Chapter 489: Radio Programs

Xiao Yao agreed so happily because he had a plan in this regard.

When it comes to online anchors releasing new songs, the most common thing is to release and promote them when they broadcast live. For example, in the several songs that Xiao Yao wrote to the three female anchors of Youyu before, although "Anchor" sang an online anchor, it was classified as Chen Chen's single, which is not Chen Bella's song in the strict sense, except for a "Finish" that was left by Chen Bella to appear when she participated in "The Voice", several other songs of their own were released during the live broadcast.

Now Xiao Yao has a high popularity on the four live broadcast platforms, and with his special status in the eyes of the senior management of the live broadcast platform, he can open four live broadcast rooms at the same time, and take A Zi to engage in a cross-platform simultaneous live broadcast of the four platforms to release new songs. This should be the most effective way to create topics and help Ah Zi's new song gain popularity, but Xiao Yao doesn't want to do it.

In fact, Xiao Yao has never used live streaming as the preferred way to release his music works.

The new songs he sang during the anonymous live broadcast were not recorded in the official version when they appeared, but they were just taken out casually for fun during the live broadcast, and they were not deliberately done for the purpose of releasing new songs at all. Later, although he also posted a song "What I Love Is You" in the live broadcast, it was more to promote the love gesture dance posted by Lin Qisan and Nina Aiyiguli on the short video of Yinchuang.

As for the songs written for several network anchors, Xiao Yao's participation in the release and promotion of the songs is not high. The live broadcast of the three of You Yu's new songs, Xiao Yao only appeared when Chen Beila's "Fairy Tale Town" and "Thousands of Towns" were released. Just these two times, Xiao Yao didn't show up specifically to help Chen Beila promote the new song. Once was to prove to the sailors that Chen Bella was indeed invited to participate in the finals of "Singer", and once to thank Chen Bella and the sailors for helping him design the house, and invited Chen Bella to be a guest when he moved, all with some incidental meanings.

Now Ah Zi is going to transform from an online singer to a professional singer, and she is not ready to sign a contract with the live broadcast platform after the contract with Kirin expires, and her identity as an online anchor will become weaker and weaker in the future, and even slowly fade away from this identity. Posting songs on online live broadcasts will only make her online anchor label more firm, which is obviously not appropriate.

In fact, although Xiao Yao seems to have released many new songs, they are basically on TV shows, except for the song "You at the Same Table" on "One Stop to the End", they are all music TV shows. Xiao Yao has received a lot of invitations to music TV programs now, and it is easy for him to go on a TV show, even if he takes Ah Zi with him, but after thinking about it, Xiao Yao did not decide to do so. Now there are too many singers who have debuted through TV shows, and Xiao Yao feels a little boring.

Online anchoring is a very new profession, and webcasting is also a very new way of publicity. Since Ah Zi wants to transform from the latest online anchor's career, Xiao Yao simply chose the most traditional way of publicity, that is, broadcasting.

With the development of society and the diversification of entertainment methods, there are fewer and fewer people listening to the radio. However, unlike the fact that fewer and fewer people buy physical records, as a second media after paper media, even if the number of people listening to the radio is decreasing, it still exists tenaciously, and the audience is still very wide.

Among the radio programs, music programs have always been a very important part of it, and many radio stations have their own special music programs, and there are many music charts of various kinds. Therefore, radio has always existed as a form of propaganda. Even now, there are still singers who send their works to the radio charts to promote their new songs through the radio.

However, relatively speaking, many singers send their works to the radio station, and few people will personally go to the radio program to promote it. Compared with other media such as television, radio can only hear sounds, not people, and the effect of display is still slightly worse. But for Xiao Yao, who does not follow the usual path, the more things that few people do now, the more energetic he is.

After some selection, Xiao Yao finally chose a radio program called "Easy Morning" in the easy FM of Huaxia International Radio Station. It's a morning show that blends music and chat, and airs from 7 to 10 in the morning. The two hosts of this show are very funny and humorous, and the atmosphere of the show is also very relaxed and lively, this show and the two hosts are deeply loved by the audience, and it is a popular program in the morning.

The regionality of radio is still very strong, many provinces and cities have their own radio stations, and there are very few channels that can be listened to across cities, and even fewer across provinces. Although Huaxia International Radio is a national radio station, this easy FM is only one of the many sets of radio programs, and it is a local radio channel, which can basically only be heard in Yanjing, where it is located. However, due to the popularity of the program "Easy Morning", radio stations in six or seven cities in China have introduced this program and broadcast it simultaneously on their own radio stations. Therefore, it is also a show with a very wide audience.

This show is three hours long and divided into three periods, in addition to most of the time the two hosts sing against each other, occasionally some celebrity guests will be invited to be guests and chat with the two hosts.

Now there are few big-name stars who are willing to go on radio programs, and even if they do, they are mostly afternoon and evening programs, and big-name stars who are willing to go to morning programs can be said to be rare. Most of their former celebrity guests on this show were the kind of independent musicians who were not very well-known or newcomers who were ready to release records by record companies. Even if Ah Zi is alone, he is qualified to be a guest on this show, not to mention Xiao Yao, who is already a big name in the music world? As soon as Xiao Yao contacted the program editor and said that he wanted to be a guest on the show to promote the new song, he immediately agreed.

Huaxia International Radio is in Yanjing, and the live broadcast room of this radio program is of course also in Yanjing. Xiao Yao and Ah Zi left for Yanjing a day early, and at half past seven the next morning, the two arrived at the building of the international radio station.

After meeting with the program editor and others first, and after saying hello, Xiao Yao and Ah Zi waited for a while, until 7:55, when they were taken by the staff to the live broadcast room with the "OnAir" indicator light on the door.

The live broadcast room is divided into two parts, the place after entering the door is the outer room, where the assistant works, a large workbench with several computers and some equipment, and a young girl in her twenties sitting at the table. The inner room separated by a wall is the live broadcast room where the two hosts conduct live broadcasts, although the door is closed, but through the big glass window on the wall, you can also see the situation inside.

Seeing Xiao Yao and Ah Zi coming in, the assistant immediately stood up, greeted Xiao Yao and Ah Zi, and immediately gestured to the two hosts inside through the glass window, indicating that the guests had arrived.

Now that the show is at the end of the first period, the two hosts hurriedly ended the ongoing topic, played a song to the audience, turned off the microphone, took off the headphones, opened the door and walked out.

"Brother Xiaofu, Sister Xiaodai, hello!" Seeing the two hosts come out to greet him, Xiao Yao took the initiative to say hello.

"Brother Xiaofu, Sister Xiaodai, hello! It's an honor to be a guest on your show, please take care of me!"

The hosts of international radio stations basically have an English name, and many hosts still directly use the English name as the name in their program. The two hosts of this show are a man and a woman, the male host is named Frank and the female host is called Daisy, and at the beginning, they were also named by English names.

In this program, you can interact with the audience by leaving a message, once when a listener sent a message, he thought it was troublesome to write the English name, so he wrote a small F and a small D, Frank played a little at will when reading the message, did not read the letters, but pronounced the first sound of their English pronunciation, that is, Xiaofu and Xiaodai. Because their show is very down-to-earth, many listeners took advantage of the situation to take Xiaofu and Xiaodai as their nicknames to show their closeness.

Since then, many listeners have stopped calling Frank and Daisy, and have directly called Xiaofu and Xiaodai. As more and more listeners did this, the two later changed their names in the show, calling each other and calling themselves Xiaofu and Xiaodai, but the original English names were not used much.

Xiao Yao had listened to their show before, and Ah Zi had done his homework before he came, so he was naturally called by this nickname.

"Hello, welcome, welcome!" The two hosts warmly shook hands with Xiao Yao and Ah Zi.

After expressing their welcome, everyone didn't say much to each other, Xiaofu invited the two of them to the live broadcast room, "Please sit inside! The next time slot will start soon, let's talk in the show!"

The live broadcast room was also prepared. Next to the seats of the two hosts are two additional chairs, in front of which are a microphone and a pair of headphones.

Xiao Yao and Ah Zi sat down next to Xiaofu and Xiaodai respectively, put on headphones, and waited for the show to start.

"Hello listeners and friends, you are listening to the morning program of Huaxia International Radio Easy FM, and I am your host Xiao Dai. Hearing the end of the advertisement in the headphones, Xiao Dai turned on the microphone switch in front of her and said to the microphone.

"Hello everyone, I'm the host Xiaofu. Xiaofu also continued, "After a period of news on the hour and a short period of advertising, we also entered the second period of the program. In the previous time slot, we also announced that in this time slot, we will welcome two mysterious guests in the live broadcast room, and now the guests have arrived and are sitting next to us. ”

"Next, please ask the two guests to say hello to the audience and friends!" Xiao Dai said, stretching out her hand to Xiao Yao and Ah Zi.

"Hello listeners and friends, I'm Xiao Yao. Xiao Yao approached the microphone in front of him and deliberately used a magnetic broadcasting cavity.

"Damn! Today's relaxed morning guest is Xiao Yao?!"

"Damn! Xiao Yao went to be a guest on a radio show?!"

"This voice, is this TM Xiao Yao?"

On the main roads of six or seven cities in China, there were suddenly a lot of sounds of cars braking suddenly, and there were countless listeners listening to the radio shouting.

"Wow~ Your voice is too good!" Xiao Dai exaggerated into the microphone, "Xiao Yao, are you interested in changing your career to become a radio host? ”

"Come on, just your broken voice, are you still kind to dislike me?" Xiao Fu understood what Xiao Dai meant, and immediately fought back, "How can buddy say that he is also a graduate of the broadcasting and hosting major of a regular film and television school, and if you want to change it, you are a layman who graduated from the Chinese department." ”

"I can't be the host of your show," Xiao Yao interjected with a smile, "I've heard what you said in the show about "The Host's Self-cultivation", refuse to have a good tone, refuse to have a bright tone, want to drag the tone, and want to laugh, I don't think I meet any of them!"

These were originally some listeners' criticism of the two hosts' styles for being too out-of-the-box, but it is precisely this not very "traditional" and "serious" but very down-to-earth hosting style that is the biggest reason why listeners like this show. Xiaofu changed it to a "Host's Self-cultivation" shamelessly, and said it on the show. Since then, this has become a hallmark of the show, and a meme that hardcore listeners often tease.

"Haha~ Xiao Yao actually even knows our "Host's Self-cultivation"!" Hearing Xiao Yao play this stalk, the two hosts laughed happily.

"Okay, Xiao Yao has said hello, and now it's another guest. After laughing, Xiaofu looked at Ah Zi again. Although Ah Zi's fame is not as big as Xiao Yao's, and his performance is a little restrained, he is not as open as Xiao Yao, but as fellow guests, their hosts cannot be ignored or too cold.

"Hello listeners, I'm Azi!" Azi also introduced himself into the microphone.

"I believe that Xiao Yao doesn't need us to introduce you more, a very famous and very young music creator, singer, actor, photographer..."Xiao Fu said, and suddenly said, "Forget it, it's too long to read, anyway, everyone knows who he is!"

"Hey, how can you treat the guests like this?" Xiao Dai immediately said dissatisfied.

"Okay, then you can introduce it. Xiaofu pouted.

"I'll come, I'll come. Xiao Dai snorted and turned to introduce Ah Zi, "Ah Zi is a very famous female online anchor, and the live broadcast content is mainly singing, so she is also an online singer." ”

"Hey, did you introduce Ah Zi? let you introduce Xiao Yao!" Xiao Fu glared.

"Didn't you already introduce Xiao Yao?" Xiao Dai glared back.

"Hey~" Xiaofu said speechlessly, "Okay, then you continue." ”

"What's going on, I'm done!" said Dai.

"That's all for the introduction?Is Ah Zi an online anchor and an online singer? That's a former online anchor and a former online singer, and now he's a contracted singer of Haiyin Entertainment, and he's about to release a new single. ”

"Oops!" Xiao Dai quickly apologized to Ah Zi, "I'm sorry! ”

"It's okay, the news of my signing with Haiyin Entertainment hasn't been officially announced yet, so it doesn't matter if you don't say it. Ah Zi said with a smile.

"Okay, since people are here to play songs for promotion, let's talk about Ah Zi's new single. "Little Blessing.

"Wait, I'd like to start with a couple of words. Xiao Dai remedied, "Most of the guests we invited before the show appeared in the third period, that is, at nine o'clock. In this way, there are still many guests who are late for various reasons such as traffic jams and late wake-ups. Because we are a radio program, listeners and friends can't see it, and some people don't dare to compliment this image when they come, obviously just got up and rushed here before they could clean themselves. ”

"But," Xiao Dai looked at Xiao Yao and Ah Zidao, "Today's two guests not only chose the time slot from eight o'clock to nine o'clock as guests, but they arrived early before eight o'clock, and they were in good spirits when they arrived, and their image was also very good." Especially Ah Zi, the makeup is very exquisite, and she doesn't look like she was in a hurry when she just got up. Compared to the previous guests, it is really much better. ”

"Sister Xiao Dai, isn't it okay for you to say this about the previous guests?" Xiao Yao said with a smile.

"It doesn't matter, the previous guests are very good friends, and what I said is true, they won't mind. Xiao Dai said nonchalantly.

"Phew~Phew~ Stop!" Xiaofu was startled, and quickly interrupted like a horse, and folded his hands together, "Please don't let yourself go too far! Even if the previous guests don't mind, but you say so, can we still invite guests to the show in the future?"