Regarding holding an award ceremony to enhance Huayi's influence in the Asian and even world entertainment circles, this was discussed by Nie Wei and Wang Zhonglei a long time ago, but it was only an idea before, and even a specific plan has not been made.

However, after Nie Wei returned from the Saturn Awards this time, Wang Zhonglei became more and more eager to do the award ceremony.

First of all, on the name, Wang Zhonglei's initial suggestion was to start with 'Huayi', and then think about the name later, but this point was immediately vetoed by Nie Wei.

"The pattern at the beginning of Huayi is too small, I don't know and think it's a year-end celebration held within our company, since you want to hold an influential awards ceremony, then it's best not to name any private company, that would seem very unfair, there is no big pattern. Nie Wei couldn't help but complain about Wang Zhonglei's idea.

Wang Zhonglei is a person who commits a common mistake of film and television people in their time, that is, they must beat gongs and drums to do something, and they can't wait to let the world know that they did it.

It's not entirely wrong to think about it, but it's not appropriate to hold a film award.

If it is really crowned with Huayi, holding a Huayi XXX Gold Award, Huayi XXX Film and Television Festival, etc., it sounds very unprofessional, just like the family celebration held by a Korean company at the end of the year, how can it be like its own internal commendation conference.

"And in terms of judging, we have to find as many judges as possible so that they appear fair. Nie Wei made another suggestion.

For example, the Oscars are awarded by the Academy of Motion Picture Arts and Sciences.

The number of people in this academy has exceeded 6,000, and in addition to the honorary members, every student in the academy has the right to vote, and the results of the primary and secondary elections are voted by the 6,000 academy.

Basically, only five awards can be shortlisted, and the academy has strict regulations, actors can only vote for actor awards, directors can only vote for director awards, and so on, as far as possible, no 'layman' will be allowed to select 'insider'.

Even in order to prevent incomparability, the final counting of votes by the academy was not completed by the academy, but handed over to a well-known accounting company to a third party, and the final selection results were also transported by this accounting company to the Oscar venue in a safe deposit box for the first time, and then opened on the spot.

As for who will win the award, it is rumored that even the chairman of the jury does not know the result.

Of course, this is an exaggeration, in fact, after the final review, due to the large reduction of the number of people with selection qualifications, the results are not controllable, but they are also predictable, after all, many people understand the preferences of each judge, and then there is a certain chance to guess the result when you go to the corresponding shortlist.

However, the Oscar system is indeed the most rigorous, scientific and fair among the current film awards.

Nie Wei doesn't think that a new film award can surpass the Oscar level, but at least learning the other party's rigorous system is beneficial to the film award that Huayi wants to handle with great ambition.

Don't you see that even the Golden Horse Awards, the most influential in Chinese, are learning the Oscar system, but they learn some 'painting tigers are not anti-dogs', and the judges of the Golden Horse Awards are only ten or twenty every year, after all, how can the film market in Baodao be comparable to the Oscars that affect the world.

Moreover, there are too many superfluous factors there, and the final selection result is like a peace prize, which is always whitewashed or why it is spoken......

This is also one of the reasons why Nie Wei has not reported the Golden Horse at all over the years, of course, the most important thing is that Nie Wei's reputation no longer needs to be set off by the Golden Horse.

"In fact, we can set up a jury similar to the film academy as our award ceremony, of course, we can first establish a loose academy of about 100 people, and then gradually absorb it, first, to make this place not seem too easy for people to obtain, and if we absorb too many members at one time, it is difficult for us to control the quality, it is better to select the elite first, build a big framework, and then supplement the jury members with the development of our award ceremony. ”

"On top of that, there's the trophies, I have an idea. ”

"You say. Wang Zhonglei said with great interest, he was looking forward to Nie Wei's creativity.

"For example, our domestic awards generally echo the name of the award, such as the trophy of the Golden Horse Award is a Golden Horse, the Golden Bell Award is a Golden Bell, and the Golden Rooster Award is also the Golden Rooster, like the Saturn Award I won before, and its symbol is also Saturn. ”

"The other is that it has little to do with the name of the award, but has a local character, such as Cannes, where the trophy is the branches of the golden palm, because the biggest feature of the area is that the beach is planted with large palm trees. ”

"There is also a trophy of the Pearl Film Festival called the Magnolia Award, because the city flower of Pearl City is Magnolia. ”

"I had an idea, unlike either of the above, that I wanted to give this trophy a special meaning, so I chose to combine the two elements. Nie Wei said here and asked Wang Zhonglei for a pen and paper, and then began to draw, Wang Zhonglei leaned over curiously, and watched Nie Wei quickly draw a simple and elegant trophy on the manuscript paper.

"What kind of flower is this?" Wang Zhonglei immediately asked anxiously after watching Nie Wei finish drawing and closing the pen.

"Forget-me-not. Nie Wei replied with a smile.

"In fact, in our industry, the most afraid is to be forgotten, because forgetting means that you are eliminated by the industry, I hope that the meaning of this trophy is 'do not forget', I hope that every artist and staff who win this trophy can not be forgotten and will always be remembered by everyone. ”

"You're right, this is good, really good. Wang Zhonglei agreed very much and nodded incessantly.

"What about the other element you said?" Wang Zhonglei sighed for a while, and asked curiously.

"Another element is the main body of this trophy, I hope to use white crystal to make it, white crystal represents purity, because of the characteristics of the material, it can also represent firmness, which means that every person who wins the award is pure and firm love for their post. ”

"Very good, this is really good, with white crystal as the main body, on behalf of pure and firm love, and with forget-me-not flowers as embellishment, send every winner 'do not forget' good wishes, is this trophy, I want this trophy, Nie Wei, your design is fantastic." ”

Wang Zhonglei took the sketch drawn by Nie Wei, the more he looked at it, the more he liked it, and the more he thought about Nie Wei's words, the more he agreed, and immediately decided to ask for the trophy painted by Nie Wei.

"Don't worry, the details need to be repaired again, this is a temporary painting I painted, some forget-me-not patterns are not ideal, these have to be professionally designed. ”

"Either I'll leave it to you, you'll design it anyway. ”

For Wang Zhonglei's behavior, Nie Wei resolutely refused, he didn't have time to fine-tune this design, and because the creative theme and the general style of the trophy had been determined, this kind of problem of picking out the last details might as well be handed over to a professional designer.

Seeing Nie Wei's unhesitating refusal, Wang Zhonglei was somewhat disappointed, but he also understood.

Later, the two discussed some materials, such as the base can be made of Taishan stone, the theme is made of white crystal, and the forget-me-not pattern Nie Wei suggested using purity to create.

As for the overall cost of the trophy, we have to wait for the design company to complete the design drawings before asking those factories.

"Finally, there is the prize money, as an award that has no impact, we must set up a bonus system for the winners, to ensure that each winner has actual benefits in addition to reputation. Nie Wei put forward the last point of today's meeting, which is the bonus.

It may not be very important for many popular actors and directors, but in fact, similar to many behind-the-scenes workers, or directors and actors of some literary films, the bonus is a very important income.

For example, the Golden Horse Awards have a bonus system.

The Golden Horse Awards' prize money, the highest Best Feature Film, has 500,000 treasure island coins, and other awards similar to Best Documentary and Best Animation also have awards ranging from 100,000 to 200,000, and the best actor and actress are also close to 100,000, and the least such as some unpopular awards such as best editing and best costumes also have 50,000 treasure island coins.

Huayi is not short of money, so Nie Wei feels that if he holds an award ceremony here, it is naturally impossible to give the prize money a three, six, nine and so on like the Golden Horse Awards, but there is a unified standard.

And this is also a manifestation of fairness and justice, and it is easy to gain the favor of the behind-the-scenes workers.

"How much do you think is good?" asked Wang Zhonglei.

"How about a million tentatively? We can also set up a fund to put the extra income from the awards ceremony every year, such as those sponsors, live streaming fees, etc., into the fund, and then take out a part of it every year as a bonus for the winners. Nie Wei suggested.

Raising the level of bonuses can attract more people and works to participate in the election, one million seems like a lot, but an award is actually subdivided, and there are more than ten categories, and it can't reach 20 million, but if you attract many outstanding artists and works to participate because you spend 20 million, then the return is definitely something that this money can't buy.

And the bonus of one million, I believe that even those high-income popular actors will not be indifferent, and it is an important income for those behind-the-scenes workers or directors and screenwriters of literary and artistic and documentary films.

Wang Zhonglei was really a little painful when he heard the number of millions of prizes in Nie's only mouth, after all, the biggest prize of the Golden Horse, the most generous prize was only 500,000 treasure island coins, which was equivalent to less than 100,000 Huaxia coins.

And Nie's only opening is that the bonus is ten times the highest standard of the Golden Horse, and a foundation will be set up, and this bonus may rise at that time.

"I can't bear the child can't trap the wolf, well, this description may not be correct, but the meaning is almost the same, the story of buying horse bones for a thousand dollars, you should always know, we don't spend a lot of money, how can we quickly open up the situation, after all, face is only one aspect, but also let the winners see the actual benefits is the key. ”

"And our first awards ceremony is not like the Oscars, which can directly affect the value of the actors and the box office of the film, so we have to come up with practical benefits, and this is also a good publicity point, rather than giving this money to advertising agencies, it is better to give it to those excellent people in the industry. ”

"Okay, okay, anyway, you have more shares in the company, and you don't feel sorry for spending money, what else can I say. Wang Zhonglei smiled bitterly, and there was still some scheming on his lips, but he already agreed with Nie Wei's words in his heart.

The two of them sorted it out, and then directly called all the company's executives for a meeting.

This time, because Wang Zhonglei and Nie Wei have a high degree of unity, the implementation is very fast, and in the afternoon, there are staff members who take Nie Wei's sketch and design concept to the design company to design the trophy.

And Huayi's public relations department also began to release rumors on the Internet, and in the evening, Huayi's headquarters had received inquiries from more than a dozen newspapers, but because of Nie Wei's instructions, these customer service answers were very ambiguous, but the more this happened, the more it stimulated the curiosity of these media.

They didn't care about the accuracy of the news, so they began to post the news on the Internet that Huayi was going to organize a film award.

As soon as this news came out, the public response was mediocre, after all, there are too many major awards at home and abroad, and it is not uncommon for Huayi to do it, but in the industry, it has caused a heated discussion.

The artists of Huayi Company suddenly received calls from many friends in the circle, asking them if it was true that Huayi was going to hold a film award, and even Nie Wei received calls from several good friends asking him about the film award.

For these artists in the circle, Nie Wei did not give a positive answer, but also released a little news, implying that they Huayi has such an idea, but it has not yet been implemented.

Until a week later, a group of pictures were suddenly exposed on the Internet, in which were several trophies, the square seat base of Taishan stone was cut, and the diamond-shaped white crystal was embedded with a golden forget-me-not grass, and the trophy looked simple and elegant, very beautiful.

But what everyone cares about is not its appearance, but the text of the big V who exposed this set of pictures.

"The news that Huayi is going to hold a film award is not fake, and the picture on Weibo is the trophy of the film award that Huayi is going to hold, and I heard that Huayi is already applying for qualifications from the state. ”

"It is rumored that Huayi has great ambitions this time, not to hold the kind of film awards that share the cake or play with their own artists, but to make an award according to the Oscar model, and many friends in the circle have heard that they have received an invitation from Huayi, hoping that they can serve as the jury of the Huayi New Film Award, there are many people, and it is inconvenient to disclose the details. ”

"The most important thing is that, according to rumors, Huayi has set a bonus of one million for the film award he wants to hold, and every award is one million, and everyone is treated equally!"

Whether it is inside or outside the circle, it has caused a sensation with the revelation of the million-dollar prize.