Chapter 143: Detours

Not long after, Xu Feiran really received a call from Qiu Shuang, Qiu Shuang had already asked for leave and was ready to take Doudou to his hometown in the countryside of Weinan.

Xu Feiran sighed secretly, "You remember to call the old man in advance." ”

Qiu Shuang sighed heavily, "Hit, bandit, was I really too much before?"

Without waiting for Xu Feiran to reply, Qiu Shuang continued, "After the phone call, I learned that my parents-in-law and Sister Qian Jin's family had long lived in the countryside, they moved to the local county seat, and Sister Qian Jin's children are now studying in the county seat. ”

Xu Feiran was stunned: "When did you move?"

"My child is now in the second grade, and he said he moved before he was in elementary school. It should be money to buy a house. Qiu Shuang's voice was gloomy.

Two years ago, Qian Jin bought a house for his family and resettled his family, but Qiu Shuang, the pillow person, knew nothing.

Xu Feiran just wanted to sigh, the husband and wife did this, and they didn't know how this girl got mixed up.

Qiu Shuang comforted himself, "Now that I know, it's the same, it's just in the county seat, it's convenient for me to go." ”

The old man didn't say anything. ”

"What can they say. Qiu Shuang smiled, indeed, the communication between her and the old man was the time she just got married and went home, but in fact, there was almost no communication, and the old man smiled at her stiffly. This time, when I heard that she was going to take her children back to see them, she was also too restrained to know what to do.

Qiu Shuang chuckled, "Qian Jin came to me, and said that I should not go back, and it was useless to say that I would go back." ”

"What's wrong with you? You're not angry, are you?"

"Nope. They all said that they wanted to recover him, how could they be angry. I said that it was only right to take Doudou back to see my grandparents. If he wants to, he can be together, if he doesn't want to go back, I'll just go back with Doudou. Qiu Shuang's tone was very soft and crisp.

Xu Feiran suddenly admired her a little, "Okay." It's good to have this bearing and mentality. Chasing people, you have to have a good attitude and demeanor. In short, if there is a complaint, the resentful woman should simply not chase it. ”

"Yes. People like beautiful things. Qiu Shuang replied briskly.

After hanging up the phone, Xu Feiran secretly told himself that everyone likes beautiful people and affairs that make him happy, even if he is married, he must pay attention to his words and deeds, especially his state of mind, and he can't be a rough woman in marriage.

The second financing of 'Fiji Life' was in place in July, and the offline store operation team was quickly set up in Chen Yan's hands.

The in-store design of the first store Xu Feiran only paid attention to the general direction, and the rest was Chen Yan communicating with the designer.

All the work is in order, although Xu Feiran is a little busy, but he is busy and orderly, after all, everything is moving according to plan, and there is money in his hand and someone, it is still very easy to do things.

The only thing that has taken a slight detour is poverty alleviation.

Before Xu Feiran helped Mr. Xiao sell sweet potatoes was a success, the people of the Charity Association were very interested, and when we opened the Council, they listed the special products of the areas that the Charity Association helped, and felt that it was much better to help them sell the products in their fields than to give them money, and everyone looked for Xu Feiran to get ideas, and felt that they should give full play to this advantage and promote this poverty alleviation method.

Xu Feiran clearly told everyone that there are two conditions for this matter, the first is to have a store and an operating entity, and second, the product must be controlled.

At the beginning, everyone thought that it would be okay to directly put Xu Feiran's store, but Xu Feiran had to make it clear that the operation of his store could only be based on the main body of intangible cultural heritage, which was the company's strategy and could not be changed.

Later, everyone proposed whether they could use Mr. Xiao's previous store, and Mr. Xiao experienced the sweet potato project very clearly, "as long as the category is the same, it must be no problem to use." But when we are not familiar with the product, it is a problem to grasp the quality. And if you want to ship in batches, you must stock up in the early stage, which is doing business, and this business is risky. I think it's a bit difficult for our philanthropic work to support a business to the extent that it supports a business. Like me, I'm a local and can take on a lot of work. ”

Everyone is a business owner, and the words made everyone sober up.

However, most of the charity associations are small and medium-sized business owners, and many members who open factories are teenagers who came out of the factory to work, or are familiar with the craftsmanship or familiar with the sales, and slowly take orders by themselves and slowly build their own factories to develop, and they are very obsessed with the help of poverty alleviation, "I see a lot of good things in many places, and it's a pity that they can't be sold." There's no other way. Can't the charity club pool money to open a store and operate?"

Xu Feiran, the former officer, immediately corrected him: "The money of the charity association can only be used for donors, and it must be reported in real name." You can't do anything like opening a store. ”

"Then our members pooled their own money to open a store, hired someone to operate it, and helped pull traffic. How good it is to help those villages sell their things, the last time I went to Lshan District to help students, I told their mayor about this matter, and they were very happy. I've been chasing and asking. ”

Many members have agreed, and they all expressed their willingness to pay for the opening of a store, even if it is a cat shop, it is only two or three hundred thousand, and everyone can make up 10,000 yuan per person. If you can use sales to drive local income and teach people to fish, it will really be a great thing.

In the end, Mr. Xiao was worried that everyone would invest too much, and said that he would first walk through his store once or twice for the product. Let's work together to control the quality.

Whoever thinks about it, the first product will be smashed.

In June, when lychees are on the market in large quantities, the village where a school supported by the charity association is located is full of lychee trees, and many of them are not picked, because the cost of picking them may be higher than the cost of selling.

Xu Feiran disagrees with selling fresh fruits, this thing is too easy to break.

But now that things are in flux, everyone often buys fruits online, and they go to the local area to pick and eat them themselves, and they feel that such a naturally ripe fruit is really unbearable to rot in the ground.

The members of the Charity Association who are in charge of the village's student assistance project also specially sent goods to several members according to the logistics process that Mr. Xiao and Xu Feiran had said, packed them in foam boxes and fresh-keeping bags, put ice packs at the bottom, and went through the SF cold chain.

But the logistics cost went to nearly 30 yuan. Finally, the members who went to the local help organization to supply goods gave full play to their businessmen's skills, pulled the leaders of the local poverty alleviation office, and applied for the poverty alleviation price of 16 yuan for foam boxes and ice packs with local logistics.

The final price is set at 5 catties of cold chain 36 free shipping.

In addition to freight, everyone doesn't want money anyway, and there is nearly 4 yuan a pound of income in the hands of fruit farmers.

Although the local lychee is naturally ripe and has a good taste, it is not one of the popular varieties on the market, and it is very good to have this price.

At the beginning, everyone placed orders one after another, and the experience after receiving the goods was very good, and Xu Feiran was also cautious after receiving the goods, and only began to pull a link on Douyin to promote.

Xu Feiran's number of fans is still very large, and this is a poverty alleviation product that she solemnly recommends, and the quality of the products under "Fei Life" has always been not to be said, and the number of orders is very good.

Mr. Xiao took a screenshot of the picture for her, and by the third day, there were nearly 30,000 orders.

The local way of organizing the supply of goods is to distribute the boxes to each household, let them pick and pack their boxes on time every day, and then send them to the unified receiving point to count the number of boxes and paste the logistics list in a unified manner.

The whole village went into battle, and the village chief kept checking the quality of everyone's picking and the level of packing, and told everyone from time to time to be worthy of others' free help, and the quality must be guaranteed.

Everything seems to be in order.

However, after a few days, the evaluation of receiving the first batch and the second batch of goods began to come, and many people reported that it was rotten, and the cracking phenomenon was particularly obvious. Of course, some people say it's good. Good and bad and appear on goods shipped on the same day in the same region.

Xu Feiran was stunned and immediately asked everyone the reason in the group.

Everyone also feels puzzled, why is there such a big gap between this kind of issuance?

Xu Feiran thought about it, called Ning Yue, and asked her to introduce a person she had worked with to make fresh food to her and ask for advice.

In the end, the expert introduced by Ning Yue, who operated several specialty fruit cat shops, told Xu Feiran very directly, "Nothing else, it must be that your picking time is inconsistent." Your picking method is good, but it is estimated that there are many orders, and farmers want to produce more of their own goods, and it is estimated that there are many picks in the middle of the night. Therefore, after a long time of picking, these ripe or even ripe fruits have not been stored in a frozen environment for more than ten hours, and they are naturally easy to crack when they are transported and collided. ”

"Fresh fruit logistics is not only about packaging, but also about the control of picking and transportation time. ”

Xu Feiran thanked him seriously.

She thought about how to deal with this matter, and felt that first of all, she must be the first to prevent everyone from returning as much as possible, because the order volume is large, and once there are many returns, Mr. Xiao's store reputation score will be greatly affected. Second, many of these people are her fans, and she must express something.

Xu Feiran's first thought was for 'Fei Life' to give a gift to all customers whose goods were damaged.

Even if you want to send more than 10,000 copies, 'Fiji Life' can afford it, and it can be counted in the public relations or promotion expenses.

She asked Sister Rong Zhou Die and Liu Mu, and they didn't have any opinions.

Xu Feiran looked at the group except for Mr. Xiao and her, and the others didn't seem to attach much importance to this matter, and felt that it was not very appropriate to deal with it in this way.

She hesitated, called Fei Heng, and directly told Fei Heng that she always felt inappropriate, but she didn't know how to do it.

After hearing this, Fei Heng smiled, "Silly girl, one is not to use their store, the second is not to brush their reputation, and three they haven't looked at the background data, so they don't have such a real feeling at all." You can't bear this matter alone or with Mr. Xiao, so that everyone can't feel the pressure. When they were advocating for this project before, you were actually worried, and you were just being coerced into participating. Because you are in the e-commerce industry yourself, it doesn't seem good not to participate. So, you should make them see the loss. This loss should be borne by the people involved in this project. It's not a question of money or not, it's a question of the method and the way of doing things. ”

Xu Feiran breathed a sigh of relief, the inappropriateness and unhappiness she had always felt were actually here.

Xu Feiran immediately told everyone in the group.

First of all, let her and Mr. Xiao both announce their respective backstage evaluation messages and even returns. Tell everyone about the development and consequences of this incident.

Then Xu Feiran made it clear

First, the customer service of the store on Mr. Xiao's side confirmed the problematic order through the pictures and applications sent by the customer, and sent a red envelope of 88. This cost is shared by the people involved in the project.

Second, her account and Mr. Xiao's store will come forward at the same time to explain the project and the reason for this bad result. I kindly ask you not to return the red envelope after receiving it. This is to protect Mr. Xiao's store rating and reputation from being affected.

Thirdly, "Fiji Life" will give all customers who have received bad fruits a lipstick launched by "Fiji Life", and the shipping fee will be borne by themselves, and those who need it can be automatically applied for collection. This cost 'Fiji Life' bears itself as a price to appease its fans.

The group was silent for a while, and they all agreed.

Indeed, this incident is very demoralizing to everyone.

However, if poverty alleviation is so simple, why does the state need to invest so much manpower and material resources?

Most of the time, public welfare and charity are indeed only suitable for nourishing people in the spring breeze and drizzle or simply saving the poor, but not in the first place

Taking on too much social work. After all, it's just a public welfare charity.

Xu Feiran sincerely explained this reason to everyone on the video side, sincerely apologized to everyone, and asked all those who have problems with the product to leave a message with the customer service, and after confirmation, the customer service sent a red envelope of 88. All the money for the red envelopes will be borne by the members of the L Charity Association of Zhang Luo's project.

At the same time, I explained to you that this project is free of charge from the store to the one who helps to promote, and the rest of the money is returned to the fruit farmers except for transportation costs. So please be considerate, and I implore you that if more than half of them can be eaten, do not apply for a return, after all, it is not easy for fruit farmers to work hard for a year.

At the same time, 'Fiji Life' will give a new lipstick to all fans who have received bad fruits, and the freight will be paid, please take the initiative to apply.

This matter caused some trouble, but it was also satisfactorily resolved.

It's just that although he understands the reason, Xu Feiran is still slightly depressed.

I couldn't help but complain to Fei Heng, "The concept of poverty alleviation through consumption is played everywhere, but in fact, the goods sold are still led by large enterprises." Retail investors can't get it at all. ”

Fei Heng smiled and comforted her very understandingly, "Of course, it is the local big enterprises that take the lead, otherwise how can the products be mass-produced." Don't pout, you can actually be regarded as contributing to poverty alleviation through consumption. It doesn't have to be to sell agricultural products to alleviate poverty. You have a lot of products and many master factories and studios, and if you help them sell a lot of products, they need to increase their manpower, and don't you want to increase their local income? Those who do well still regard this as industrial development. Silly, what's so depressing about this. ”

Xu Feiran thought about it, too, and immediately suddenly brightened, "Yes." If I encounter such a project in the future, I will refuse it with confidence. And tell them how we do the poverty alleviation of 'Fiji Life'. I'm doing it in a down-to-earth way, so why do I have to do it passively with others. ”