Tong Yajing nodded gently, the smile on the corner of her mouth remained unchanged, and she did not directly refute Ge Muzi. "I didn't want everyone to hand out flyers, that's the channel department's business, but now it's not a way to do it. Mu Zifang just said a lot of external factors, but if you think about it carefully, which one can we solve at present? The company's internal propaganda we can only urge but not control, and the sales department has been built here, millions of decoration and rent, not to say that it can be moved. As for the opening preferential policies, many real estate projects will not know the specific preferential policies until the opening day. ”

Seeing that Ge Muzi lowered his head and did not speak, Tong Yajing continued. "All the factors are unbreakable at present, and the external conditions given by the company are like this, and we can only find a way under the existing conditions. ”

"Sister Jing, I was in a hurry just now, you let me think about it again. Tong Yajing said this, how could Ge Muzi not understand what she meant?

At work, the inherent environment of the outside cannot be changed, and employees should think of new ways to solve problems, otherwise what will the company spend money on hiring people for? Isn't it just to solve the problem?

Thinking of this, Ge Muzi's cheeks were a little hot, and he felt embarrassed for what he had just said about so many inherent factors.

"Muzi, it's okay. Take your time, it's always okay!"

"Sister Jing, there is actually something I want to discuss with you, but I think it is a bit against professional ethics. Ge Muzi paused, but still explained the suggestion made by Fang Yuan to Tong Yajing in detail.

Although Cloud City and Cloud End are both projects of the same company, but to use the resources of Cloud City directly to Cloud End? Ge Muzi is really afraid that Tong Yajing will have an opinion of himself because of this.

Unexpectedly, after Tong Yajing listened, the smile on her face became deeper and deeper. "Muzi, think about it carefully, if this batch of customers falls into the hands of others, how many customers can they have? Can it reach one percent?"

Even if we visit the customer in person, the best expectation is one percent. ”

"6,000 customers, according to the ratio of 101, that is, 60 visiting customers, and then according to the normal transaction conversion rate, it is only the transaction volume of six houses, and it is not even enough. And these six sets of transactions must also be based on your personal return visit, and it will definitely not work if you change others, so what are you hesitating about? Do you feel sorry for Xu Xinlan?" Tong Ya smiled quietly and picked up her mobile phone.

"Don't have a psychological burden, let me give you an example, if you don't work in the company now, then do your customers count as the company, or are you personal? If you work in another company, your original customer contacts you, will you stop paying attention to him?"

"Surely not. Sister Jing, I understand what you mean, but I can't get over this hurdle in my heart. ”

"I don't know if Xu Xinlan has told you that it is too rigid and easy to break, and you still need to learn to be flexible in everything. Tong Yajing's words suddenly reminded Ge Muzi of something.

Not long after she joined the company, when two customers invited her to dinner and asked her to keep the house, she called Xu Xinlan for instructions, and Xu Xinlan also said what Tong Yajing is saying now: Everything must be flexible!

Ge Muzi always thought that he was already very flexible, but he didn't expect that when things came to this, he was still a tendon.

Seeing Ge Muzi show a suddenly realized expression, Tong Yajing smiled. "Figured it out, if you want to understand, give Xu Xinlan a call. Communicating with her directly about this will work better than if you were to be entangled on your own. ”

Without waiting for Ge Muzi to react, Tong Yajing had already dialed Xu Xinlan's number, and after a brief greeting, Tong Yajing said. "Xinlan, wait a minute, Muzi has something to say to you. ”

Tong Yajing handed the phone to Ge Muzi and looked at her with a smile.

Hard-headed, Ge Muzi took the phone. "Sister Lan, it's about the 6,000 customer contact numbers of our Dizhou Tuoke. ”

"That's it? You're all gone, I'm going to ask for your numbers? Anyway, you ran out on your own, and it's your own resources. ”

"Thank you, Sister Lan. A stone in Ge Muzi's heart fell to the ground in an instant.

After making the call, Ge Muzi still didn't stretch his brows. "Sister Jing, even if we have these customers, we can't solve our problems. I wondered if we could do some warm-up activities that would at least attract a little bit of foot traffic. ”

"Well, how big do you want to do it?"

"The scale doesn't need to be too big, after all, we are located in a pedestrian street, and the flow of people here is not small, even if more than half of them are students, but the other half of the potential customers, what we have to do is to direct this part of the potential customers into the sales department. So in my opinion, we need to do low-cost activities on a small scale and at a high frequency to ensure that we have a lot of customers. ”

Tong Yajing finally came to her senses, sat up straight and stared at Ge Muzi tightly.

She always knew that Ge Muzi was a person with ideas, but she didn't expect Ge Muzi to think of this.

I have also thought about the event before, it is all about going to some place to do a touring exhibition, and it will cost hundreds of thousands of dollars to do it at any time, and now this method proposed by Ge Muzi, although I have not tried it before, it should not have no effect at all. "Muzi, tell me carefully, how to play this so-called low-cost, high-frequency small activity?"

"We can ask some clowns to tie balloons at the mouth of the sales department, or ask for candy paintings, and the dough pinching person is also good, anyway, it is something like this to put at the door to attract people. Then in the infield of our sales department, we can place some small snacks and fruits, and make them into a buffet mode, customers who enter the door can take them by themselves, the cost of pastry drinks is not high, and fruits can also buy some cheap ones, such as bananas, apples, ......"

Ge Muzi said the truth, these are the methods she thought of after thinking about it last night.

Tong Yajing really smiled this time, and her eyes did not hide her appreciation for Ge Muzi. "Okay, Ge Muzi! What you said is really interesting, you take out the budget as soon as possible. ”

"Okay, Sister Jing. ”

"If you come up with this warm-up model that can be walked, then it can solve part of the problem. Do you have any other ideas, let's hear them. ”

"Sister Jing, I can only think of these things for the time being, although I have other ideas, but they are not very mature. ”

"It's okay, just say it. Tong Yajing encouraged, with a light in her eyes.

"I was thinking before, can we make some vouchers for buying a house, put them in a photo studio or a car 4S shop, the newly married person will definitely need a wedding house, and it is our potential customer. As for those who buy cars, most of them have the ability to buy a house, but I haven't thought of how to operate it yet. ”

"Merchants joint sales!Ge Muzi, you have a good idea!" Tong Ya stood up quietly, because she was excited, and the glass in her hand spilled some tea slightly. "If we can put marketing into other merchants, especially car dealers, they often hold events to give back to their customers, and if we can embed marketing in their events, it will be very effective...... Just go along this line of thought. ”

Ge Muzi was infected by Tong Yajing's emotions, her eyes rolled, and she suddenly thought of a deeper place. "Sister Jing, don't we have your own so-called feedback from old customers? The company's projects are not only in Kunming, but also in other places, and so many houses have been sold, why don't we first do a thank you meeting for our old customers? Invite the previous customers to buy a house, hold a cold meal or music festival or the like, so that there will be a lot of old and new customers, not only that, but also our cloud end project can be publicized through the mouths of these customers. ”

"Ge Muzi, you are simply a marketing genius, no wonder Yang always praises you like that!"

Tong Yajing was happy and hugged Ge Muzi hard.

What is most lacking in middle management? That is, marketing creativity! And Ge Muzi's remarks just now, although they are only discussions, are completely marketing suggestions.

Being praised by Tong Yajing like this, Ge Muzi instantly became a little embarrassed, and his cheeks were slightly hot.

"Muzi, it's decided, you take out the budget for the warm-up activities as soon as possible, I'll refine the idea you just now, and go to the company to apply for the budget. The sooner these two things are done, the better, otherwise we will not be able to do it at all. ”

"Okay, Sister Jing. Ge Muzi really didn't expect that the gentle and gentle Tong Yajing was an anxious child.

After returning to his office, Ge Muzi hurriedly turned on the computer and called Roy and Bai Ling in.

The previous extension was the activity company that Roy contacted, and he had an advantage in this regard, and now when he heard Ge Muzi's needs, Roy agreed very simply. "Don't worry, Director Ge, within an hour, I'll get the quote. ”

Bai Ling also patted his chest and reassured. "Director Ge, I will definitely finish all the 4S points in the city within three days. ”

"Okay, I'll leave this matter to the two of you. By the way, how are you getting along with everyone these days?"

"It's okay, it's not salty or light anyway, that's it. If you really want to close the distance, it is estimated that you still have to wait for team building, after all, everyone is not familiar with it. Bai Ling scratched his head and said.

"Team building, I almost forgot!"

Ge Muzi was taken aback, if it weren't for Bai Ling's reminder, he wouldn't have remembered that there was such a thing as team building.

Tong Yajing's last scheduled team building time was Monday, isn't that the day after tomorrow? Ge Muzi hurriedly went to find Fang Yuan again, after all, this product is very good at eating, drinking, and having fun. At Fang Yuan's suggestion, the place to eat was quickly determined, Fang Yuan also called over to set a seat, and the rest was the place to sing, Ge Muzi was not in a hurry about this, Song Teng had a ready-made one, not only could he get the best private room, but he could also get a discount by the way!

After quickly dealing with everything, Ge Muzi called everyone for a brief meeting, talking about team building.

Don't look at these sales elites who are usually cold and indifferent, when it comes to eating, drinking and having fun, everyone comes to the spirit, and the gossip discussion is called a lively.

In the end, in everyone's high mood, the dust settled on the team building, and Ge Muzi sent a text message to Tong Yajing for the first time to remind him.