568.Big Sale (Down)
"Is there a deluxe version, I want as much as I want. Pen & Fun & Pavilion www.biquge.info"
"I'm sorry, the deluxe version is really gone, there are only 5,000 sets in total, and it has already been booked out. Under Xu Canglong's signal, the staff told the truth.
The deluxe version sells really well, this is a fact, and this is also what makes Xu Canglong very pleased, but the sales of a game can't just look at the deluxe version, after all, even if the deluxe version is converted into five ordinary versions, all of them are sold out, and it can only be regarded as 20,000 sets of sales, so the real main sales still depend on the sales of the ordinary version and the digital version.
The dealer didn't think Xu Canglong was lying, sighed, and continued to ask: "Then there is always an ordinary version, give me another 2,000 sets." ”
"Yes, yes, you leave an address and phone number, and we will immediately arrange for the local warehouse to deliver the goods to you as soon as possible. ”
"Then you must hurry, we still have people waiting here. The dealer told him before he hung up.
The employee who answered the phone looked at Xu Canglong for the first time after hanging up the phone, and found that the boss was also looking at him excitedly.
Needless to say, both of them understand each other's meaning, and from the words of this dealer, it can be heard that "The Legend of the New Martial Arts Heroes" must be selling very well!!
"There may be another phone call after a while, the data are recorded, handed over to me before getting off work, and all the staff will be notified that the left door barbecue restaurant will have dinner in the evening, and everyone who has no special circumstances will participate. Xu Canglong said with irrepressible excitement in his tone.
"BOSS, RECEIVED!" the staff excitedly agreed.
Time is over in an unaware day, Xu Canglong also received the sales statistics report so far before getting off work, counting the tens of thousands of games scheduled to go out, nearly 30,000 sets of inventory on the same day, and all the orders are from the mainland.
This made Xu Canglong a little surprised while being excited.
In the past few years, when he made stand-alone games, the main force of sales has always been the game fans of Baodao, and the mainland has been selling poorly, where there is a lot of D version, and there is no room for survival when it is crowded with genuine versions.
But a few years have passed, and so many players willing to buy genuine copies have appeared in the mainland unconsciously.
For example, tens of thousands of sets were booked, of which 4,500 sets were booked by mainland game dealers, and eighty percent of the ordinary and digital versions were also sold in the mainland, but the gamers of Baodao were not very interested in this reset game, and the people who did the survey came back and said that Baodao is estimated to have sold 2,000 sets today, which is simply different from the sales of more than 50,000 sets in the mainland.
Is the slump in the mainland's stand-alone market just an illusion? Xu Canglong is not only thinking wildly.
If this question is handed over to Nie Wei, he will definitely tell Xu Canglong that this is not an illusion, the stand-alone game market in the mainland is indeed very depressed, otherwise why would so many game stand-alone game companies either switch to online games or go out of business?
It's not the reason for the market, after all, no matter how good the game is, no one buys it and loses money, and the company can't collect the funds, so it can only go out of business, plus the income of online games is far higher than the income of stand-alone games, which also forces many game companies to transform, and even the stand-alone representative of the mainland 'Beishanju' has run to do online games.
And "The Legend of the New Martial Arts Heroes" sold so well, naturally there is a reason.
One of the important things is feelings, but Heluo Studio is of a high standard, the quality of the games is high, the playability is very high, and many loyal game fans have been cultivated, and a group of people in the mainland who were in contact with this game at the beginning have also become purchasing power after these years, and this game was disbanded because of poor sales, which also added a lot of sympathy points to Heluo, so many original Heluo fans were also willing to spend a little money to buy it.
In their words, that is, they owe Heluo a genuine version.
This topic has also become popular on the blog for a while, in addition to the spontaneous fans, Nie Wei also played a role in fueling the flames behind the scenes, which is also the second reason, that is, publicity.
If a celebrity recommends a game, it may only affect his fans, but when hundreds of celebrities recommend the same game, it will affect all netizens.
On the third day of the game's sales, when sales began to decline rapidly, Nie Wei suddenly updated a blog.
"I recommend a very fun stand-alone game, "The Legend of the New Martial Arts Heroes", a very interesting game, which fulfilled my dream of being a hero when I was a child!"
A simple blog, with a few pictures of the game below, in less than half a minute, this blog was forwarded by Shu Chang, and a few seconds after Shu Chang forwarded, Lin Yifei also forwarded this blog, and then Lin Shishi, Huang Xiaoming, Cheng Kun, Hu Ge, Yuan Hong, Zhou Xun, Li Binbin, Fan Binbin, Jiang Xin, Dong Xuan......
Nie Wei's Weibo, which is suspected of being an advertisement, was forwarded and recommended by hundreds of celebrities in just half a day, and the name "The Legend of the New Martial Arts Heroes" also instantly appeared on the hot search list of the blog, directly landing in the top three.
"What kind of game is this, why are so many celebrities recommending!"
"It looks like a remake of an old game, I've played it before, it's a lot of fun. ”
"The game platform launched by the blog can also download the digital version to play, which is much cheaper than buying a game disk. ”
"This game platform even has an achievement system, and you can redeem blog members by collecting enough achievement points!?
From the third day of the game's sale, the digital version, which had been selling poorly, gradually caught up, and the reason was naturally caused by a series of activities launched by Nie Wei.
Facts have proved that the most important thing for many players is time, if you get a lottery activity, it is estimated that many players will not be interested, but when playing the game, you can redeem members by collecting achievements, which undoubtedly makes many players devote themselves to the arms of this game.
But Nie Wei also left a small trap in it, such as to collect enough achievement points, and at least play two customs clearances to be able to get enough achievement points, and generally new players need to play more than three customs clearances without a strategy.
And this activity lasts for one month, and many players who want to get blog members through this activity will actually miss most of them because of more or less reasons.
In this blog, members are also virtual items, and there is no actual cost, and through this promotion, the digital version of "The Legend of the New Martial Arts" is also cost-free, which is completely a matter of killing multiple birds with one stone.
A week later, on the sales list of single-player games in a game magazine last week, "The Legend of the New Martial Arts Heroes" ranked first with 260,000 sets of sales, and its total sales were even more than the sum of the next nine stand-alone games.
This result also surprised Nie Wei, in his prediction, this game can sell 200,000 copies is already a very good result.
And when "The Legend of the New Martial Arts Heroes" sold 260,000 units in a week, a new achievement was also achieved, that is, in addition to the "Fairy Sword" series, the single-player game that can sell more than 200,000 in a single week finally has another name, and this name is "The Legend of the New Martial Arts Heroes".
And Xu Canglong, who is far away in the treasure island, even shed tears of excitement when the game sales exceeded 200,000, because this sales had already told him that his single-player dream could still continue.
And after the sales came out in the first week, Nie Wei also took the initiative to make a call to Xu Canglong.
"Teacher Xu, congratulations. After the phone was connected, Nie Wei's first sentence was to congratulate Xu Canglong.
"Rejoicing and rejoicing, if it weren't for the support of Mr. Nie, this game would not have been realized, and all this actually depends on Mr. Nie. Xu Canglong replied.
"Don't put a high hat on me, the game is yours, and the credit is yours. Nie Wei made up his mind about the credit, and then said: "This game is very successful, but we can't be satisfied with this, the head office has decided to raise the level of Heluo Studio by one level, and the profit from the sale of the game this time, the head office has also decided to take out five percent of the dividends as a reward for Mr. Xu." ”
The five-percent dividend seems to be a small proportion, but under the huge sales profit, there are actually millions, but this is not what excites Xu Canglong the most, what excites him the most is the increase in his game studio level.
You must know that the studios under the Star Games Company are also divided into five levels: A, B, C, D, and E, and the treatment enjoyed by each level is also different.
For example, in terms of funding, E-level game studios can only get 500,000 development funds, while A-level game studios can get tens of millions of guaranteed development funds, and there may be more.
In addition, in terms of publicity, good resources are also high-level game studios.
Previously, Xu Canglong's Heluo Studio became a C-level game studio under the evaluation of the head office, and the advantage is that it has produced a lot of good games, which is a plus, and the disadvantage is because of the scale of the studio, which limits the rating of Heluo Company.
But even if it is C-level, the treatment enjoyed by Heluo Studio is incomparable to the original crown company, not only can they let go of their hands and feet in terms of funding, but they don't need to worry about publicity, which is definitely the best news for a game producer.
Xu Canglong only needs to develop the game, and the rest only needs to be handled by the head office.
And now that the studio's rating has been upgraded, it also means that he can get more development funds, which is the best news for Xu Canglong, because it will mean that he can make more of his own ideas into the game.
"Mr. Nie, I do have an idea, and I want to develop a game similar to the "Legend of J Yongqun" that I did before, but it may involve copyright issues, and I hope that the head office can help coordinate it. Xu Canglong said.
"Is it a reset again?" Nie Wei didn't agree, but asked rhetorically.
"Of course not. Xu Canglong hurriedly denied: "It's just a similar model, but the content is completely different, the original version of the game focuses on collecting fourteen days of books, but the theme of the new version I planned is not like this, the new version I want to do is more like a complete Jianghu, the protagonist can be a scattered person, wandering the world alone, obtaining some secret mastery, or worshipping a certain master, with one task after another gradually being paid attention to by the high-level of the sect, and then cultivating and learning the advanced martial arts of the sect......"
Nie Wei listened very carefully, and would ask a few questions from time to time, and Xu Canglong could answer them immediately as soon as possible, from this point Nie Wei could see that Xu Canglong obviously had an idea for the new game for a long time, and maybe he had already made a detailed plan.
"It's not just the apprenticeship system and the adventure system that are added to the game, I also want to have some other ideas. ”
"Mr. Xu, I have roughly understood your thoughts. Nie Wei looked at the time and didn't continue to let Xu Canglong continue.
"Mr. Nie, do you think there is something wrong with me? You mention it, I will try my best to revise it. Xu Canglong thought that Nie Wei was not satisfied with his plan, and immediately said in a little anxious.
"Mr. Xu, I am not dissatisfied, in fact, I am very interested in your plan, but because of time constraints, I can't continue to listen to you, but you can make a detailed plan for me. ”
"Okay, I already have a plan, I'll transfer it to you right away. Xu Canglong was immediately happy when he heard this, and hurriedly said.
Sure enough, there was a plan, Nie Wei heard Xu Canglong say this, and immediately thought to himself.
Xu Canglong quickly transferred the plan to Nie Wei's mailbox, but Nie Wei had work during the day and didn't have time to read it until he went home at night.
The planning case of nearly 100,000 words depicts a vast and magnificent rivers and lakes, with much more content than "The Legend of the New Martial Arts Heroes", and the game has a higher degree of freedom, and has even achieved a life model without a fixed ending in a sense.
From this plan, Nie Wei could see Xu Canglong's ambition, and for this kind of ambitious person, Nie Wei naturally had to vigorously support him.
looked at the time, at half past nine in the evening, Nie Wei tried to call Xu Canglong, but he didn't expect it to be connected after just two rings.
"Mr. Nie, have you finished reading the plan?" As soon as the phone was answered, Xu Canglong on the other side came over with a hint of anxiety.
"I took a look at it. Nie Wei flipped through the plan in his hand and asked directly, "How much development funds do you want?"
After Nie Wei said this, Xu Canglong on the other side suddenly lost his voice, and just when Nie Wei thought that the phone was disconnected, there was a rapid breathing sound on the other side, and then Nie Wei heard Xu Canglong answer himself with a trace of apprehension: "Ten million?"
It stands to reason that the maximum amount of funds that can be applied for by B-level studios is 8 million, but if you think that 8 million is not enough, you can also apply for additional funds from the head office, and this amount is 2 million, so Xu Canglong reported the figure of 10 million, because he wanted to use all the permissions he could use.
After saying this number, Xu Canglong was extremely nervous, for fear that Nie Wei would refuse.
However, his worry didn't last for a second, and Nie Wei agreed to answer on the other end of the phone.
Early the next morning, a topic appeared on the blog's popularity, and Heluo Studio, which was selling "The Legend of the New Martial Arts Heroes", had set up a new game and received tens of millions of development funds!
This news has not stimulated the majority of netizens, so it has stimulated the rest of the studios under the Star Game Company first.