Chapter 247: Shock

“…… Yes!"

Lou Jian didn't expect that he was the first to be singled out. Not mentally prepared made him feel a little flustered. However, he had experience in the end, so he immediately stabilized his mind and slowly walked to the front desk.

Nanhai Studio......

The two opponents next to him glanced at Lou Jian, and they no longer cared about it.

It's not that they don't know Lou Jian, and they haven't heard of Nanhai Studio, so they despise it. On the contrary, it is because they know that they feel that they are not worried.

The whole province is so big, and the circle is also connected, unless it is a pure newcomer, or someone from other places comes to beg for food, otherwise everyone has dealt with each other.

Lou Jian, Nanhai Studio. In the eyes of the two opponents, it is just a little strength, but it is definitely not a threat to them. In contrast, it is someone else who is the enemy.

The remaining two team representatives glanced at each other, and sparks erupted.

At the same time, Lou Jian stood on the podium, and on the screen next to him, an image of a huge poster was projected at the same time.

The other two teams also immediately withdrew their gaze and looked at it together.

"Hmmm......"

They were a little surprised, then a little relieved.

It is no wonder that the Nanhai Studio can go to the final selection, just from the picture of the poster, there is a bit of artistic conception.

As professionals, when people see the poster for the first time, they immediately study the composition through the color, content, and form of the picture.

The poster is for people to see, it is a popular propaganda tool, and it pays attention to the clear theme and bright and eye-catching colors.

However, as a person who designs posters, you must understand that different types of posters need to match different styles to be appropriate.

When designing, it is necessary to consider the purpose of the poster, who the target audience is, the degree of acceptability, and how to reflect the strategy and creative points...... Wait a minute.

In this selection, for example, the poster of the sculpture art exhibition is required.

Then its target audience must be people who love art. People who have some understanding of art forms must have a relatively high level of aesthetics. For the design requirements of the poster, it must also show a literary and elegant temperament.

The vulgar and vulgar style is basically the end of elimination.

How should the aesthetics and temperament of the poster be expressed? It lies in the composition and the use of color.

The poster completed by the Nanhai Studio, the overall picture is mainly simple and elegant, which looks very natural, so what can catch people's attention is naturally the composition.

Judging from the picture, the background of this poster is a high cliff summit on the edge of the coastline. The wind is high and the waves are urgent, the waves are rolling nearby, and the sea is vast in the distance, and the sky and water are the same color.

Movement and stillness, two sides in one, this is the composition rule of the picture balance and the golden section. The lines are radial, giving the picture a very dynamic look.

However, what is more interesting is that there is a ladder on the top of the cliff. Concrete stairs step by step, plunging directly into the sky.

A vague figure stands at the end of the stairs, and through the extension of the visual effect, it seems to be in the blue sky and white clouds, like a dream.

The man's fingertips touched, the angle was a little tilted, and a few three-dimensional characters of "Coastal Sculpture Exhibition" fell down directly.

A perfect triangular composition is presented in front of the public's eyes.

In the bottom corner of the poster, there are embellishments such as the date, place, and welcome to attend, so that people will not ignore it, but it will not be taken seriously.

Because everyone's eyes are basically focused on the picture of the poster. Some of the judges really loved this style of painting with a bit of illusion in the realism. Of course, some judges feel that the picture of this poster is as bland as water and has a certain level, but they can't impress themselves.

At the end of the day, it's a biased problem.

So at this moment, a group of judges remained silent, just signaling with their eyes, asking Lou Jian to talk about the creation process of the poster.

Determination, determination, and difficulty.

These can be said, maybe it's just a sentence that makes the judges change their minds.

Under everyone's attention, Lou Jian took a light breath and said something that shocked everyone and made everyone shake.

"If I tell you that this is not just a poster, but also a photographic work, I don't know if you believe it or not. ”

Lou Jian looked around and saw everyone's shocked, stunned, and distracted appearances, and his heart was also balanced, and he was relieved.

No matter what everyone thinks, he's much more relaxed anyway.

If you succeed, forget it.

Could it be that if the selection fails, can the Nanhai Studio be disbanded?

The heart of gain and loss does not need to be too heavy.

Suddenly, Lou Jian felt that he had realized, his mind was suddenly open-minded, and he was detached from himself. If he is in a fantasy position, maybe this epiphany can make him sanctified on the ground......

Then, one second to break the power.

"What do you mean?" a judge came back to his senses, frowned and questioned: "Xiao Lou, are you sure that you are not joking?"

Lou Jian subconsciously blushed his face and said with a smile: "Old Huang, on this occasion, how dare I talk nonsense, naturally it is true......"

There's no way, who calls this Huang Lao, it's his backstage relationship. It was through Huang Lao that Nanhai Studio got the ticket to participate in the poster design. This is a great favor, and it is naturally impossible for Lou Jian to be ungrateful and stand up in front of this person.

"Really?"

"So you mean, this poster was taken?"

"Is this possible?"

Lou Jian's words not only did not dispel everyone's suspicions, but made people speculate whether he was grandstanding.

At the moment, someone sneered: "The coastline is photographed, I believe this." Even other things have physical objects, and I don't doubt that. But taking a few photos and combining them into a poster also has to be processed through technology, which belongs to the category of computer design. ”

"If you think that a composite photograph is still a photographic work, then let it be. ”

Hit the nail on the head.

Others thought it was true and felt that it made sense. Whether it is the definition of the profession or the rules of the industry. Photography is also a kind of art, but a composite photograph is definitely not art.

So Lou Jian's words, naturally no one believed him, just when he was a gimmick, he did not hesitate to make up lies, and he was not afraid to flash his tongue and shoot himself in the foot.

Some people secretly poked and speculated that it must be Lou Jian who knew that there was no hope, so he broke the jar like this, and his words were not shocking and endless. Infamy is also a name, so that people can remember it, and they are familiar.

For these disturbances, Lou Jian remained unmoved. It was this indifferent look that made everyone gradually quiet. The real can't be fake, and the fake can't be real.

One of the judges said calmly: "Lou Jian, you have to be responsible for your own words." You say that this poster is a photographic work, so you can show real evidence. ”

"If this is true......"

The judge's eyes fell on the poster on the screen, his eyes sparkled slightly, and he said frankly: "This is definitely a big plus!"