As mentioned earlier, what is the most basic principle of box office prediction?

Come, remind me, two factors, the first is based on the theme, and the second is the schedule!

There is a reason why several major theaters mainly promote "Journey to the West", the previous work "Demon Suppression" won nearly 1.3 billion box office in the Spring Festival in 2013, and "Mermaid" even slashed 3.4 billion...

Therefore, the industry predicts that "Fu Demon Chapter" will be the head work of this year's Spring Festival...

Judging from last year's schedule analysis, the head of the Spring Festival stalls should be a 30-level or 4-billion-level work!

Therefore, the prediction of 4 billion for "Fu Demon Chapter" is not excessive, after all, "The Martian" won 4.35 billion mainland box office...

The works of the second echelon: "Havoc in Tianzhu", "Kung Fu Yoga"...

The former is the first work directed and acted by the baby, and it is full of topics - divorce again, and this and that...

broke out the news of a guaranteed 1 billion distribution, but of course it was denied by Wang Changtian...

"Kung Fu Yoga", Uncle Nose's work, the eldest brother has really been stable in recent years, "Railway Flying Tiger" was crushed by "The Martian" in various ways, and finally it was able to report more than 400 million...

"Riding the Wind and Waves" was targeted by female boxers before its release - it is said that it is because the promotion single is suspected of straight male cancer...

Xu Qizai publicly questioned "Riding the Wind and Waves" to despise women's boxing...

Big brother, who dares to despise women's boxing these days?

"Yu Huanshui" was swept by one star...

was in such an uproar that Han Han was so aggrieved that he arrived home.

Also, the most incomprehensible - "Sunshine Sisters".

Orange production, it must be a high-quality product, and it is a big schedule like the Spring Festival, director Su Lun...

The problem is, there are no gimmicks - in fact, there are gimmicks, Yi Yang Qianxi participated in the first film work, this is not, they have been diss little fresh meat recently, this moment, or is the main Yi Yang Qianxi...

The first day of filming: "Journey to the West" 27%;

"Havoc in Tianzhu", 21%;

Kung Fu Yoga, 16%;

"Sunshine Sisters", 16%;

"Riding the Wind and Waves", 11.2%;

Also, what about "Bear Infested" - fixed accounts for 7%...

Don't think that there are very few films scheduled for 16%, close to 60,000 shows a day, as long as the attendance rate is 60%, the box office on the first day can be more than 150 million!

This shows that the theater chain is still optimistic about "Sunshine Sisters", otherwise, it can be like "Riding the Wind and Waves" and enter the cold palace...

In fact, the box office on the first day of the Spring Festival basically followed the film schedule - the more queues, the higher the box office.

Or I was following the film schedule for the first three days.

Watching movies during the Spring Festival has almost become an agreed custom, and a large group watches movies, but it doesn't matter what is shown in the cinema.

What you want is that atmosphere!

Unless your movie really sucks home...

……

Tea Mountain, the first night of the Lunar New Year.

Lu Xiaoran is connecting with Yang Shoucheng on video to decide the actors of "New World", there are not many people to choose, after all, there are only a few who can play...

Lao Yang wants to arrange his own actors to play a role, such as the leader of the convulsive faction, forcing Wang Xie and the like.

"Lao Yang, the protagonist has been booked, can't he play a supporting role?

"I'm going to Hong Kong in a week, the scene or something, it's almost done, right?"

"Wushuang" is on this year's National Day, and the box office... At least 2 billion..."

"Okay, Happy New Year..."

Hanging up the phone, Lu Xiaoran pursed her lips, and just wanted to complain, the phone rang again, this time it was Yu Dong, the two chatted for five minutes, and each wished him well...

Tangtang finally found a gap: "Why is the reputation of "Fu Demon Chapter" so bad?"

“… I didn't shoot well!"

Lu Xiaoran replied casually...

"Why do I feel that you don't pay any attention to "Sunshine Sisters"?"

“… How much more should I pay attention to? the best schedules are given to it..."

"Its reputation is so good, do you want to get a little more films?"

"Sunshine Sisters", Douban score 8.9 points...

“… It's okay, the theater side will adjust..."

"When will that be?"

"Three days at most!" After thinking about it, Lu Xiaoran raised his head: "You can post on Weibo to support it!"

"Know, I've already tweeted!"

Just now, Tangtang posted all the word-of-mouth of several movies in the Spring Festival on Weibo, and finally concluded: "Youth and righteousness, although they each have their own world when they grow up, the memories worth cherishing have been fermenting there, and the longer they go, the purer they become." It's really touching to be able to get together in the end!"Sunshine Sisters", my favorite movie!"

Belch...

Putting "Sunshine Sisters" in the Spring Festival file is also a bit of a dimensionality reduction blow - several other movies are terrible, except for "Riding the Wind and Waves", which is slightly better, but that movie was a group of female boxers, plus the marketing account entered, and it was a mess...

By the way, when "Journey to the West" was promoted, he also emphasized that he was a 'dimensionality reduction strike', saying that he was the only heavy industry special effects blockbuster in the Spring Festival file...

But he forgot that in a movie, especially a special effects movie, of course the special effects are important, but the plot is even more important - and the special effects of "The Demon Chapter" are really nothing remarkable, and they are already aesthetically tired.

Also, after the irrational evaluation of "The Mermaid", everyone will look at Xing Ye's next movie more objectively - "Fu Demon Chapter" has hit the node where the whole people are disgusted with little fresh meat...

On the first day of release, it won 360 million box office, and various promotions broke records, swiping the list...

As for the bad reviews, turn a blind eye.

What about bad reviews?

Lao Tzu was 360 million on the first day, do you know what the concept of 360 million on the first day is?

"On January 28, the box office on the first day of release was 360 million to listen to the rock version of "The Love of My Life"

"360 million on the first day, setting a new record for Chinese films"

"How much box office did "Sunshine Sisters" have on the first day?"

“… 150 million..."

"Very good, basically met expectations!"

After a pause, Tangtang added: ""Havoc in Tianzhu" has the worst reputation!"

“… Expected..."

Baby's directorial debut, it's so bad that he doesn't even have a producer, and he has the greatest authority to pick it up on his own shoulder...

The baby is also very stubborn, he doesn't wash the floor, he lies flat and laughs...

It seems that he also received a golden broom award.

"Then how much box office do you think "Sunshine Sisters" can have?"

“… It's hard to say, just look at tomorrow's attendance. ”

……

There is a question, Xu Laowei is also a practitioner of special effects movies, why does his film have nothing to do with industrialization?

Because, in essence, his film is an author's film, and it has nothing to do with industrialization!

And the old monster has been getting a little bit off the beaten track in recent years, and his movies are completely story service special effects...

Also, the audience has seen too much of the world, in the past, only directors would be exposed to Hollywood, Europe's top works, the emergence of the Internet, not to mention the works of the same era, even the movies of a hundred years ago can be turned out for you!

If you fool the audience with the routines of the year, the audience really doesn't buy it...

However, if you don't buy it, it's better than "Havoc in Tianzhu", the next day of this movie, it was surpassed by "Sunshine Sisters" and "Kung Fu Yoga"...

There is a black one, "Havoc in Tianzhu" is really bad!