Chapter 413: "The Covenant of Incense" (5 Watches 2)
Chapter 413: "The Covenant of Incense"
Regarding the topic of how to operate lake tea and how to market, Chu Qiankun did not talk too much to Fei Bai'an, and talked too much.
Fei Baian knows how to make tea, roast tea, and is good at tea art.
How to run the company and sell products, that's not what he's good at.
There is still a long way to go in the affairs of the tea house, and bringing Fei Bai'an under its umbrella is only one of the steps.
However, with this step, the other steps are easy to follow.
First of all, because of the lack of its own tea garden, regarding the acquisition of tea green leaves, Chu Qiankun pursued the principle of not bothering the two masters, and handed over this matter to Fei Pengzhu to operate.
made him very excited, patting his chest as a guarantee that he would do it beautifully.
The matter of roasting tea, of course, is handed over to Fei Bai'an, and the amount in the early stage will not be large, and he can be fully competent alone.
Chu Qiankun also gave him two tricks, one is to find a few interested and potential apprentices locally, his good skills can't be lost.
The second trick is to let him contact his former colleagues, those teachers who have the same skills as him and have been laid off.
As long as they are willing to come here, eat, live and travel, Chu Qiankun guarantees to provide one-stop service, and the salary will also increase by fifty percent on the basis of their previous one.
Others don't cherish these craftsmen, Chu Qiankun can treat them as baby bumps.
As soon as the two moves came out, Fei Bai'an applauded continuously, and his chest beat louder than Fei Pengzhu.
Chu Qiankun was very worried, for fear that the old man would shoot him badly.
In that case, all the work done will be wasted.
After a brief discussion of some things, Chu Qiankun returned to Shanshui City.
The next specific thing will be operated by Liu Tianyun.
That's right, Liu Tianyun left the OK costume with his left foot and walked into the "Xiangyue" tea house with his right foot.
The packaging and sales of lake tea will be handed over to him to operate, of course, Chu Qiankun will definitely assist him.
In Shanshui City, Chu Qiankun's parents left him a tea shop, which will be the display and sales point of "Xiangyue" lake tea.
For "Xiangyue" lake tea, Chu Qiankun will not lay stores in a large area across the country like OK clothing.
Perhaps, for a long time to come, this will be its only physical store.
The Internet, Taobao store, will be the "Xiangyue" lake tea, the main mode of operation in the future.
The word "Xiangyue" is a combination of Chu Qiankun's names from his parents.
The purpose of making tea is not for fame or profit, but to commemorate his parents, continue their careers, and leave a memory.
All the income of "Xiangyue" Lake Tea, except for the necessary costs to maintain the operation, will be charity in the name of the "Xiangyue Fund".
It is precisely because of this that Liu Tianyun will go back on his word, enter the Xiangyue out of OK, and even get strong support from his aunt and Liu Yiyi.
It is a matter of charity, and of course Chu Qiankun wants to hand over this project to someone he completely trusts.
He didn't want to do bad things with good intentions in the future, and if he didn't do good things, he would cause a commotion and cause trouble.
Isn't it, the gains outweigh the losses!
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The fifteenth day of the first month.
OK clothing Shanshui City direct store, the first store in the country, opened in a low-key manner.
Unlike the original Meite S Wei franchise store, which was publicized with great fanfare, the opening of the OK store can be described as low-key.
No guests were notified, no piles of flower baskets, no fluttering banners, no dazzling arches.
Even some familiar friends, such as Wang Quanan and Shen Shuqin, said that they wanted to send flower baskets and attend the opening ceremony, but they were all rejected by Chu Qiankun.
There are only six flower baskets, which are placed alone at the door, or OK clothing bought by itself.
There was no ribbon-cutting ceremony, no preferential rewards, it was simply outrageous, and the OK No. 1 store was quietly opened.
Liu Tianyun and Chu Qiankun stood at the door of the store, looking at the delicate and generous, simple and refreshing, brightly lit but quiet storefront.
sighed: "Why do you always feel sneaky, a little unseemly." ”
After experiencing the madness of opening last year, Liu Tianyun is really unhappy in the face of such a cold scene now.
Besides, OK is still its own brand, I really don't know what Chu Qiankun thinks in his heart?
"Uncle, what you said is too exaggerated, it's just that you didn't make a lot of publicity, why did you become sneaky, isn't that good?" Chu Qiankun smiled, disapproving.
The publicity methods he engaged in last year have long been learned by other businesses and used to the fullest.
The standard rotten street has nothing new to speak of.
Chu Qiankun is unwilling to follow the crowd, and second, there are other considerations.
In Shanshui City, plus three franchise stores of other brands, Chu Qiankun has four stores under his name, and with the market size of the eighth-tier cities of Shanshui City, he alone occupies most of the clothing market.
The wood is beautiful in the forest, and the wind will destroy it!
Blindly high-profile is not a good thing, especially after the smashing of the store, Chu Qiankun prefers to be low-key.
Moreover, low-key is not necessarily less profitable than high-profile, wait and see!
The logo on the gate is very simple and clear.
The two letters "OK" are in a "diagonal" structure up and down, elegantly deformed, a bit like an abstract human shape.
On the left side of the plaque is the "Shanshui Shop" in three regular script fonts, and on the right is the number 0001 in Arabic numerals.
The expansion and development of OK clothing will start from Shanshui City, starting from this No. 1 store.
Set sail!
"You're low-key, I don't know how many people aren't used to it. Forget it, I'm not in OK clothing right now anyway, you can toss it yourself!"
Liu Tianyun shook his head and sighed.
"Fei Lao, the house they live in, have they all been done?"
Not in his position, not in his politics, Chu Qiankun understood what Liu Tianyun meant, so he changed the topic.
"Don't worry, it's all done, three bedrooms, enough for a few of them. Liu Tianyun said with a smile.
After Fei Bai'an's matchmaking, there is a husband and wife family of fried tea masters, who are willing to join the Xiangyue Tea Society.
Others, for various reasons, are reluctant to come.
After all, from Fu Province to Shanshui City, thousands of miles apart, they are not young anymore, and they are not willing to travel far from their hometowns.
"Tomorrow I will go to the township to talk about cooperation, I won't go, you and Fei Lao will talk about it together. Chu Qiankun said.
"Are you sure you won't go?" asked Liu Tianyun uneasily.
"What's inappropriate, you are the person in charge of the Xiangyue Tea Society, and it is most appropriate for you to talk about cooperation. I called Fei Lao because he knew how to do it, and you could ask him for some professional questions. Chu Qiankun said.
The cooperation that Liu Tianyun wants to talk about refers to the leasing of 1,000 acres of land in Huangjinping Village by the Xiangyue Tea Society to develop and plant lake tea.
The tea garden that Chu Qiankun originally selected was not in Huanghuangping, but Fei Bai'an took a fancy to the plot of Huangping.
For this matter, the two have argued, but unfortunately they have their own considerations, and no one can convince anyone.
On the night of three days ago, Huo Liang specially called him to tell him that the evil gang led by You Dajiang, the head of Huangjinpingyuan Village, had been investigated and dealt with by the county.
So, because of this incident, Chu Qiankun changed his mind and agreed to Fei Bai'an's site selection opinion.
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