Chapter 197: A Clarion Call for Attack
Merrill Lynch's 50th anniversary celebration is just an episode after all.
Whether the wife can successfully leave the entertainment industry is the ultimate key.
So after participating in the school celebration, Jiangbei's focus is on the upcoming movie.
On January 7, Erjing Film and Television began to spend a lot of money to promote the movie "Little Times" and tied up Li Youqing for publicity, trying to make her the 'movie spokesperson' of "Little Times".
News media, advertising, short videos, etc. can all see the shadow of "Little Times".
And behind "Little Times" there is a trace of Li Youqing.
"Time to Cook Rain" has been promoted on the homepages of major music platforms one after another, becoming the hottest song this winter.
For a time, netizens across the country knew about "Little Times" and Li Youqing, a female artist.
Even his father-in-law, Li Qiangguo, faintly felt uneasy and called to ask Jiangbei why.
"Dad, don't worry, everything is under control this time. ”
Jiangbei's self-confidence is more firm than before, because this time he is not alone, but has the behemoth of Sanchuan Cinema Line as a 'friendly army'.
The powerful allies were like dragons riding on the face, and he really couldn't think of how to lose this time.
In fact, Jiangbei's self-confidence is not unreasonable, just when Erjing Film and Television was crazy about the promotion of "Little Times", Sanchuan Cinema Line quietly began their suppression.
On January 8, when the post-production of "Small Times" was completed and passed the review to find a distributor, it was met with huge obstacles, among which in addition to the refusal of Sanchuan Cinema Line, six of the top ten cinema chains in the country clearly refused.
In other words, theaters, which occupy about 30% of the national market share, will not screen the movie "Little Times".
The base of 30% is really a lot, and almost all of these theaters are concentrated in first- and second-tier cities, if the film cannot be released in these theaters, it will definitely be a huge loss for the box office.
In addition to the secret suppression, the deleted "My College Days" finally passed the review, and Liang Liang sent back the news that the film would get at least 40% of the national schedule on the first day of release.
The amount of film scheduling alone is not enough, and the promotion of the film is also indispensable.
In just one day, "My College Days" came in a big way.
The way of propaganda is different from "Little Times", "My College Days" is crude and simple.
Half of the famous directors, actors, actresses, and well-known artists in the entertainment industry have reprinted and promoted on Weibo, calling on their fans to go to the cinema to support.
According to the records of well-intentioned netizens, within one day, hundreds of directors and artists in the entertainment industry launched Weibo to promote the movie.
The popularity was high for a while, directly surpassing the hottest "Little Times" at the moment.
Obviously, in order to win this war with Erjing Film and Television head-on, Sanchuan Cinema Line can be said to have made great efforts.
Of course, Jiangbei will never allow failure, so he is ready to increase his efforts and spend money crazy to increase his efforts in publicity. As for the theater issue, let Liang Liang hint at Hai Da Fat to help.
But Liang Liang has her own unique opinion.
"Brother, I think that since we want to continue to expand the hatred of the Sanchuan Cinema Line, there is no need to act according to the rules in many things, and we can be a little more eclectic. ”
"How is it eclectic?" Jiang Bei asked curiously when he heard this.
Liang Liang 'hehehe' smiled, and said a little sinisterly: "Human nature is inherently merciful to the weak, we might as well make good use of this to directly expose the behavior of Sanchuan Cinema Line to suppress "Little Times", and give them the character of 'bully' to pull public opinion to attack." ”
"The benefits of doing so are numerous. First, we don't have to spend money.
"Second, this kind of entertainment industry tearing incident is most likely to attract the attention of netizens, and when the time comes, the popularity will definitely skyrocket, and our movies will naturally be promoted. ”
"Third, they strongly provoked the Sanchuan Cinema Line, so that we did not have any room for mitigation with each other, and they had to kill us. ”
Zhuge Liang went online again and personally planned a 'perfect' copywriting.
After hearing this, Jiang Bei thought deeply, nodded in agreement: "It's that I don't think well, and my mind is limited by specific thinking, your method is very good." ”
The so-called limitation of thinking is that Jiangbei subconsciously thinks that this is just a commercial competition.
Generally, business competition will leave a line with each other, that is, not to tear the skin to prevent embarrassment in the future.
But this is not needed for the entire Erjing Film and Television, but it is necessary to tear the skin to achieve the best effect.
Because what I want is for Sanchuan Cinema Line to run wild, and what I want is for Sanchuan Cinema Line to spend all its strength to suppress Erjing Film and Television and suppress the movie "Little Times".
Only by constantly provoking the enemy can the opponent use all his strength, indiscriminately amplify the moves, and take away a wave of young and young banning by the way.
Therefore, the plan proposed by Liang Liang is the most perfect.
But in fact, Zhuge Liang is even more perfect than Jiangbei thought.
After receiving praise from his brother, Zhuge Liang continued: "In this matter, brother, you can play the initiator of the battle for your wife's grievances and fire the first shot of public opinion. ”
"Me?" Jiang Bei was stunned, not understanding the meaning.
"Originally, the best candidate was my sister-in-law, but she was definitely not stupid, so she could only be replaced by you, the husband. ”
"Once you take the initiative to pick out the matter, brother, then no matter what the trend of public opinion is, you will completely fill up the hatred. But my brother doesn't mix in the entertainment industry, so if they want to retaliate, they can only take revenge on their sister-in-law. ”
"At that time, my sister-in-law will inevitably become the first target of the counterattack of Sanchuan Cinema, and use all my strength to block it!"
Perfect.
Perfect plan.
effortlessly gained the attention of the whole network, and used the method of tearing up 'Bo sympathy' to promote the movie. At the same time, pull the Sanchuan Courtyard into the water and fill the hatred value.
In the end, he used the identity of 'Li Youqing's husband' to launch a battle, complete the most important part of the plan, and attract the hatred of Sanchuan Cinema to Li Youqing and let him block it.
The whole plan is interlocking, and it is simply seamless.
"If you were born in ancient times, how could a strategist not only a dragon and a phoenix, but also a young unicorn tiger......"
Looking at Zhuge Liang, who was not serious, Jiangbei couldn't help but sigh.
For a cool mind, he can be described as a five-body thrower who admires him in two lives.
"Compared to those, I still think the name of the gambling king is a little more resounding. Liang Liang leaned on the sofa and ate snacks, shaking his head and said.
Well.
is worthy of being the gambling king of Anseong, and he just wants to go further and further on the road of gamblers.
……
After the battle plan has been prepared, the next step is to seize the time to act.
In order to 'make the teacher famous', Liang Liang deliberately asked the left and right to tell the main creators of the "Little Times" crew in private about this matter.
"Sanchuan Cinema Line is really so unscrupulous and disgusting. Feng Zhen said sneeringly after hearing this.
"Our movie promotion is so good, don't those theaters want to make money?" Xie Lin asked suspiciously.
"There is no shortage of movie screenings in theaters, and without "Little Times", they can screen "My College Days" and even other movies released at the same time, which is nothing more than making more money and earning less. ”
Sui Xi rubbed his eyebrows, his face full of worry.
She expected that Sanchuan Cinema would suppress the competition with Erjing Film and Television, but she didn't expect Sanchuan Cinema to do so ruthlessly, even if its own cinema line did not release Erjing Film and Television's films, it would be blocked together with other cinemas.
This kind of behavior is really too harsh.
And this time, Sanchuan Cinema Line and the other five cinema chains jointly boycotted "Little Times", and the remaining cinema chains may also stand in line with them in order not to offend the six cinema chains, so strictly speaking, there are not only these six, but even more. ”
Feng Zhen has been in the entertainment industry for many years, and she has been banned again, so she has to know more about it.
"Ah, isn't it that our movies can't be released?" Li Youqing, who had been listening to the chat obediently, couldn't help but ask in surprise when he heard this.
"Probably not...... It seems that our director has a cinema line at home. Feng Zhen reminded in a low voice.
Yes!
Hai Da Fat has a rich cinema line at home.
Everyone suddenly turned their attention to their own director.
Today's fat mood is not very beautiful.
Because the movie he made before was released yesterday, and the box office hit the street again.
The box office on the first day of release was less than 5 million, and the score of Baihua was 5.0, although it did not fall below the lower line, but according to this situation, the final box office of the movie did not exceed 20 million at most, and the total investment of the film was 50 million.
It can be said that he once again rushed to his grandmother's house, and it is said that investors are frantically looking for him outside, probably with the intention of killing him.
Seeing everyone's eyes on him, Hai Da Fat barely cheered up and said: "Our theater chain will definitely be able to release "Little Times" normally, but it is difficult for my father to say that the rest of the theater chain remains neutral, after all, he has never supported me to mix in the entertainment industry. ”
Tatfook Cinema Line is a cinema chain that relies on Tatfook Real Estate to integrate branding, management and screening, and ranks first in the domestic market share, reaching 9%.
But 9% of the market share is obviously not enough for the release of a movie, and the attitude of the remaining theaters is extremely important when the Dafu Cinemas remain neutral.
"Light and Shadow Pictures has a cinema chain, and I have a little stake in their family, so I should be able to move them to remain neutral. Sui Xi thought about it and said.
The light cinema line under Light Shadow Pictures is also one of the top ten cinema chains in China, but its share is small, only 4%.
"There are 13 percent of the light and shadow that are rich, and it is impossible for the rest of the theater lines to all stand in Sanchuan, plus the 40 percent of the scattered theaters, it's almost okay. ”
"Yes, as long as the word-of-mouth box office of our movies explodes, those alliances that stand in line with Sanchuan Cinemas will naturally fall apart and come over to cooperate. ”
As they spoke, everyone gradually gained confidence.
Duduhai Da Fat is still doubting life, reflecting on why he always makes movies that are popular and rotten.
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