(Hey! It's a bit too much to say that Jia Ling!)

What do you think of "Assassin Nie Yinniang"?

Of course, Lu Xiaoran can say, 'I haven't seen this movie'...

But it seems too fake and doesn't fit his personality...

After pondering for a while, Lu Xiaoran replied: "I still adhere to the theory that independent films, slightly dull literary films, the investment cannot exceed 20 million, once it exceeds this number, it will be difficult for you to recover the cost... From this point of view, Assassin Nie Yinniang is not a good investment!"

"What about the film analysis?"

“… I watched half of it... And then I didn't look at it..."

"However, this film won the Best Director at Cannes!"

"Yes, the great success of "Assassin" in the Cannes jury does not mean that it was a great success in Cannes, in fact, there are many people who left the screening at Cannes! It's a bit ridiculous to understand movies. Because I'm a professional filmmaker!"

Lu Xiaoran simply said what was in her heart...

Ma Jiahui was stunned for a moment, and then said: "But many critics say that Director Hou has broadened the boundaries of movies..."

"Alas!" Lu Xiaoran sighed: "In the history of Chinese films, Fei Mu's "Spring in a Small Town", Hu Jinquan's "Chivalrous Girl", "Yingchun Pavilion Storm", etc., are successful explorations that seek the nationalization of film language. What is the exploration of "Assassin Nie Yinniang"? Half-white classical Chinese? Or is it a picture? But I still envy director Hou Xiaoxian, I can spend 80 million to make a dream of my own, and when I have time, I will also make a movie that only I like!"

……

Liang Wendao started a topic: "There are a lot of bad movies this year, I think it's largely because of the traffic, anyway, no matter what the traffic stars do, there will always be fans who pay." As long as you can generate profits, capital doesn't care if you are crooked or not! And there are always a bunch of fans who help them wash their white, and if you question it, they will say, 'Do you know how hard he works'... I sometimes really resent this kind of rhetoric!"

Dou Wentao continued: "When you go out to eat, as long as the chef works hard, even if the dishes are unpalatable, will you eat them all and praise him for his efforts?"

"The current circle is rolling dramas and selling people..."

Lu Xiaoran shook his head: "Of course, it is unprofessional to roll dramas, but in the golden age of Hong Kong films, every actor played dramas, and they still produced good works!

"Unprofessional?"

"The market was too hot in the first two years, coupled with the tendency of the policy, so, a lot of hot money began to pour into the film industry, the movie is not the same as other things, no matter how fast it will take one to two years to appear in the finished product, the works released this year are basically made last year or the year before last... Last year, the year before last, Xiao Xianrou was still guaranteed at the box office, so they felt that with Xiao Xianrou, there would be a box office, and when you only noticed Xiao Xianrou, you would often ignore the movie itself... And then there were so many bad movies!"

Lu Xiaoran explained, and then took the initiative to provoke the 'inflection point theory': "Some time ago, I was very worried at the Shanghai Film Festival and said that the inflection point of Chinese films is coming... I thought that the audience would not want to watch movies because of the impact of bad movies, and even became resistant to domestic movies, but now it seems that this is not the case at all. ”

Dou Wentao laughed: "How do you say it?"

"Everyone still buys the content of the quality pass, and they are enthusiastic to buy it!"

After a pause, Lu Xiaoran continued: """Internet Lost", "The Night the Comet Commet" includes "Dear", we didn't think it could sell more than 500 million before the release, especially "The Night the Comet Comed", the film production cost is only 25 million, and the props are only two rooms... As a result, it sold for 840 million, and the market bought it!"

"Including "Dear", the theme is very dull, although I used an all-star lineup, commercial packaging, before the release, our real thoughts, the box office broke 300 million even if it was successful, and now it is 1.1 billion..."

"The audience still loves movies!"

"After the peak of Chinese films in 2015, the shock in 2016 is a rare baptism, it will eliminate inferior products, eliminate bubble creations, eliminate some quick success, opportunistic investments or projects, and truly usher in a stable stage of establishing a benign interactive relationship with the audience with excellent film works, which is a good thing!"

"There are nearly 50,000 screens of Chinese films, and they can't be filled, and they need a lot of excellent content to fill them, so don't believe the so-called collapse theory and inflection point theory!"

……

Liang Wendao began to pretend: "We compare Chinese and American films, and we can see that the United States is very professional, and before they make any movie, they will go through a professional pre-research and then raise funds, why can they get funds? Because they have a basic judgment on the project..."

Lu Xiaoran slapped her face directly: "Anything that needs to be financed must be a risky project! If the box office is so predicted, why did "The Lone Ranger", "Jupiter Ascending", "Tomorrowland", and "Peter Pan" lose so badly?"

"But "Iron Man 3" has Chinese investment..."

"He wanted to enjoy the account-sharing treatment of co-productions, but then he felt that it was not feasible, so he simply stopped doing it! It is difficult for you to predict the box office of movies, so it is said that investing in movies is like gambling!"

Liang Wendao said again: "But it's professional..."

"Actually, our movies can also be financed, but our investors want to use movies to hype other things, you can see "Ip Man 3" in the first half of the year, it's a very good movie, and I met a distributor who wants to use money in the film industry..."

"As for the profession ... In fact, North American movies are not as great as we imagined, "Fast and Furious 7", it is completely Vin Diesel who has the final say, he is the producer, starring... Similar to our crew, the most powerful thing in Hollywood is the execution and talent!"

"Execution?"

Lu Xiaoran nodded: "Let's not talk about computer special effects, a movie without CG special effects." As far as I know, Chinese films do have great deficiencies in props, costumes, sets, makeup, etc., the director is not a god, and a good movie depends on the joint efforts of professionals and departments in all aspects. ”

"If you want to make that kind of majestic blockbuster, you have to do these aspects well, otherwise a dress that doesn't fit the background of the story will look funny. ”

"Wen Ziren filmed "The Great Wall", and the person in charge of props was called Drew Petrota, and his family has been working as a prop master for three generations..."

"Is that so?"

"Really, we are now very short of professional prop masters, including lighting masters, because they are all going to be directors!"