Chapter 111: Hello, Maniac (4/5)

Orange's film list this year: "Operation Mekong", "Guobao Special Attack", "Mermaid", "Beijing Meets Seattle: A Love Letter", "Dear", "Hot Pot Hero", "Orphaned", "Big Fish and Begonia", "Geng Hao Returns to Hometown", "Embroidered Spring Knife 2", "Iron Fist of Shame", "Invisible Guest", "Internet Lost", "Crazy Call", "Mars Rescue"...

There are also a few that don't deserve a name...

Anyway, add a piece close to 20 ...

In addition to the films directed by Lu Xiaoran, the most interesting thing is "Big Fish and Begonia"...

"Big Fish and Begonia" has been in the making for nearly ten years.

The idea of "Big Fish and Begonia" comes from Zhuangzi's "Getaway": there is a fish in the north of the underworld, and its name is Kun. The Kun is so big that I don't know how many thousands of miles it is.

In 2005, Liang Xuan and others produced a 7-minute animated short film "Big Fish and Begonia", which quickly attracted attention after being released on the Internet;

In June 2008, the sample was produced, and won unanimous praise from the industry at home and abroad, and was even included and praised as "one of the most outstanding works of art" by the Centre Pompidou for contemporary art in France.

To what extent?

In 2014, Orange tentatively released merch and sold 12 million - at that time, the movie had not yet been released!

Many people have said, 'Big Fish and Begonia' is another domestic animated film with a box office of more than one billion'...

Like "The Return of the Great Sage", the producer and investor are all Orange Animation Alliance...

After "The Return of the Great Sage", the Orange Animation Alliance announced 45 animated films, including the sequel to "The Return of the Great Sage", "The Great Sage Haunting Heavenly Palace" and "Big Fish and Begonia"...

Let's put it this way, the valuable animated film projects on the market have basically been rounded up by Lu Xiaoran...

Hua Yi must be red-eyed.

The market for animated films is visible to the naked eye, and if you don't occupy it, it will be occupied by other companies!

So, in September, they established an animated film subsidiary and announced their foray into the field of animation...

"Rock and Roll Tibetan Mastiff" is their first move...

And it is specially scheduled for July 8th, to compete with "Big Fish and Begonia"!

Do you think Zheng Jun's appeal can be converted into box office?

......

In fact, a movie was also released in the past January - "Year Beast War".

The box office of this animation is 30 million, and the plot is to (copy) respect (attack) "Monster Power Company", there is nothing to say.

But the people behind it can be said that the producer is Ning Hao, the screenwriter Xing Nana, and the director Zhang Yang...

are all acquaintances of Huang Bo.

Zhang Yang is the general manager of Pony Digital Animation Design Co., Ltd., a subsidiary of Pony Bento, and the special effects director of "Crazy Stone"...

I didn't look for oranges in this film, it was Brother Song that Ning Hao and a few of them were looking for, and then the animated film produced and produced by Orange Ticketing cost 50 million and the box office was 30 million...

A loss is a sure loss!

Ning Hao was very unhappy, he felt that the idea of "Year Beast War" was quite good...

And his Bad Monkey Studios also participated in the investment.

So much so that Huang Bo came to him, and he complained for the first time.

"You ignore two things, first, in the eyes of Chinese audiences who are spoiled by the superb picture quality of Hollywood animation, the picture of "Year Beast" is generally like that, after all, there is still a certain gap between the level of domestic animation industry and the West. ”

"And the second?"

"The second is the schedule..."

"What's wrong with the schedule? We deliberately chose the winter vacation!"

"But there are so many audiences for animated films, and most of them are waiting for "Kung Fu Panda" and "Bear Infested"..."

The two sat down, and Ning Hao was still a little unhappy: "Then why "The Return of the Great Sage"?"

“... Do you compare your vision with Xiao Ran?"

Ning Hao shut up...

It's true, Lu Xiaoran's vision is too accurate...

It can't be said that every drama produced by Orange has made a lot of money, but basically the projects he is optimistic about have made a lot of money!

This year, the five projects of orange loss, "Girl Nezha", "Twelve Citizens", "Master", "North by Northeast", and "Fruit Treasure Special Attack", are all loss-making.

But these are all small investments, "Master" has the largest investment, only 45 million, and the box office is 80 million, and it almost recovered its costs...

Making movies is really like gambling, the success rate is very low...

Venture capital is often said to be 28 percent, with 20 percent of successes and 80 percent of failures, but the success rate of film and television investment is even lower, only 10 percent. You must know that in China, ninety percent of film and television dramas are not filmed, and if they are not filmed, it means that all the investment in the early stage has been wasted.

The second big risk point of film and television investment is that the exit channels are very limited, there are no exit channels such as IPO and equity transfer, and it is necessary to screen to have profits.

"You didn't come to me to educate me, did you?"

“... What am I educating you for?"

"You're coming, then?"

"Let's go visit Ban Xiaoran soon!"

“... You're on your own!"

"And Xu Zheng..."

Ning Hao glanced at him: "You are so bold!"

“... Lao Xu originally talked about "Indian Embarrassment" and "Russian Embarrassment", but now that the copyright has been withdrawn, he has no choice!"

"Why do you take everything on yourself... I've got you!"

Ning Hao got up and put on a coat, and the two went to the hotel to pick up Xu Zheng first, and then went to the orange studio together...

......

The crew of "The Martian", in the actors' lounge, Lu Xiaoran was chatting with Wan Qian.

Wan Qian came to visit the class, and at the same time brought a project "Hello, Maniac"...

In fact, with Miss Wan's fame, she is not short of investment - "Beijing Meets Seattle", "Get Out, Tumor", she is the box office queen of domestic feature films.

"Hello, madman", she wants to invest herself...

"This is a suspense theme with multiple personalities, and I want you to be the executive producer..."

"It's a lot like Seven Billy, huh?"

It's not like, it's the localization of "Seven Billy"...

Wan Qian nodded: "Yes, the director's name is Rao Xiaozhi, and he was a drama director before..."

Lu Xiaoran finished reading the script and said: "I know him, he used to work with Meng Jinghui, and later cooperated with Li Yapeng in the drama studio... Why, he's going to be a director too?"

Wan Qian was surprised: "Do you know him?"

“... What's so strange about this, his "Once Upon a Time in the Northeast", I watched it on the spot!"

"You still watch dramas?"

“... recommended by Guo Shubo, saying that this drama is very interesting and wants to be adapted into a movie..."

Happy Twist's "Charlotte's Troubles" and "Donkey Gets Water" have a good reputation and box office, and drama adaptations seem to have become the only way for domestic films to rise...

As a result, many people are consciously looking for a suitable drama project...

"I don't have any opinion, but I have to find an actor who can act, don't look for those little fresh meat!"

“... Know. ”

Wan Qian was satisfied.

If a project is hung with Lu Xiaoran's name, it will definitely increase the box office by 100 million...

got up, ready to go to the lounge next door to see Tangtang, pushed open the door, and walked over Ning Hao, Huang Bo and... Xu Zheng...