"Further down is a local brand, which is not well-known, basically hundreds of thousands, and big stars will definitely not be able to look at it. The third-tier and fourth-tier people like it very much, take money, take pictures, and leave. ”

"The most popular thing now is self-media advertising, such as Weibo or APP, not to talk about endorsements, sending a piece of money is counted as a piece, clean and neat, this is called real fast money. ”

Ding Cheng was eye-opening, he hadn't paid attention to these doorways before, and the more he listened, the more surprised he became. According to Zhang Fen's words, the company pays money first, and the star posts on Weibo, and the cooperation depends on character.

There is usually no contractual binding on such trivial matters, and it is up to the artist to decide how to advertise the product. If the Weibo company is not satisfied, and meets a star who is easy to talk to, it is a big deal to delete it and post another one.

In case you encounter someone who is not good at talking, you can only pinch your nose and admit it.

For example, a few days ago, a certain L-out female star, the photo posted on Weibo was lying on the bed, the endorsement was placed in an inconspicuous place, and she couldn't see it with a magnifying glass.

Of course, the company is very angry and spends hundreds of thousands of dollars to be a background board?

It's a pity that there is no contract, knock out the teeth and swallow it in the stomach, people have already advertised, as for the effect......

A company held a New Year's party and invited a male star from a certain Hengdian to record a New Year's greeting video, and finally found that the other party had messy hair, wore black clothes, and had a white wall in the background.

Naturally, he was very dissatisfied, and felt that it was not festive at all, so he contacted Lao Wang's agent next door, who had not been exposed at the time, and asked to re-record the video, but was ruthlessly refused.

In the end, I even suspected that the advertising fee was likely to go into the agent's own pocket, and the stars didn't know that there was such a thing!

First-line celebrities or small fresh meat and small flowers with traffic, the advertisements posted by people on Weibo are all requirements in the endorsement contract of big brands, and do not belong to micro-business advertising endorsements.

Those small brands that don't have the strength want to do more with less money, and find economic companies to talk about cooperation, some celebrities will accept it, and some celebrities will not accept it.

The remuneration of this kind of advertising is basically a drop in the bucket for celebrities, many people don't rely on this to make money, and sometimes they just take Weibo to pull relationships and catch big fish for a long time.

The price also varies greatly, with a minimum of 100,000 yuan per piece, and a maximum of one million.

In the past, they were all playing yin and yang contracts, 6 million commercial performances, if the tax of 600,000 yuan, the contract was directly signed for 1 million, and 100,000 yuan was paid.

Now that the investigation is strict, isn't Sister Bingbing completely planted because of this?

It stands to reason that celebrities must try it out first if they want to endorse, but in fact, few people fulfill their obligations. If it is a multinational brand and a well-known brand, it doesn't matter, after all, people are not a one-shot deal.

However, small enterprises invite celebrities to attract investment and try their best to attract franchisees. For example, drinks, few people actually drink what they endorse. And cars, who will drive a car of hundreds of thousands to go out?

To sum up: enterprises look at fame, and stars rely on character.

As for consumers......

You can only do it yourself!

Zhang Fen looked at the back of Ding Cheng leaving, and sighed secretly, in fact, there are really a lot of people who come to find it, and according to his own logic, he should accept all the orders.

But Sister Hua disagreed, and insisted on building Ding Cheng into a high-quality and powerful faction, as the most important golden sign of the company in the future, whether it is acting or public image, it cannot kill chickens and eggs.

After a few contacts, this kid is indeed quite motivated, needless to say his acting skills, he is already sharp in his early twenties, not to mention his peers, even the old rivers and lakes in their thirties and forties may not be able to suppress it.

The character is also good, I have been in the company for almost a year, in addition to acting, my private life is low-key and outrageous, at first I thought it was a newcomer, but it turned out that it was really an old cadre.

Adding up to a few items, it's no wonder that Sister Hua is a treasure, who has the ability to have a temper these days?

"Brother, now we are also spokespersons!"

Back in the car, Ding Cheng saw Su Yao's excited appearance, and said helplessly: "Understand, I will give you more red envelopes every month, isn't that what it means?"

"Hmph, count you as acquaintances. Su Yao Meizizi leaned on the back of the leather chair and counted the accounts with her fingers: "The last salary was almost more than four million, plus this time, hey, unconsciously you earned 10 million for the company?"

Ding Cheng unscrewed the teacup and tasted Longjing, recently he unconsciously liked to drink tea, clearing the heat and defeating the fire, which is most suitable for filming at night.

"Didn't Sister Hua say that as long as we earn 10 million, we will become seventy-three?"

Ding Cheng glared at Yao Zai and scolded: "Don't say this in the future!"

"Especially in the company, Sister Hua is already very good to us, and I don't miss that trivial matter when filming well, so that others can hear it......"

"Got it!" Su Yao pursed her lips, secretly grimaced with Liu Wanning, and admitted her mistake: "I'm not stupid, can't I talk to outsiders in the car?"

Ding Cheng couldn't cry or laugh, so he simply closed his eyes and recuperated, and there were two announcements in the afternoon, going to shoot the cover of the magazine, and by the way, he was interviewed by a media.

It's all in the capital, and you can do it in a few hours, so you don't have to be too tired. The advantage of being famous is that you can gradually choose the job you like, especially the script.

Now you can choose one of several scripts, look at the theme, director, and actors, whether the script is suitable or not, and whether the characters like it or not......

It's a bit like an investment, no one knows if it will be popular if it is filmed?

In fact, many dramas that they think they are attentive to are broadcast with average response. On the contrary, it is those corners and corners that are fired, and it can only be said to be fate.

It is up to the man to do the work,

It's a success!

Calculate that there are almost millions in your hand, and when you work for another year, you can consider buying a house in Beijing, and then take your parents over, work hard for most of your life, and enjoy Qingfu with your son in his later years.

The next few days were very leisurely, exercising in the morning, running in the afternoon, and socializing with Sister Hua in the evening. This kind of thing is indispensable, and if you meet more friends, you may have opportunities for cooperation.

Wang Tian and Liu Hongyi went to other places to film again, Xu Yinghua was busy preparing the script, Li Chengcheng was in China, Xu Wenzheng was in the magic capital, and Deng Kai was busy in the later stage......

When Ding Chengzhen was idle, he suddenly found that the circle of actors came and went just those people.

No wonder many actresses are single, there are these people around them, the good ones don't want to find themselves, and the bad ones don't want to settle, they run around the country, stay in hotels every day, and they are all single by strength.

Seriously, it's not easy for an actress, being beautiful and having a good figure is just the standard. You also have to have acting skills, at least a little personal characteristics, everything, as long as you are over thirty, it's all over!

It's like cabbage in the vegetable market,

Whatever others choose,

Foreign people in their fifties and sixty can still shoot emotional scenes with Xiao Xianrou,

Domestic......

In her early thirties, she is going to play someone else's mother!

Who to talk to?