630 [A new round of oil crisis]
After Huo Yaowen explained the membership system and the herd effect of the beauty center last time, Fanasha seemed to have sublimated the whole person, and she made great progress in the future planning of the beauty center.
When the "Yueji" beauty center was under construction, Vanessa often invited some political ladies to go out shopping, drink afternoon tea, and chat with them from time to time about how women maintain and beautify.
After piquing the interest of these people, as soon as the beauty center was built, Vanessa issued a diamond membership card to the person she thought needed to be issued a diamond membership card. Then he led this group of ladies to this newly established "Yueji" beauty center to do various skin care, beauty, and maintenance projects.
At first, the results were not particularly obvious, and although the ladies received a diamond membership card that allowed them to do beauty items for free, they were not greedy for money, and only occasionally chose to come to the beauty center to do maintenance when they went out to play with Vantha.
But it wasn't until last month that Hong Kong Governor MacLehose's wife, Ms. Shen, held a cultural salon at her home, where hundreds of wealthy businessmen and dignitaries and daughters of wealthy businessmen and dignitaries learned that there was such a newly opened beauty salon in Hong Kong in the process of communicating with each other.
The ladies who received the diamond membership card immediately showed a proud gesture when they heard that many people did not have this card. The wife of the Director of Lands, who likes to show off the most, told them that she had a free diamond membership card for beauty salons, which immediately attracted the attention of these ladies who liked to compare.
After many inquiries, after learning that this beauty center was run by Fanatha, these ladies who did not have a membership card immediately flocked to Fanasha, although they did not say it explicitly, but the words also revealed their intention to want a membership card.
Vanessa is also a smart person, so she naturally understands the meaning of these people's words, although she wants to expand her business and give everyone a card. But she still followed the membership system set by Huo Yaowen at the beginning, and only gave a diamond membership card to some wealthy and noble ladies.
At the same time, Vanessa invited the Governor's wife, Ms. Shen, to go to the Yueji Beauty Center for beauty care projects for the first time.
In this way, with the arrival of Mrs. Shen, the wife of the Governor of Hong Kong, and the circulation of the free diamond membership card, more and more wealthy families, or the wives and daughters of political tycoons know about this "self-pleasing" beauty center.
Later, Vanessa participated in various charity cocktail parties and salons, and the fame of the "Joy Yourself" beauty center spread among the daughters of these noble ladies.
Some people who know that they can't afford to get a diamond membership card have also found Yueji Beauty Center and learned that if they want to apply for membership, they must have a diamond membership card.
This strict membership system suddenly made those celebrities and ladies who obtained the diamond membership card begin to value this diamond card. Gradually, under the guidance of Vanessa, these celebrities and ladies with diamond membership cards, whether they usually go out shopping or go out for afternoon tea, are very tacitly together.
And those celebrities who don't have a card understand that they can't enter the beauty center without a membership card, and if they can't enter the beauty center, they can't communicate with those celebrities and ladies, and they don't have the opportunity to participate in the salons and drinks held by all kinds of ladies, which gives people the feeling of being left behind.
Human nature is like this, comparing hearts are more or less a little, and when they see this situation, they each begin to try their best to get a membership card for a beauty center. Whether it's diamonds, or gold.
As a result, last month, the beauty center sold more than 100 gold membership cards that need to pay 100,000 Hong Kong dollars a year, and more than 50 bronze membership cards that cost 50,000 yuan a year.
"It seems that Vanessa still has a good way of doing business!"
After hearing this, Huo Yaowen nodded silently, admiring Vanthasa's hunger marketing method, if he was asked to do this kind of high-end club-like project, I am afraid that he might not be able to do so well as Vanasha.
On the one hand, it is because Vanessa knows a lot of celebrities and noblewomen, and on the other hand, it is also due to Vanessa's status as Mrs. Brandt, the deputy director of the Chief Secretary of Justice.
Anna got up and poured herself a glass of boiled water, drank a sip of white water to moisten her throat, sat back on the sofa and continued: "Yes, I also think that Vanessa is very business-minded, and when I went in the afternoon, Vanessa also told me that she was going to run a women's magazine, called "Yueji", which specializes in women's beauty, maintenance, clothing matching and other small articles. ”
Huo Yaowen agreed: "Not a bad idea. If she really wants to do it, you can give her the phone number of Yao Wenjie, the editor-in-chief of the publishing company. ”
After the rise of the Internet, the brick-and-mortar publishing industry was hit hard, and women's magazines have been selling well. This shows that women have a great demand for this kind of beauty magazine, so now publish a weekly "Pleasure Yourself", I don't think there will be no sales.
"Okay. Anna nodded in response, she was very interested in the weekly magazine, and was ready to take over the work.
......
Time passed quietly, and another half a month passed.
The competition between the charter king and the Jardine Matheson Group for the "Wharf" stock became more and more intense, and the original stock price of more than 70 yuan slowly climbed to 80 yuan per share during this period. Despite the high price of the stock price, the trading volume has dropped a lot compared to the previous two months.
This is mainly because the stocks of retail investors are held in the hands of some speculators, who know how to make the most profits better than ordinary stockholders, and will not rashly sell stocks because of the current small profits.
Everyone is waiting for the two behemoths of Universal and Jardine Matheson to make a final decision, no matter who wins or loses in the end, they will use these stocks as bargaining chips in exchange for more benefits at a critical moment.
This has also led to the charter king's Universal, as well as Wharf's parent company, Jardine Matheson, have fallen into a very passive state, the two of them currently hold similar shares, if you want to get enough shares to decide the company, you must pay a huge amount of money to buy the shares in the hands of these speculators.
If it's just a few hundred million, but the stocks held by these speculators are worth almost a billion, and if you want to get them all, I'm afraid it will take a lot of money.
At one point, the two companies were at an impasse.
This situation also made Yin Wenyao only receive more than 100,000 Wharf shares at the beginning of this month, and for most of the next half a month, it was basically difficult to get any loose shares in the stock market.
When Yin Wenyao informed the boss of this, Huo Yaowen did not let Yin Wenyao spend a lot of money to continue the acquisition, but just asked him to collect as much as possible, and if he couldn't receive it, forget it.
Anyway, Huo Yaowen didn't have the idea of starting Wharf. The more than 10 million shares he holds in his hand now, whether he sells them to the charter ship king or uses them to enter the Wharf to become a board member, is more than enough.
......
This morning, when Huo Yaowen was still writing "Game of Thrones 5" at home, he suddenly received a call from Yin Wenyao.
Yin Wenyao asked on the phone: "Boss, the international shipping, international crude oil, and Middle East information you asked me to check have been sorted out, do you think I will send it to you now, or?"
"You can send it later, now you can tell me a brief about the situation of international shipping. Huo Yaowen put down the pen in his hand and prepared to listen to Yin Wenyao's report.
"Yes. There was a sudden silence on the other end of the line, except for the sound of flipping through the papers.
After a while, Yin Wenyao said: "According to the information collected, since the start of the Middle East war in 73, the international shipping market has been hit for a time, but it has gradually recovered in the past few years. At the beginning of this year, Dong Chuanwang, one of Hong Kong's four major ship kings, spent a huge amount of money to entrust Japan to build a super oil tanker with a capacity of more than 560,000 tons, and once completed, this oil tanker will become the world's largest oil tanker. At the same time, Xu Chuanwang of Xu's Group also spent a huge amount of money to acquire five 100,000-ton oil tankers and cargo ships. ”
Speaking of this, Yin Wenyao paused and continued: "The global shipping of the charter ship king has been selling oil tankers on a large scale since the previous year, from more than 200 ships to more than 50 ships now, and most of the rest are cargo ships. ”
Huo Yaowen interrupted: "Let's talk about the international crude oil market. ”
"The current price of international crude oil has fallen to $15 a barrel. ”
It shouldn't be!
Hearing Yin Wenyao's words, Huo Yaowen frowned, now that the Middle East war has ended for several years, international crude oil prices have also been regulated to gradually stabilize. It stands to reason that the charter king's global shipping should be the same as Dong Chuanwang, greatly increasing the tonnage and continuing to make money, how could they think of abandoning the ship and landing on the shore? !
"What about the Middle East?" Huo Yaowen couldn't figure it out, and asked about the situation in the Middle East again. In today's underdeveloped media situation, few people in Hong Kong know about the situation in the Middle East.
Yin Wenyao said: "Since the end of the last Middle East war, the current situation there is still relatively stable, except for the friction between Iran and Iraq in a small area, it is basically in a state of calm. ”
Two Yi!
As soon as he heard about Iran, Huo Yaowen's pupils shrank suddenly, and an old news article he had read before instantly appeared in his mind, which said that the Iran-Iraq War officially broke out in October 1979.
Almost, just a little.
When Huo Yaowen thought of the Iran-Iraq war in his memory, there were slight sweat stains on his forehead. Fortunately, when I had tea with the charter king some time ago, I didn't say that I wanted to exchange Wharf shares for global stocks. Otherwise, in ten days, the Iran-Iraq war broke out, and the international shipping market collapsed again, I am afraid that I will have no place to cry.
Although he did not know much about international shipping and international crude oil, and almost never touched it, he also knew that after the outbreak of the Middle East War in 73, not only the international oil tanker shipping industry was hit, but also many companies in the world that needed oil suffered heavy losses.
Now that there is another big war on the horizon, it is naturally impossible for him to take a stake in global shipping at this juncture.
Thinking of this, Huo Yaowen frowned, and pondered for a long time in his heart, it seems that the shares of Wharf can only be sold to the charter king at a high price to make a quick profit.
Huo Yaowen is not in a hurry about Wharf stocks, anyway, the charter king is so prescient to sell more than 100 oil tankers of the company, and it must be inevitable for Wharf. His own stock is only hundreds of millions, and the other party definitely doesn't mind spending more money to buy it.
But the Iran-Iraq war is about to start......
Huo Yaowen closed his eyes and thought deeply. If we simply take the 73 Middle East War as a precedent, as soon as the war starts there, the price of crude oil will definitely rise again, and now as long as you buy long in the international stock market, it is easy to make money.
It's just that Huo Yaowen has never played in the stock market except for a few listed companies, and he doesn't know much about it, so he is a little hesitant about whether to buy it.
After all, this is reality, not that the male protagonist in it waved his hand and made billions of dollars with a certain memory point.
"Boss, boss, are you still there?"
Yin Wenyao on the other end of the phone spoke several times before waking up Huo Yaowen, who was deep in thought.
"Listen. ”
Huo Yaowen replied, touched his chin, and began to think about the matter of making a rise, and after thinking for a while, he said to Yin Wenyao on the phone: "You inform Davide, just say that I will go to the company in the afternoon and ask him to gather all the company's consultants." ”
...
(End of chapter)