Chapter 1407: The Wolf Is Coming (Second Update)

The factory is integrated, but the way it is operated is still very sassy.

It is better to have most of the production capacity empty, and to raise some workers for nothing, and not to take orders from outside the country, whether it is exported or sold in Korea.

With such a good asset placed there, few companies in demand will come to the door and hope to cooperate.

However, in the face of such a door-to-door business, Li Xixuan directly refused, and staged a drama of being a fool if he was rich and didn't make money.

Such a situation, in the eyes of Minister Jin and other local management, is naturally very incomprehensible and unhappy.

Although they thought about retreating when they joined the company, since they joined the company, of course, they still thought that the company was good.

They are still willing to keep the good salary, so they still hope that the company can be better.

Therefore, at the company management meeting held, everyone jointly questioned Li Xixuan, questioning why he would rather leave the factory's production capacity empty than accept foreign orders, and refused to deliver business to his door.

The factory does not produce, but the wages are still paid, and you can't waste the money so badly, how good it is to save the money and give everyone bonuses.

You Li Xixuan is not lacking, they are lacking, you Li Xixuan feel that there is more money and some waste is not distressed, they are distressed when they have less money!

In the face of everyone's doubts, Li Xixuan just asked them to calm down and wait for a while, and did not explain the specific reasons, and the practice afterwards was still the same.

Not only is the factory free-range, but Lee Hee-hyun also keeps him busy looking for suitable shop properties all over Korea, especially in Seoul.

There is only one condition, it must be a high-quality shop, and the requirements are simple and rude, and you can buy it and never rent it.

Once again, Minister Jin and the others felt the pride of the loser, and a group of people were depressed and wanted to hit the wall.

It's just that Lee Hee-hyun is the boss, and although they are executives, they don't change the essence of employees.

In the end, I could only watch the factory be abandoned in frustration, and there were a lot of shops that I bought inexplicably.

The only thing that makes everyone happy is that Li Xixuan seems to have endless money in the company's account in his hand, even if Li Xixuan is so bad, she has never seen her worry about funds.

What's even more amazing is that after getting so many assets, the company didn't even borrow a penny from the bank.

They couldn't believe that they were financially healthy.

After a month-long confusion in depression and incomprehension, Li Xixuan finally introduced two people from the Huaxia headquarters at a meeting.

Liu Yiyi, general manager of OK Apparel, and Jin Miqiu, head of OK Apparel Design Department and chief designer.

It was at this meeting that Liu Yiyi announced the development plan of OK Apparel Korea Branch, that is, at this meeting, OK Apparel Korea Branch officially started operation.

Only then did they know that the company had not officially opened before the relationship, and they had been preparing for it.

It was after this meeting that they learned why their factories didn't take orders, because OK Apparel had to produce its own brand.

It was also this time that they learned why Li Xixuan bought so many high-quality stores in the first place, it turned out that OK Clothing was going to open its own direct store.

Although there is a big character in South Korea, in fact, the total area is about 100,000 square kilometers, and the total population is about 50 million, which is about the same size as Huaxia and Zhejiang provinces.

But it is in such a big place that OK clothing will open 30 directly-operated stores in the first batch, and it will develop to 100 in the later stage.

It's crazy to think about it, a company that doesn't have a single piece of clothing is going to open so many directly-operated stores in South Korea, and the heart is too big.

Facing the company's three young women, Liu Yiyi, Kim Miqiu and Lee Hee-hyun, made the final decision

At the level, Minister Kim and other local management felt that they did not know much about Greater Korea, and the risk of such an approach was too great.

This is a completely different concept from spending money on some storefronts and factories.

No matter how much money is spent on factories and stores, whether they are useful or not, at least the fixed assets are still there.

But opening a clothing store is different, if the produced clothes can't be sold, then it will completely rot in your own hands, and the loss is unlimited.

Minister Jin and others can be said to be digging out their hearts and lungs, and sincerely for the good of the company.

However, the familiar scene happened again, just as Li Hee-hyun did with them at the beginning, and Yoo Yiyi also did not accept their kindness in wanting to reduce the number of stores in the first batch.

Tell them bluntly that this is the decision of the company's big boss, and it is related to the global development strategy of the entire OK clothing.

As the first step in overseas development, Greater Korea should not be too stingy and not be bold in its development, and not only take a step forward, but also take a successful step.

Minister Jin and the others can really only wail in their hearts, how can such an unrealistic thing be realized.

What makes them most depressed is that this outrageous and unrealistic behind-the-scenes boss with a lot of money has never come forward, and it seems that people don't look down on this bit of industry in South Korea.

No matter how opposed Minister Jin and others were, or how justified they were, Liu Yiyi and the others did not adopt it, and wholeheartedly followed the big boss's plan and arrangement, and followed his line.

In fact, the reason why Chu Qiankun and Liu Yiyi discussed such a development step was really not blind expansion.

First, it is natural to have enough confidence in OK clothing, financial confidence, and trend confidence in clothing styles.

Second, because of the similar population area of Greater Korea and Zhejiang Province, in Zhejiang Province, Dongzhou as the center, OK Clothing has opened hundreds of directly-operated stores.

For the more developed economy and the more particular about dressing, Chu Qiankun thought that the scale of a hundred houses was really not large.

Although OK is a foreign brand, although they are poor and white in Korea, but OK is a fast consumption model that is always at the forefront of world fashion with good quality and low price, and 100 directly-operated stores are completely digested in South Korea.

Third, Chu Qiankun is naturally prepared for failure, once the issuance is not smooth, he will set off a price storm in the Korean clothing market.

For this reason, he quietly prepared billions of Huaxia coins of funds, smashed him in time, and lost hundreds of millions in time, and he could still afford to lose hundreds of millions in time.

He doesn't believe that such a large sum of money is thrown out, and he can't let OK gain a firm foothold in South Korea, he doesn't believe that the deep pit smashed out of billions of Chinese coins can't bury some local small clothing brands and let them give up the market space?

All of this is unknown to Minister Jin and others, but Liu Yiyi and others know, so capital and decision-making still prevail.

In the end, it was the strong dragon represented by Liu Yiyi who overwhelmed Minister Jin, and finally unified his thoughts, and still followed Chu Qiankun's planning ideas.

After the unity of thought, Jin Miqiu and the small design team she brought with her officially entered the stage.

The products that have matured in the Chinese market, and the new clothes that have been taken out for the first time have been pushed up several cars in an uproar.

Among the participants, there are comprehensive talents like Minister Jin who belong to the company, and some are technical talents who specialize in connecting with OK clothing.

The so-called layman looks at the liveliness, and the insider looks at the doorway.

In the eyes of Minister Jin, these comprehensive management talents, it is some clothes that look good, but in the eyes of professionals in the Naxi garment industry, it is a completely different matter.

pounced happily, not caring about the discipline of the meeting at all, without the slightest reserve.

In the view of the gatekeeper, this

Some clothes will definitely blow a wave of trends in the clothing market in Korea, and these clothes are not just clothes in their eyes.

It's more fashion, it's a trend, it's a lot of money.

The previous suspicions, bewilderments, and suspicions vanished after these sample clothes came up.

They finally knew why the company took such a step, and why Liu Yiyi and they were so confident.

His grandmother's, if they had the designs of these clothes in their hands, they would be full of confidence!

In the next thing, there is no need for Liu Yiyi and them to talk nonsense, these people took the initiative to start Amway for Minister Jin and them.

With the unity of thought and the sincerity of realizing the feasibility of the plan, the next step is to start the formal operation of the whole company with one heart.

As a result, the design and decoration of the store, the purchase of fabrics in the factory, and the trial production of products are all opened in a fast-forward mode.

Liu Yiyi stayed in Dahan for three days, and after inspecting all the industries here on behalf of Chu Qiankun, he returned to China.

Kim Miqiu, who stayed behind, didn't stay too long, and returned to China alone a week later, but left a small design team for Li Xixuan.

Although it is only a team of five people, Kim Miqiu has carefully selected them, and their first purpose is to cooperate with the garment processing factory in Seoul to produce clothes that meet their quality.

After that, it was necessary to set up and take charge of the design department of the Korea branch, and the Korean side also needed to have its own design team.

At the beginning, you can rely 100% on Huaxia's blood transfusion, and just copy and copy Huaxia's design style, but it will definitely not work after a long time.

The market still needs to be segmented, or different design concepts need to collide with each other, or more fresh blood is needed to join.

Similar to the Chinese market, OK Apparel Korea also needs to create its own subdivided brand, which belongs to the clothing brand of Greater Korea.

Individual soldiers are not OK's style, and the multi-soldier and multi-brand strategy is Chu Qiankun's style.

Different countries need different subdivided brands.

However, no matter how these brands develop, they are still OK brands in the end.

Of course, as long as the development is good, its brands can also operate independently, just like the snow in the city, although it also belongs to the brand of OK.

However, there will be a separate brand company responsible for its operation and development, even if the brand value exceeds OK after development. ‘

OK is just a system, not necessarily a subordinate and subordinate inclusion.

Thanks to the full preparation in the early stage, the fully operational Korean branch quickly came up with results.

As soon as OK was launched, it immediately caused a national sensation, and it really smashed a huge hole in the Korean clothing market.

Forced industry insiders shouted that the wolf is coming.

Similar to Chu Qiankun's original expectation, OK clothing because of its fast fashion style, but also because of its high quality and low price, caused a gust of wind in the clothing market in South Korea, brought a large wave, and flooded most of the clothing market.

But when the water slowly receded, and when the market calmed down again, it became clear who was swimming naked.

OK clothing from Huaxia, When most Koreans haven't noticed, plainclothes quickly occupied a large market.

In just three months, it has become a well-known clothing brand in South Korea and has gained the love of a large number of beauty-loving trendsetters.

In particular, the beauties of Korea love OK, and even many movie and television stars like to go to OK's directly managed stores.