Chapter 18: Revenues from Promotional Videos (2/2)

This is the end of the story.

Mei is successfully saved by her teammates and embarks on an interstellar journey back to Azure Star.

Twenty-two minutes is a long time for a promotional video, but it's not enough for telling a story.

Ke Ji Yingzi is worthy of being the tutor of Azure Film and Television Academy, and her rich experience allows her to not only tell a story from beginning to end in just twenty-two minutes, but also leave one of the most attractive suspense in this story.

That is the Blue Star's rescue plan for Xiaomei.

So after the end of the film, a large number of questions about the rescue plan immediately poured out under the comments of the promotional video, and of course, most of the comments also mentioned the evaluation of the film, as well as some other comments.

"If it weren't for the appearance of Qingjiang hot pot inside, I would have even thought it would be a very wonderful movie. โ€

"The story is too short, and many details have not been performed, so I would like to ask the director if he has any ideas for making this story into a movie, and it must be a very classic movie. โ€

"This is probably the best promo I've ever seen, especially the monologue about Mei's memories, which feels like speaking my own mind. โ€

"The best advertising slogan of the year โ€“ I speak for myself. โ€

"I remember that Youyou said that she would give a reply to the recent incident in the promotional video, presumably this monologue, right?"

"I have to say, the response is really good. โ€

As the first audience finished watching it, the popularity of "Hot Pot Rescue" began to spread, in addition to the comments in the comment area that quickly exceeded 10,000, 50,000, and even 100,000, the number of views on Youku also exceeded 3 million within an hour, and it is still rising at a rapid number.

The most surprising thing is that on Weibo, there are four hot search topics related to "Hot Pot Rescue"!

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#ไบŒๅไบŒๅˆ†้’Ÿ็š„็ซ้”…ๅฎฃไผ ็‰‡#,

#ๆˆ‘ไธบ่‡ชๅทฑไปฃ่จ€#

#ๆœบๅ™จ็Œซๅ“†ๅ•ฆAๆขฆ#

No one would have thought that a short 22-minute hot pot promotional film could have such a big impact, and this influence is gradually expanding with time.

Everything is fine because of this promo.

Li Youqing relied on an advertising slogan to respond to everyone's discussion of her, and silenced those who criticized her for only relying on luck to become popular until now.

Qingjiang hot pot has won a lot of attention with a promotional video, and many netizens are looking for the location of this hot pot restaurant, and the main store has received many calls from customers asking for reservations before it opens.

Doraemon gained exposure by relying on a publicity, and the number of readers on the comic serialization website platform continued to rise, and it directly topped the comic popularity list.

Even director Ji Yingzi relied on this promotional film to gain a lot, and on the same day, he received an invitation from some capitalists to dinner, wanting to discuss the incident about the cinematization of "Hot Pot Rescue".

It can be said that the appearance of this promotional video is simply a multi-faceted one-shot, a very successful and perfect investment plan.

The investment value of 40 million has been richly reaped.

But......

Jiangbei is not so happy.

It's not that the success of the promotional video made him unhappy, but he felt that things seemed to have some subtle changes, and he felt that he had suddenly erected a character for Li Youqing?

It is still a strong and hard-working positive persona.

As we all know, the current traffic artists are popular and cool quickly, and most of the factors are that these traffic artists are the same and do not leave a deep impression on the audience.

But if once the traffic artist successfully leaves a deep impression in the hearts of the audience and gives the audience an in-depth understanding of what kind of person you are, then it will be easy to become your firm supporter.

Especially to this kind of positive energy character, it is deeply loved by the audience.

And the most important thing is that this wave is suspected of Li Youbai being criticized for many years of poor acting skills, so even he can't tell whether this plan is going well or not.

Thinking of this, Jiang Bei couldn't help but sigh: "It's really impossible to prevent!"

As the saying goes, some people are sad and some people are happy, after the promotional film just had the signs of fire, Li Youqing's whole person began to be in a state of excitement, staring at the information on the Internet all day and night for real-time monitoring, and after getting the good news, he would excitedly run to Jiangbei's side to tell and express his own joy.

"Beibei look, our promotional video has exceeded five million!"

"Beibei, look, the hot search about the promotional video has squeezed into the top 20!"

"Beibei, come on, my Weibo fans are rising so fast, it has risen by more than one million in just a few hours!"

"North-North ......"

โ€œ......โ€

The impact of "Hot Pot Rescue" goes far beyond that.

After a day of fermentation, the number of views of "Hot Pot Rescue" on Youku has reached 170 million, and the number of viewers has exceeded 70 million, and on average, each ID has been repeatedly watched more than twice.

Four Weibo topics have also squeezed into the top ten of the hot search list, successfully occupying half of the hot search on Weibo.

Not only that, but the related events that radiated from "Hot Pot Rescue" have also been greatly benefited.

November 1.

The Qingjiang hot pot main store in Azure City was officially opened, and the strong effect brought by the promotional video drove the consumption of netizens, and there was a long queue at the entrance of Qingjiang hot pot in the morning, and even the hot pot restaurant was fully loaded until ten o'clock in the evening and failed to reduce this long queue.

According to Huang Jinchang, the manager of Qingjiang hot pot, the hot pot restaurant takes over customers almost all day today, with a total of 30 tables on two floors accepting an average of one table an hour, and a total of 300 tables in 10 hours.

The average consumption per table is 300 yuan, and the daily revenue is 90,000 yuan.

This is still due to the limitation of not being able to accommodate more customers, and if you can eat all the customers outside, the daily revenue will be several times higher.

Of course, this is only because of the traffic effect brought by the promotional video and Li Youqing himself, and whether the hot pot restaurant can maintain this hot situation all the time depends on its own strength.

Fortunately, after a day of squatting observation in Jiangbei and Huang Jinchang's data statistics, the guests were very satisfied with the taste and service of Qingjiang hot pot, and only showed general satisfaction with the price of the dishes.

Because in the eyes of some people, the consumption of two or three people needs to reach 300 yuan, which is still a bit high.

But after all, it is in a big city, plus the taste, service and environment are very good, and there are celebrity endorsements of the brand chain hot pot, customers have accepted the price when they think about it.

In fact, this price is based on Huang Jinchang's comprehensive cost, service and market research, the price is not the lowest in the blue market, but it is definitely not too high.

And stripping away the cost and labor, in fact, the profit that each hot pot restaurant can earn is also very limited.

However, if you want to give profits to customers, there must still be room for concessions.

It's just that Jiangbei doesn't want to do this.

It's not that you want to earn violence, but Qingjiang Hot Pot itself is determined to become a hot pot chain brand, and what it seeks is the mid-to-high-end market of catering.

Like this brand chain, you have to have your own compulsion.

Sometimes if you really want to lower the price, diners will not only not feel grateful, but will look down on your brand, and then they will automatically exclude you when you need to put on a show, such as a dinner party, a dinner party, etc.

It doesn't matter if it's delicious or not.

It's simply a matter of face for the Chinese people.

Therefore, this price is definitely not profitable, and the money can only be used to improve the service, environment, and supporting facilities, so that customers can feel the forced style of the Qingjiang hot pot brand.

"Brother, will we be able to live a rich life with this hot pot restaurant in the future?" Ancheng gambling king did not go to school, hid in the hot pot restaurant to help, and asked with a twinkle in his eyes after learning that the hot pot restaurant could earn 90,000 yuan a day.

Ninety thousand a day.

That's enough for her to lose for a day.

If she can earn 90,000 yuan every day, won't she be able to lose 90,000 yuan every day?

That's pretty nice.

"It's not enough for you to have your Doraemon?" Jiang Bei glanced at this uneasy gambling king and teased.

Because of the promotional video, the popularity of the "Robot Cat" serialized comic has topped the popularity list of the Chinese comic serialization platform, and the Western Action Drawing is also preparing to prepare for the production of the cartoon with digital special effects. After the cartoons and comics are on the shelves for a period of time, the related peripherals can also be produced, and then they can provide a steady stream of income for Western Action Painting.

To put it more pertinently, the profits of hot pot restaurants in the future may not be comparable to the profits of Western action paintings.

Liang Liang said disapprerovantly: "Who would have too much money? And the animation company doesn't know when the money will be available." โ€

Xixing is currently in the development period, in this case, there will be no dividends or anything, the company has to take the profit money for development, expand the scale and create more profits.

Jiang Bei felt that it made sense when he heard it, but he didn't want to give any support to the gambling king, so he continued to drive home as if he didn't hear it.

Liang Liang didn't continue to dwell on this matter, lying in the back seat and playing with his mobile phone.

"Doodoo~~"

The phone rang suddenly, Jiangbei felt a little surprised, picked up the Bluetooth headset and put it on: "Hey?"

"Beibei, your hot pot restaurant has opened?"

Li Qiangguo's voice.

Hearing his father-in-law's voice, Jiang Bei's heart tightened, and he unconsciously sat up straight and replied, "Yes, Dad, it just opened." โ€

"Young Endorsement?"

"Uh... This is what the young child asked for, I can't stop it, and it doesn't cost money. โ€

"And then you also made a promotional film, and she played the heroine?

"Dad, listen to me, there's ...... in this"

"Needless to say, I wish you all happiness. โ€

"Smack~"

"Duh... Honk... Duh..."

This......

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