retreat together, and make our domestic brand bigger and stronger. But advancing and retreating together does not necessarily have to be in this alliance. I know the situation of Jianlibao, and Mr. Li doesn't have to mind. ”

People gave face, and Li Xian was naturally more polite.

Looking at Li Xian's generous response, Li Jingwei smiled and nodded.

There is no leakage in the number of etiquette, but Li Xian can see it clearly - Li Jingwei's face has a trace of helplessness.

Thinking of the node when Jianlibao went from glory to decay, in 1996, Li Xian chuckled in his heart.

Isn't it...... Now there is a contradiction in the management of Jianlibao?

Thinking that Li Jingwei was going to fall out with the local government in the near future, and finally the Jianlibao brand was bought out, and the family could not be separated and ended up in prison, Li Xian's heart moved.

Thinking of this, he shook Li Jingwei's hand tightly.

"Mr. Li, although it is a pity that Jianlibao failed to join the brand alliance this time, I still hope that if there is an opportunity in the future, we will have more exchanges on corporate management and equity operation. If there's anything you need my help with, just ask. ”

As he spoke, Li Xian took out a business card printed with his personal phone number and stuffed it into Li Jingwei's hand.

Looking at the solemnity on Li Xian's face, Li Jingwei was stunned.

Recently, those old brothers who have fought with themselves have more and more opinions on Jianlibao's current business direction and shares. And with the continuous growth of Jianlibao's performance across the country, its fame has reached an unprecedented stage. Especially after taking the office building on Wall Street, the local government has become more and more constrained by the current management rights of Jianlibao. Between entrepreneurs and equity owners, a rift caused by interests is getting bigger and wider.

But these things are only known to the senior management of Jianlibao. Externally, whether it is the current company's executives or the local government, they are all respectful and peaceful.

At this time, feeling the obvious hints and points in Li Xian's words, Li Jingwei's heart was not calm.

Could it be that this kid has heard something?

In doubt, Li Jingwei nodded quietly.

"Well said, Li Dong. Your New Taipei is a private enterprise, and our Jianlibao is a township enterprise, although the nature of the enterprise is slightly different, but they are all grasshoppers on a rope. To put it closer, it is a relationship of solidarity. In the future, I will always contact you, and if you go to Guangdong, you must call me. Give me a chance to be treated. ”

As he spoke, he also took out a business card of his own from his leather bag and solemnly handed it to Li Xian.

Looking at Li Jingwei's distant back, Li Xian narrowed his eyes.

Jianlibao.

China's beverage industry is the closest to beating Coca-Cola and stepping on Pepsi Mirinda.

I hope that the seed I am planting today can play a role in the dark times to come.

......

March 22.

After bidding farewell to Chen Dongsheng and Tian Yuan, Li Xian returned to Bingcheng.

During the time he went to Yabuli, he was in a state of recovering from a serious illness, and when he returned to Ice City after the matter was over, his whole body was sore.

People are like this, sometimes they have a breath in their hearts, and they can withstand anything. But as soon as this breath was relieved, the problems of the whole body came.

After arriving in Bingcheng, he didn't go to the company and returned home directly.

As soon as the black Mercedes-Benz S600 stopped in front of No. 22 Jingyao Street, Li Xian saw several women in the house greet him.

The tall man who ran at the front was as white as snow, and his long blond hair was flicked back and forth with small steps.

None other than Katya.

"Dalaga! You are back, do you know that my book is on fire! In 10 days, bookstores across the country have ordered 150,000 copies! Just now, I received a phone call from the capital, saying that they would give me an exclusive interview!"

From afar, Li Xian heard Katya's excited expression.

Hearing this, he was stunned.

The book "China Can Say No", in his opinion, has no reason not to be popular.

However, I have the impression that this book took more than two months of fermentation before it finally formed a trend that swept the entire Chinese youth group.

Right now...... It's only been on the shelves for ten days.

That's it?