Chapter 9 Micro-film promotional film
As the so-called cloud sideburns and flowers are shaking, and the hibiscus tent is warm for the spring night.
After successfully unlocking the last shackles that hindered the husband and wife, Jiangbei adhered to his consistent manly nature and worked hard to get his wife out of the entertainment industry.
However, it is a pity that because of Li Youqing's various strong requests, there has been no surprise situation of 'one shot into the soul' so far.
But the old man was not discouraged, he still tried to get on the base, and believed that he would succeed one day.
is different from Jiangbei's contentment, father-in-law Li Qiangguo and mother-in-law Wen Cui'e are anxious about the third anniversary of the young couple's marriage and have not yet begun to cultivate the next generation.
"Beibei, you have to hurry, now is a good time to get pregnant. And if there is any situation, don't be embarrassed to say, go to the hospital for treatment in time, we have to believe in the current level of medicine. ”
In the face of the urging of the elders, Li Youqing always has a perfunctory attitude. Therefore, Li Qiangguo could only give lessons to Jiangbei regularly, and even hinted that it was okay for the two of them to go to the hospital together to take a look, obviously to the point of madness.
Jiangbei was helpless, so he had to patiently reassure: "Dad, don't worry, I and Youyou are in good health." As for the child's affairs, we are already planning, and I believe that there should be results soon. ”
Although the word 'soon' appeased the anxious Li Qiangguo, Jiangbei knew that this was only temporary, and it wouldn't be long before the old man would bring up the old things again.
So there was no way, he had to hang up the phone and go to Li Youqing, after all, he also hoped to reproduce as soon as possible, so that Li Youqing would completely quit the entertainment industry.
But Xiao Nizi has a lot of reasons.
"Beibei, we have just established the hot pot brand now, and I am the brand spokesperson, which is the time for you and me to pay. How can I get pregnant and have a baby at such a time?"
"...... I can get involved in"
"Aren't you dealing with Doraemon's affairs? ”
"But Mom and Dad......"
"I'm busy discussing the shooting of the promotional video with Mr. Ji now, so my parents will trouble you to appease me, bye-bye. ”
"Doodoo~~"
Look, the reasons are quite sufficient, and what they say is quite reasonable, Jiangbei thought about it and let things develop like this.
After all, it is a good thing that Li Youqing can focus on hot pot restaurants at present. As for other things, you can wait until the hot pot restaurant stabilizes.
With this thought, the old man turned his head and began to continue the unfinished topic with Liang Liang.
"Kyoto Animation is still doing your mental work?"
……
In the lounge of Li Youqing of Erjing Film and Television, Xiao Nizi is discussing with Ji Yingzi about filming a hot pot promotional video.
"Mr. Ji, this is an advertising slogan written by Beibei, take a look. ”
There were no outsiders in the lounge, and the assistant and agent were forcibly returned to the company by her, on the one hand, there is no need for so many people to take care of them at present, and on the other hand, there is also the meaning of expressing their attitude with the company.
However, the person returned, but the company didn't seem to understand her attitude, and didn't talk to her at all, so that now it seems that the whole company has forgotten her, and even pouring a glass of water needs to be done by herself.
"Boss Jiang is worthy of being able to write a far-reaching story like "Wandering Blue", and just a piece of advertising made my blood boil and I was full of emotion. Ji Yingzi took the printed A4 paper and looked at it carefully for a moment, her face full of admiration.
Someone praised her husband Xiao Nizi for being happy in her heart, but she still didn't show it on her face, but continued to ask: "If Mr. Ji thinks it's okay, then we will make a promotional video according to this advertising word." ”
Hearing this, Ji Yingzi touched his chin and looked at the paper, and thought, "Do you have any thoughts about the promotional video?"
Shooting a promotional video is different from a movie, although it is the same directing and shooting, but the promotional film needs to cater to the theme and be close to the theme.
Therefore, it is necessary to ask about the investment filmmaker.
"I don't have any ideas, as long as it fits the theme. Li Youqing thought about it and replied.
She didn't know how to shoot, but she knew that she shouldn't put too much demand on the director.
"What about Boss Jiang, he doesn't have any opinions?" Ji Yingzi asked curiously.
Li Youqing shook his head: "No." ”
"Oh......" Ji Yingzi replied with a little disappointment.
"Teacher Ji......" Li Youqing felt a little strange and asked suspiciously.
"It's okay, let's talk about shooting a promotional video. This time, I plan to shoot a promotional video of about 20 minutes, with a total investment of about 20 million ......."
"What? twenty million!"
Li Youqing immediately opened his mouth in surprise after hearing this, looking incredulous.
What kind of promo film takes 20 minutes to shoot? And it costs 20 million dollars.
"Time and budget are still an estimate, and it is very likely that the time frame and investment amount will be extended in the future, which you have to be mentally prepared for. Ji Yingzi may not find it exciting enough, and added.
"Teacher Ji, we're just shooting a promotional video......" Li Youqing hesitated, bit his lip and reminded in a whisper.
Not to mention the length of time, she really can't accept the investment of 20 million, because you must know that the registered capital of the entire Qingjiang hot pot is only 50 million.
It costs 20 million to shoot a promotional video, so does she have to continue to operate as a Qingjiang hot pot brand?
For example, a car promotional video is seven minutes long, a vocational school promotional video a few years ago was as long as 16 minutes, and a wine brand promotional video was 14 minutes long. Ji Yingzi opened his mouth and gave a lot of examples, obviously memorizing his homework.
"But it's not always too long, and many people won't be interested in reading it. Li Youqing said worriedly.
She didn't dare to directly say that the budget was too much, so she could only express herself from the side.
In fact, anyone can hear the hidden meaning of these words, but when they met Ji Yingzi, a director whose thoughts are always different from ordinary people, not only did he not understand when he heard the words, but he began to explain: "Youyou's statement is a bit biased, many promotional films are shot for a long time but no one watches them, all because their content is too boring and boring and fails to attract the audience's attention, this is their own problem, not the problem of duration." ”
"There will be no such problem with the promotional film that I have initially planned to shoot, because in addition to my personal ability, I also plan to shoot this promotional film as a movie. ”
"To put it simply, it is to shoot this promotional video in the form of a micro-film, focusing on the core story to drive the hot pot brand, and everyone will unconsciously remember our theme when watching the movie. ”
Shoot a promotional video in the form of a movie.
Use the core story to promote the brand.
This is Ji Yingzi's thoughts and understanding of this promotional video.
As a 'famous' science fiction director, if she can honestly make a simple promotional film, she really doesn't deserve the word 'famous'.
"Teacher Ji, your idea sounds good, but it is seriously out of our budget. Li Youqing didn't have much idea about what form to shoot a promotional video, she just wanted to shoot a promotional video, and then be a spokesperson herself, so as to bring fame to her hot pot restaurant and show her face in front of the public, so as to prevent everyone from forgetting her.
"Although the budget is high, as long as this promotional film can be popular all over the country, it will bring unimaginable benefits to the hot pot restaurant and you. ”
Perhaps attracted by the grand plan he depicted, Ji Yingzi's eyes were full of longing, and his tone was full of longing.
"Does it have anything to do with me?" Li Youqing was a little confused.
"Of course it matters, because you are the protagonist of this promotional film!" Ji Yingzi said.
"Protagonist ......"
These two words seem to have infinite magic, which makes Xiao Nizi fall into confusion.
Don't look at Ji Yingzi can't hear the voiceover, but she is quite good at looking at her face, seeing Li Youqing like this, she knew that she was struggling, and hurriedly pulled out the script of the promotional film that was prepared overnight from her buttocks, handed it over and said: "You see, this is the work of the teacher who has sharpened his sword for ten years, and it is very suitable for this promotional film." ”
Li Youqing took the crumpled paper and spread it out, only to see a few scribbled words on it [The last astronaut on Mars].
"Science fiction?"
"No, it's called sci-fi propaganda now!"
Li Youqing looked at these big words and fell silent again.
"Teacher, what does it have to do with eating hot pot......
"Of course there is, just look at the content. Ji Yingzi said confidently.
Li Youqing pressed the doubts in his heart, picked up the notebook and read it slowly.
[The last astronaut on Mars Story synopsis: Human beings launched the Mars landing plan in 2030, and Xiaomei, who was ridiculed by everyone for being timid and cowardly, unexpectedly chose to sign up and successfully became one of the astronauts who landed on Mars. However, when the spacecraft landed on Mars, it unexpectedly encountered a giant storm, and the journey to outer space could only end early. Xiaomei was accidentally left on Mars by accident and became the last astronaut on Mars. After sobering up, Xiaomei found herself far away from the Azure Star Home, and the food was only enough for a month. Thankfully, she has a natural sense of humor and optimism, and is a maintenance and botanical expert, deciding to repair the damaged spacecraft on her own and wait until the next mission to Mars, albeit four years. Carefully calculating how to make the most of his time on the arid planet, Mei began to grow potatoes with homemade fertilizer, making the most of all the materials at hand. At this time in Azure Star, when the public was laughing at Xiaomei's timidity and cowardice that made her bury Mars, the NASA Monitoring Bureau received a photo from the spacecraft left behind on Mars, in which Xiaomei was hiding in the spacecraft eating hot pot and asking for rescue......]
"This ......"
"Isn't that exciting?" asked Ji Yingzi with an expectant expression.
Li Youqing was a little embarrassed, and whispered: "Isn't it a little too leisurely to eat hot pot on Mars......
It's unbelievable that people have been abandoned in outer space, and that they can still be optimistic enough to eat hot pot in a spaceship and ask for help.
Didn't you explain above, Xiaomei is an optimistic, timid and cowardly child, and it is not surprising that she has this kind of practice. And this is a promotional film, is it possible that there are really stupid netizens who can't do anything with me?" Ji Yingzi waved his hand and said disapprovingly.
This is true.
But......
"Teacher Ji, you can make a movie with this script, why do you want to use it to make a promotional film, overkill?" This time it was Li Youqing's turn to be full of curiosity.
The script is actually very well written, and the core of the story is also very interesting, if it is really made into a science fiction movie, Ji Yingzi's ability will definitely be able to gain something, and it will be better than making a promotional film.
Ji Yingzi shrugged helplessly when he heard this, and said: "I would like to, but now there is no investor who is willing to take the risk of investment, saying that investing in me is too risky and the investment is also high, it is better to take the money to invest in seven or eight small-budget movies, at least make a profit without losing money." Do you look at what they say?"
"But I can't help it! Who let these people have money in their hands, so I can only try my courage to make a promotional video to prove myself again. ”
Finally, Ji Yingzi said the reason why she wanted to take this promotional video.
As a director who opens the door to sci-fi movies and closes them at the same time, Ji Yingzi's reputation is mixed among Chinese sci-fi films, on the one hand, everyone thinks that she has the ability to make high-grossing sci-fi movies like "Wandering Blue", and at the same time has the ability to make a low-box office bad movie like "Blue Fortress".
It stands to reason that since it is half and half, there should be more or less people who are willing to take risks.
But today's film environment is sluggish, coupled with the high cost of investing in science fiction movies, it is easy to beat hundreds of billions of dollars, and there is not much investment to have this strength.
What's more, someone made a calculation, instead of investing 100 million in a science fiction movie, it is better to invest in 10% of small-budget movies, at least this can greatly reduce risks and increase returns.
Therefore, under the comprehensive evaluation, everyone is reluctant to continue to invest in science fiction movies.
As for Ji Yingzi himself, it's only half and half.
"But don't worry, I can guarantee that this promotional film will be amazing. Perhaps worried that these words would make Li Youqing misunderstand, Ji Yingzi hurriedly patted his chest and assured after finishing speaking.
"I might have to go back and discuss this with Beibei. Li Youqing looked at the script in his hand and hesitated and said.
An investment of 20 million is not a small amount, and she must not be able to assert it.
"Okay, you can also bring this script back to Boss Jiang to see, I think it is more storytelling than "Wandering Blue". ”
The meaning of Ji Yingzi's words can be traced back to the time when he and Jiangbei were arguing with Jiangbei about the quality of the stories of "Blue Fortress" and "Wandering Blue", but unfortunately Li Youqing didn't quite understand the meaning, so he just nodded as if he didn't understand, and then took the script and prepared to leave Erjing Film and Television and go home to discuss with Jiangbei.
It's just that as soon as she left the lounge, Xiao Nizi heard some news that made her a little sad.
"Guan Chengya took over the heroine of "Fenghua"!"
"Yan Xien took over the heroine of "Midsummer Full of Stars", this is her first work after transformation!"
"Yang Ziyan is not bad, the resources seem to be good recently, and she has filmed three film and television dramas in a row. ”
"Shhhh ”
"Hurry up, walk quickly. ”
Seeing Li Youqing appear, the employees of the company who were originally discussing together were silent and left in a hurry.
Xiao Nizi held the script in her hand, and her eyes were full of loss.
Ji Yingzi just walked out, and when she saw this scene, she comforted: "The entertainment industry is like this, instead of putting your fate in the hands of others, it is better to find a way to fight for it yourself, just like a teacher." ”
Li Youqing was silent, but the hand holding the script clenched slightly, showing her inner turmoil at the moment.
She's not stupid.
She is well aware that the company's current attitude is problematic.
It's just that she can't help it.
But now......
It's better to just take a look.
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