Chapter 368: Get CCTV

What do you think?

Okay or no?

After Wang Qiang finished speaking, he still looked at Lu Gu with a little anxiety, he knew that "The Voice" had been a huge success and had an excellent selling point, but Lu Gu They had not experienced it, just by themselves, could they really appreciate such a novel selling point?

Lu Gu slapped the coffee table and shouted, "Okay!"

Jin Xiaoming was also full of praise and said: "This is the most selling singing competition I have ever seen." ”

Lao Zhu sniffed, "I can't wait to see it." ”

Chen Xuemin is a woman who is more reserved, but she also has a strange light in her eyes.

Wang Qiang said: "All in all, we use all forms to show the audience that whether to choose this contestant in the end is actually chosen by their hearts, in essence, this show is a return to the essence of singing, not relying on faces, only relying on voices to speak!"

Lu Gu was a little excited, "You don't need to say it, I understand, I understand, I didn't expect me to hear such a wonderful column planning, Xiao Wang, you are really a vice president of a company, not a variety show planner?"

Wang Qiang sweated.

Originally, he thought it would take a lot of speech, but he didn't expect these people to appreciate it so highly.

Later, when Zhejiang Satellite TV's "The Voice" was not broadcast in China, it was already very famous, such as the Netherlands, such as the United States, all have this program, and it is very popular, and the domestic copyright is bought, so before the launch of "The Voice", in fact, there was an audience base in China, and many people knew where the selling point of "The Voice" was, and there was no doubt about appreciating it.

But it's a matter of course to think about it.

Nowadays, there are basically no domestic talent shows, even if there are, they are still the same, where are there so many flowers in "The Voice"?

In the future, whether it is rotating chairs, tutors pinching each other, student stories, etc., they can attract audiences, not to mention that people are more "pure" now?

"No, no, Director Lu, you praised it. Wang Qiang said modestly.

Lu Gu looked at Wang Qiang for a long time before he said, "I can't refuse the plan you said." ”

Wang Qiang hurriedly said, "Then you agreed?"

Lu Gu waved his hand and said, "I personally want to agree, but I can't make a decision on large-scale talent shows alone, otherwise, you guys have a meal in our unit now, and I'll give you an answer in the afternoon?"

It is estimated that the other party wants to have a meeting with the leaders of CCTV.

Wang Qiang said: "Okay." ”

Just wait.

After all, such a big matter, if Lu Gu asked a deputy director to agree, Wang Qiang felt weird.

Lu Gu is gone.

Jin Xiaoming also resigned and returned to the company.

Chen Xuemin suddenly said: "Vice President Wang, the investment in this show is not low, right?"

"Well, I expect no less than 30 million production costs. Wang Qiang thought about it in his heart.

Later, the production cost of the first phase of "The Voice" was as high as 80 million, but that was in a state of inflation, of course, it can't be too low now, if you want to create a really good sound, top-notch audio equipment is indispensable, and the audio equipment is not much cheaper than later, you must know that the audio equipment of "The Voice" later cost 20 million!

In addition, the tutor chair must be customized, hundreds of thousands.

In addition, there are several director teams to audition all over the country, invite big-name star mentors, music simple, touring bands, large recording studios, and countless cameras, all of which will burn money.

Lao Zhu worried: "If it's 30 million, then we will have almost all the money on hand." ”

Chen Xuemin also said: "Yes, the company does not have much capital. ”

Wang Qiang was only ready to come up with 10 million at first, but now he has changed his mind.

Since you want to make a good voice, you must have all kinds of sponsorship fees and naming fees, and later JDB named 60 million, why can't you find the same title sponsor?

You don't have to pay for it yourself.

Maybe you can make some money.

Wang Qiang's eyes flickered, and he didn't answer their questions immediately, but said with relief: "You don't have to worry about money, I have a way." ”

……

The other side.

CCTV conference room.

After Lu Gu went back, he immediately asked the secretary to summon the leaders and staff of relevant departments, all of whom held the power of CCTV or had rich experience in variety shows.

Lu Gu told everyone about the plan that Wang Qiang just said, and finally said: "The plan of the vice president of Guoxing Trade Wang is probably like this, he has only one purpose, he wants to co-host the live broadcast of luxury awards with our CCTV, what do you think?" ”

"This ......"

"This plan!"

"It's exciting, it's something to watch. ”

"A singing talent show that doesn't watch anything but the voice? This is a variety show plan that can only be come up with by people with more active brains?"

"Wonderful. ”

"Then Vice President Wang is really not an insider?"

"The investment in such a variety show won't be small, right? I feel a little risky. ”

"When I heard it, I thought it was very interesting, the selling point was very sufficient, it should be able to attract a lot of audiences, it is normal to invest a lot of money, the gimmick is over there, what can the advertising cost recover the cost, of course, just like Director Yan said, the risk will also be born, if it fails, it will lose a lot of money. ”

"Well, there has been no similar singing competition column at this stage, whether it is successful or not, I am very good-looking, but who can guarantee success?"

"I think it's doable. ”

"I can't say it, it may work, it may not work, because there is no way to measure and predict it with experience, there is no precedent at all, if you really want to judge it with experience, the singing column has been very popular, plus these selling points, maybe it will be good, whether it can reach the phenomenal level is hard to say. ”

These leaders are constantly in dispute.

But overall, the bias can be tried.

In the end, the director of the station spoke, and he was sure that he could do it, but there were some conditions in it to talk to Guoxing Trade, Lu Gu received the order, and after the meeting, he went to find Wang Qiang non-stop.

……

It was about two o'clock in the afternoon.

Lu Gu came to the centralized office area, "Where is my customer in the morning?"

Wang Qiang happened to be at the door of the reception room and immediately greeted him.

Lao Zhu and Chen Xuemin also followed, knowing that there was probably a result.

Lu Gu's first sentence was to say to Wang Qiang: "How much do you expect to fund this project?"

"Thirty million. Wang Qiang said without hesitation.

Lu Gu nodded and said, "When we had an internal meeting just now, we thought that the investment in this project would not be less, so how much do you think the ratings can reach?"

Wang Qiang said vaguely: "It's hard to say, it shouldn't be lower than the National Young Singer TV Grand Prix." ”

Lu Gu frowned and said, "You don't have faith?"

Wang Qiang smiled: "Of course I am confident. ”

Lu Gu thought for a while and said: "The result of our discussion is that there is no problem co-hosting with you, and it is no problem to help your company apply for luxury awards, the copyright of the program is what you came up with, and it naturally belongs to your company, but we need to have the exclusive right to broadcast, in addition, our TV station will not pay a penny of the column investment funds, and you have to give the five million hosting fees promised before." ”

CCTV's calculations are good.

The show was conceived by Wang Qiang, and the copyright will definitely not be available.

But they are more optimistic about this project, so they want to have the exclusive right to broadcast at the same time, and add another 5 million "benefit fee" to ensure that there is a steady income, and they also have the cost of interstitial advertising, no matter how you calculate it, you will not lose.

Anyway, the final production of the column is Fei Du Guoxing Trade.

But Wang Qiang was not stupid, and immediately said: "No problem, but I also have a condition." ”

Lu Gu was stunned, "What request?"

Wang Qiang smiled and showed his fox tail, "The naming fee, special fee and other advertising fees in the show, the income must be given to my company, after all, I have to spend 30 million on my side to produce, if there is an advertisement in the middle, I don't want this money, anyway, it is all from your CCTV." ”

Lu Gu listened to the music, the program has not yet proved itself, how much can the naming fee, special fee and advertising fee in other programs be? Where can it compare to the advertising fee in the middle, he didn't think about it: "Yes." ”

Wang Qiang said again: "It should be written into the contract." ”

"Write it into the contract. Lu Gu shook his head with a smile, and said in his heart that this vice president Wang even wants mosquito meat, which is a bit petty.

Wang Qiang smiled, "Okay, thank you, Director Lu." ”

That's what he wants.

I don't have any money, how can I throw in 30 million production fees?

Wang Qiang felt that someone had to pay for him, and it would be best if CCTV could promise to write it into the contract, at least it wouldn't be ripped off in the future.