When Xiao Yao finished the first day of his trip to the New York Fashion Week show, it was already more than ten o'clock in the evening. Xiao Yao, who broadcast the fashion week brand launch conference to water friends, also ended the live broadcast of the day at about this time. This time is already more than ten o'clock in the morning in Huaxia, this day is not a weekend, it is the time to go to work and school, but when it was broadcast, Xiao Yao found that the number of viewers in the live broadcast room was still more than 300,000.

Xiao Yao watched the press conference and went off the air, and then went back to the hotel to rest. But among the sailors who watched his live broadcast, there were still some people who were not idle. These people were recording when they watched Xiao Yao's live broadcast, and after Xiao Yao took a break from broadcasting, these people also sorted out Xiao Yao's live broadcast video and uploaded it to Youyu's forum and several video barrage websites.

Because Xiao Yao did not want to reveal his connections and identity, especially the identity of the Xinhua News Agency special photographer, to water friends, Xiao Yao did not live broadcast to water friends in the process of communicating with the person in charge when he entered the brand press conference. Xiao Yao's live broadcast was not completely coherent from beginning to end, and it was interrupted in the middle of several brand press conferences.

Xiao Yao's live broadcast lasted intermittently for several hours from afternoon to evening, many people did not watch Xiao Yao's live broadcast room from beginning to end, some sailors left to rest after watching a few press conferences, and some sailors only entered the live broadcast room to watch later, which also led to a lot of live videos sent by sailors, so there were enthusiastic sailors who collected Xiao Yao's live videos on the Internet, edited and spliced them together, trying to make a complete video.

Qiqu.com attaches great importance to the attractiveness of this New York Fashion Week, not only spent a lot of money to buy the live broadcast rights of several fashion brands in New York Fashion Week, but also spent a lot of effort to get through several top fashion brands to open the backstage of the press conference to them, and at the same time, it also carefully selected a star who is very popular and good-looking, and also has the image of a fashionista to be a special host, and I want to use this fashion week to make my video website popular.

Under the full publicity of the website, on the afternoon of the first day of fashion week, the number of viewers of the special live broadcast of New York Fashion Week on Qiqu.com reached more than 3 million, and the senior management of the website also felt that the performance of this project and the invited special star host Wu Xiaochuan was not bad. I immediately edited the live broadcast content into several videos with different themes and posted them in the special section of the website. After all, they are video websites, not live broadcast sites, and they do not have a prop gift reward system, they mainly rely not on the number of viewers watching live broadcasts online, but on the traffic of the website and the number of clicks on the video.

But when they released the live video of Wu Xiaochuan's fashion week with great interest, they were a little crazy to find that the video about New York Fashion Week that was popular on the Internet and attracted the attention of netizens was not the live video of Wu Xiaochuan that they spent a lot of money and effort to make, but a live video taken by an online anchor named Guitar Brother holding a mobile phone.

Judging from the image quality and clarity of the video, it is natural that the live videos taken by Wu Xiaochuan of their Qiqu Network are of higher quality, but from the content of the video, it is not the same thing. Not to mention that there are more people in those videos, whether it is the official catwalk of the press conference or the backstage of the brand press conference, from the professionalism and interest of the content introduced by the anchor in the video and the attitude of the staff at the press conference to the anchor, it is all their sincere fear, nervous and cautious video content.

The clarity of the current mobile phone camera is already very good, and it is not a blockbuster movie, basically you can see people clearly, so the advantage of picture quality and clarity has little weight among netizens who are interested in the brand launch of New York Fashion Week, and the content is the focus of those people. As a result, the Internet is now full of discussions, searches, and admiration for those mobile phone live videos, and it is only natural that the number of hits on their New York Fashion Week live videos on Qiqu.com is dismal.

Although they soon learned that this online anchor called Guitar Brother was not purely an Internet celebrity anchor, but a popular star Xiao Yao, whose fame was no less than that of Wu Xiaochuan, this hairstyle did not make the crazy executives of Qiqu.com feel much better.

Wu Xiaochuan is a traffic niche, a popular little fresh meat, although the topicality in the past few months is not as good as Xiao Yao, but according to the rules of the entertainment industry where the actor's fame is greater than that of the singer, Wu Xiaochuan, who is mainly developing in the film and television industry, is not much worse than Xiao Yao, who has no film and television works in the past year or so, and is mainly in the music world.

What's more, Wu Xiaochuan has Qiqu.com behind him. Before the start of New York Fashion Week, Qiqu.com was already doing full publicity for the event on its own website. On the other hand, the fish seems to have no idea that there is such a thing. When Xiao Yao broadcast live, Youyu.com, whose main business is live broadcast, didn't even give a publicity spot, and it wasn't until now that those videos were circulated on other websites by the hands of netizens, and they only made a video link recommendation for their own website forum in hindsight. Xiao Yao obviously entered the scene and backstage of those brand press conferences by himself and filmed those live broadcast content.

On a whim of a celebrity, he played a live broadcast, and it actually overshadowed the activities that Qiqu.com spent a lot of manpower, material and financial resources and carefully prepared for a long time, how could this not make the people of Qiqu.com crazy?

Of course, Xiao Yao, who was in New York, didn't know all this, and after watching the press conference on the first day, Xiao Yao returned to the hotel and slept until dawn.

The second day of New York Fashion Week. Sun Tingting had classes in the morning, Xiao Yao didn't have to accompany his girlfriend, and there was no show to see in the morning, so he stayed in the hotel room and sorted out the photos taken the day before. During the live broadcast the day before, some of the sailors who saw Xiao Yao holding up their cameras to take pictures shouted that they wanted to see the photos taken by Xiao Yao, and Xiao Yao, who had been idle for a long time, was ready to meet the wishes of the sailors and release the photos taken the day before.

Xiao Yao divided the photos taken yesterday into three categories. One is the photos of the models on the catwalk in the fashion show, the other is the work photos of the models and other staff taken backstage of the fashion show, and the other is the street photos of the stars taken by Xiao Yao outside the venue and the stars in the audience during the press conference. After sorting them out, Xiao Yao posted these photos on a website forum in Huaxia that resembles the end of the previous life, a comprehensive virtual network community and a large social networking platform called Linlang.

Xiao Yao posted three posts in a row in the fashion information section of the Linlang forum, each of which focused on a type of photo. The type of photo is indicated in the title of the post, and a caption is included under each photo in the post. Taken together, it is basically a more detailed graphic report of the previous day's New York Fashion Week. At the end of the post, Xiao Yao also explained that the three posts will continue to be updated, and the photos taken at New York Fashion Week in the next few days will continue to be published in this way.

As a professional photographer, the post-processing and retouching skills of photos are naturally not a problem for Xiao Yao, but this does not mean that every photo sent by Xiao Yao has been refined in post-production. This is Xiao Yao's post on the Internet to share with netizens what he has seen and heard at New York Fashion Week, not to undertake commercial photography projects of any enterprise, Xiao Yao will not obtain commercial benefits from it, and there is no requirement to retouch pictures.

Xiao Yao felt that the kind of photos of the catwalk models on the catwalk at the press conference needed to show better visual effects, so he did some careful post-processing of this type of photos, and the other two types of photos, Xiao Yao wanted to show netizens a more realistic state, so he didn't do any post-processing, so he posted it.

New York Fashion Week is a worldwide fashion event, which is very attractive, but after all, there are only a few people who can experience the scene. Therefore, as soon as Xiao Yao's illustrated posts detailing what he saw and heard at New York Fashion Week came out, they immediately attracted the attention of some netizens on Linlang. Not only are the photos in the post very clear, there is a text description below, and one of the posts is even dedicated to introducing the backstage of the press conference that is very mysterious for ordinary people, for netizens, these posts are definitely a good post to help them understand New York Fashion Week, under the appeal of netizens, the moderators of the forum also quickly put these three live posts to the top.

Linlang is a very famous and influential comprehensive large-scale website in Huaxia, and the number of views in Huaxia is very considerable. These posts about New York Fashion Week quickly became trending forums and began to go viral all over the internet.

Although Xiao Yao took a random name when he registered on Linlang's forum, the water friends who watched his live broadcast and the netizens who visited Linlang's forum had an intersection. From the brands and sequences of the press conferences introduced in his posts, someone soon matched this post with the live broadcast video of the guitar brother that had begun to circulate on the Internet, and found out that the publisher of these three posts was Xiao Yao.

When I learned that it was Xiao Yao who made these posts, these three posts spread more widely and more quickly on the Internet. And when Xiao Yao's three posts completely spread on the Internet and became hot posts on the Internet, another group of people went crazy.

Many celebrities come to participate in fashion events such as fashion week, in addition to coming to the show, appreciating and caring about the fashion trends of the new season, but also to take this opportunity to show themselves and improve their personal image in fashion.

Except for a very small number of entertainment stars who are particularly outstanding in height, appearance, fame, and temperament and meet the requirements of a certain brand, they will be invited by the brand as special guests on the catwalk and professional models to walk the catwalk with professional models, most celebrities have no opportunity to go on the catwalk and walk in the spotlight. There are only two ways for these celebrities to make their presence felt at Fashion Week, either by being an audience in the audience at the press conference, or by walking on the streets of New York and posting street photos.

After the first day of New York Fashion Week, many celebrities posted photos of their participation in New York Fashion Week on their personal social media accounts such as Weibo. Because selfies are generally taken of their own faces, at most half of the upper body, and the photos sent by celebrities during Fashion Week are to show their fashion taste, the most important point is clothing, and clothing must need a full-body photo, even if you can take a full-body photo with a selfie stick, it is inconvenient for celebrities to match the concave shape of the fashion clothing on their bodies. Therefore, except for a few selfies, most of the photos posted by celebrities are taken by others, in the form of photos similar to street shots.

It stands to reason that there is no problem with this, and in some other fashion events such as the four major fashion weeks in the past, celebrities have done this and caused some turmoil, but at this New York Fashion Week, there is a guy like Xiao Yao.

Whether it is a photo of the audience at the press conference, or a street shot on the street, it is to show the star's more real state in private outside the spotlight, so there is nothing to say about these photos to adjust the overall parameters a little, if you refine the P picture, there is no need. The photos sent by these celebrities are all claimed to have not been retouched.

When celebrities appear in public, they are generally glamorous, although occasionally some reporters will photograph the less glamorous side of some celebrities in very private occasions, but it is also in a particularly private state, similar to the appearance of no makeup. The fashion week photos sent by the stars this time are not no-makeup photos, and when people go to the press conference, they naturally have to dress up beautifully, so they don't have much doubt about those so-called unedited photos.

But when Xiao Yao's three posts spread, the situation became a little different. Among those three posts, the most eye-catching are the photos of the models during the catwalk and the backstage photos of the press conference, but because the three posts became popular together, some of Xiao Yao's star street photos and photos in the audience have also entered the attention of many netizens.

Then, many attentive netizens found the problem.

More and more netizens have discovered that the photos posted by some celebrities on personal social media accounts such as Weibo can also be seen in Xiao Yao's posts. Of course, the shooting distance, angle and the subject's action and posture are all different, but judging from the same person, the same clothing, and the same location environment, the photos in Xiao Yao's post and the photos posted by the star themselves are obviously taken in the same time period.

Although on the whole, the photos in Xiao Yao's post also take beautiful pictures of these stars, and they are not ugly photos of spoofs, but from the comparison of the details of the photos, many other problems can be seen.

Some good netizens compare the photos posted by the celebrities themselves with the photos in Xiao Yao's posts, and it is easy to find that some celebrities' arms have become thinner, or their legs have become thinner, or their legs have become longer, or the contrast between the skin and the color of their clothes is more obvious, and the skin is whiter, or the small scars on some parts of the body are gone, and the acne or spots on the face or dark circles have disappeared, etc., and so on.

As a result, the lies that claimed that the published photos were unedited were immediately exposed.

The competition in the entertainment industry is very fierce, and fans of stars of the same gender, the same style type, and the same rank and status often quarrel with each other for their respective stars, and there is no shortage of fans who go to find the black material of their idol competitors. As soon as this incident came out, a large number of fans took screenshots of the photos posted by their idol competitors and the photos in Xiao Yao's posts for comparison, and also focused on circling the defects and flaws revealed in different places, and made posts to spread everywhere on the Internet.

As soon as fans did this, maybe it was just a small flaw in the figure or body that was not very noticeable, but it was immediately infinitely magnified, and it was widely circulated on the Internet, and it was quickly known to everyone.

After these celebrities found out, they were all going crazy.