658 [Development of Television Media]
It is estimated that the personnel transfer, internal reform, external alliance and other measures of the two TV stations will be completed in July.
In terms of general mobilization, there was layout and planning, and in terms of details, Huo Yaowen did not participate too much, but handed over the responsibility to He Zuozhi and Liang Shuyi.
In recent years, Liang Shuyi has been doing a good job in the artist department of Phoenix Channel, not only is she very familiar with the cultivation and operation of artists, but also has led two successful girl groups in a row, Girls' Generation and Happy Girl Group.
He Zuozhi has always recognized Liang Shuyi's attitude and ability at work, and this time he took the initiative to propose Liang Shuyi to serve as the deputy general manager of Litai.
A little more than a week later, the renamed Asia Television Television Building.
Huo Yaowen stood in front of the window of the chairman's office of the former Litai TV Building, looking at the Phoenix Station Building and the Wireless Station Building not far from the diagonal opposite, and silently thinking about how to defeat the wireless station.
In the past, it was difficult to completely defeat wireless TV by relying on Phoenix TV alone, not because the quality of programs and film and television dramas was not good, but the most fundamental reason was on that TV license.
It is necessary to broadcast popular science education programs every day, which not only delays the development of Phoenix Channel, but also loses part of the morning and afternoon audiences.
But now after the acquisition of Hong Kong Li's TV station and its name to Asia TV, three TV stations, two of which have entered the urn, no matter how Uncle Shao Liushu can do it, after all, it will be difficult to speak alone, and the wireless station will be annexed sooner or later, and only then can it be regarded as firmly controlling the right to speak in the media.
It's just that there is Shaw Brothers behind the wireless station, plus there are many high-quality directors and actors in their station, "Happy Tonight" is a veteran program in Hong Kong, with a fixed viewing group, and it may not be so easy to defeat the wireless station in the short term.
"Knock knock. ”
Suddenly, there was a knock on the office door, and He Zuozhi pulled the doorknob and walked in, and saw the boss standing by the window.
"Chairman. ”
Hearing this, Huo Yaowen turned around, glanced at the visitor, saw that it was He Zuozhi, and asked, "Manager He is here, and the personnel transfer in the station has been arranged?"
"It's basically done, the TV drama production department and TV program production department on Phoenix Channel have already ...... with Li" He Zuozhi paused, and quickly changed his words: "It's all integrated with Asia Television." The contracts of the artist department have also been transferred to Asia Television, and there are only some host and post-production contracts left on the Phoenix side. ”
"Well, has the Broadcasting Authority approved the name of Asia Television?"
"It has been approved again, and if nothing else, it will be approved by the end of this month. A few days ago, I instructed the people below to hurry up and design the logo and sign of Asia Television, and then ensure that everything is in order before getting the approval. Before the broadcast of the first TV program next month, Litai will be completely renamed Asia TV. ”
Since the acquisition of Litai, He Zuozhi has been busy integrating the resources and personnel transfers of the two TV stations almost all day long, and he is very tired, but he mentions how happy he is in his heart.
On the eve of the Spring Festival in 1975, before the Phoenix Channel was about to start broadcasting, He Zuozhi's heart was worried, at that time, Wireless Station and Litai almost firmly occupied the share of Hong Kong ratings, and no one knew how far this Phoenix Channel, which had many restrictions, could go.
Six years have passed, and Phoenix TV not only did not go bankrupt, but also merged Litai, the first TV station in Hong Kong, which undoubtedly made He Zuozhi's heart both proud and excited.
Huo Yaowen said with a smile: "I don't care much about the affairs in Taiwan, thanks to the support of Manager He, otherwise, I don't think there will be a chance to merge Litai today." ”
He Zuozhi: "Chairman, you are too modest, although the chairman is usually busy with official business, and the management of the station is rarely involved, but whether it is a millionaire, or a complete collection of Chinese characters, or an idiom club, these programs of Girls' Generation are all created by you, chairman." If it weren't for the support of these programs, how could our Phoenix TV support it to this day. ”
This is true, don't look at the TV series produced by Phoenix Channel, which often wins the championship in the ratings, but the station's expenditure has always been very large, and it often produces a high-quality TV series. If it weren't for the money-sucking programs such as Millionaire and Girls' Generation, it would be really hard to say that Phoenix Channel would last for a few years.
Who let Phoenix Channel's congenital conditions be insufficient, and most of the popular science education programs produced are bought and sold at a loss.
"Well, it's not an invitation to win awards, I'm just responsible for providing ideas, and the follow-up program production doesn't depend on Manager He and the staff below. ”
Huo Yaowen grinned, beckoned He Zuozhi to sit in the rest area together, glanced at the office, pointed to the wall and said, "Manager He, you tell the people in the logistics department to change this office, the overall style is still the same as my office in Phoenix Terrace." ”
Speaking of this, he said again: "By the way, who is the building between Phoenix Terrace and Asia Terrace?"
"Building?" He Zuozhi subconsciously glanced out of the window, although he couldn't see it at this time due to the angle, but he knew whose building it belonged to with his eyes closed!
"Chairman, that's commercial radio. ”
"Isn't that your radio station?" Huo Yaowen raised his eyebrows, no wonder he said that this building is so familiar, it turned out to be a commercial radio station.
"Yes. ”
He Zuozhi has almost 30 percent of the shares in Commercial Taiwan, and can be regarded as one of the bosses of Commercial Taiwan.
Huo Yaowen: "In addition to Manager He and Mr. Luo, are there any other shareholders of Commercial Taiwan?"
He Zuozhi: "Yes, in addition to me and Mr. Luo, there is also Mr. Deng. ”
"Is it Deng Zhaojian?"
"Hmm. ”
Deng Zhaojian!
Huo Yaowen touched his chin, this is a Hong Kong business tycoon-level figure, in his early years, he served as the chairman of Tung Wah Hospital and Po Leung Kuk, and he has been honored many times, and there is a building named after him at the University of Hong Kong, Huo Yaowen still remembers it vividly.
He Zuozhi asked curiously, "What's the matter, chairman?"
"I want to take a stake in the company. Huo Yaowen said bluntly.
"Investing in the Commercial Desk......?"
He Zuozhi thought for a moment, thought about the possibility, and then said with a smile: "It shouldn't be a problem, there has not been much fluctuation in the operation of Commercial Taiwan over the years, if Mr. Luo and Mr. Deng knew that the chairman of the board of directors was going to take a stake in Commercial Taiwan, they would definitely welcome it." ”
Since the establishment of commercial television, there has not been much change, but because of the popularity of television, there has been a significant decline in the listening audience. If it weren't for the increase in cars in recent years and the support of hundreds of thousands of car radios, the listening rate would have declined even faster.
"Okay, when the time comes, you can help me ask Mr. Luo about them. ”
Huo Yaowen simply said that he wanted to take a stake in the commercial station, and then changed the topic: "I heard yesterday that the Portuguese Radio and Television in Macau is going to transfer the TV station business to the Macao radio station because of poor management?"
"I don't know about that. He Zuozhi shook his head in confusion, he didn't know much about things in Macau. But listening to the boss's meaning, it seems that he is preparing to meddle in Macau TV?
He couldn't help but ask curiously, "Does the chairman want to take a stake in Macau TV?"
"Well, that's the plan. ”
A long time ago, when preparing to acquire Litai, Huo Yaowen had already communicated with Evans, the general manager of Huanyu Newspaper, that in the era of the rapid development of the TV industry, it is a top priority for Huanyu Group to invest in TV and radio stations in various aspects.
In order to develop the media sector, the acquisition of newspapers alone is no longer enough to meet the needs of the group. So Evans, for his part, is already sending people to contact TV and radio organizations in the United Kingdom, the United States and other places.
It's just that there are quite a lot of restrictions in Europe and the United States in terms of public opinion such as television and radio stations, and the requirements for the acquisition of television and radio stations are also very high, so they have not found a suitable one until now.
Fok can only focus on Hong Kong and nearby Macau and Taiwan for the time being. Although Macau has a small population, because of the development of the gaming industry, there are many tourists who travel there every year, and getting the right to operate a TV station will be of great help to the group in expanding the media field.
Originally, Huo Yaowen thought that He Zuozhi knew about this, so he thought about using the relationship between the He family behind He Zuozhi to try to see if he could compete for Macau TV, but seeing that He Zuozhi didn't know, he didn't think he had any contact with the He family in Macau.
It seems that I can only ask He Houhua, the son of the king of Australia.
...
(End of chapter)