Chapter 413: Smartphone R&D Competition
On both sides of the ocean, two companies that are making inroads into smartphones have entered the rhythm of intensive work.
After two months, Jobs has come out of the mood of vacillating and suffering from gains and losses.
The only change is that the pace of iPhone research and development has accelerated.
Need people and money? Pile it into the R&D team!
It doesn't matter, your own thinking must be right! Through system-level optimization, you can achieve the best experience!
When it comes to design, Apple has always been a trendsetter!
In terms of marketing, Apple has rich experience and excellent reputation!
Even though the MP3 field is now being blocked by rovers to a certain extent, sales and performance are rising rapidly.
Jobs felt still confident, and even said that even the first-generation iPhone could not compare to the Rover in terms of hardware. But by the second and third generations, the evolution of the iPhone will definitely absorb its strengths and climb to higher heights!
"Oh no, no, no, the screen thing has long been decided. We have to pay attention to battery life! In terms of battery performance, the 3.5-inch screen is the most suitable, and the handheld experience of this size is also the most perfect! Don't bring this up again, focus on other unconquered areas, guys! Can we speed up? Speed up! I don't want to be disrupted, on the contrary, we want to occupy the seat of the pioneer. Tell me, four months in advance to August, can you do it?"
"This ...... It's so hard!"
Jobs shook his head firmly: "We can't wait until the original time to release it." Don't bet on what impression we would make on the world if the rover's phones were also far ahead of their time?
"Oh my god! It's not something we can do if we want to, Steve! There's so much design and testing to be done!"
"But it's also not the time for us to be afraid of difficulties! Gentlemen, for Apple, this is a crucial battle in grand strategy! We can only think about how to win! We have to get everything done in August! Now, we need to get everything done in August, and we need to hold an autumn press conference in early September!" Jobs stared at his colleagues: "Listen, I talked to Gu Song of the Rover. He may not have known that Apple was working on a phone, or he might have known. But he's very confident! Very, gentlemen! We have to assume that it's a great product, even as great as an iPhone!"
"If the opponent is an equally excellent product, how can we guarantee that after the other party has been announced or even launched, our original iPhone can still have the aura of a pioneer, have a better reputation and experience? In three or four months, do we still have to temporarily change the plan to improve and iterate? It's too late! Only spend more time now! Don't quarrel here, listen to me! Hurry up and take action!"
It was like a race between the rover and the apple.
But when it comes to saving time...... Jobs really didn't know what kind of opponent he was facing.
Rebus also fell into a certain autism.
Why...... Why did the product development department struggle with the problem for so long and it was solved overnight?
Qu Chen sat across from him, also obviously autistic.
Distribution of cables...... Antenna and microphone ...... Lens...... The screen is a little larger, the thickness has not been reduced, but it appears a little thinner.
With this layout, it looks more compact, which makes people feel that the process is too difficult, but ...... Is it also specially equipped with a process solution?
One night, is this what people do?
"You say...... What is the purpose of our existence?"
Qu Chen didn't know how to answer Mr. Lei's question, so he could only say: "Probably we are ...... in terms of thinking Somewhat restrictive. We always think about how to do it with our current technological capabilities. But this plan ...... Obviously, it is, how to say, to train the foundry to carry out process innovation. The idea...... At the beginning, we also thought about it, and we were going to do it when we were going to put it in the second and third generation products, because the first generation of products needed to have a very good market reputation, so that there would be foundry reasons to invest in follow-up ......"
Rebus sighed: "Now like this, isn't the processing cost higher?"
"It won't be higher!" Gu Song just pushed the door in, "It is also necessary to take into account the policy environment, the company's own demands for the improvement of core competitiveness, and the progress of technology and technology." Zhonghu Province will give very favorable conditions, epoch-making smart phones, will drive the industrial chain to upgrade in an all-round way, whoever keeps up first, who will win! Besides, the rise of domestic equipment will make the price of cutting-edge processing equipment fall back to a reasonable level. ”
Rebus could only look at him and ask, "How did you do it in one night?"
Gu Songshen said mysteriously: "Am I not studying artificial intelligence? I used supercomputing to simulate some algorithms, which saved a lot of work. ”
Rebus was struck by lightning: "Artificial intelligence, you, you have a breakthrough so soon?"
"Why is it so fast, it's not the kind of artificial intelligence you think, that is, I first dismantled the problem in detail and let the supercomputer help me do some analysis. In addition, I don't have those limitations in my thinking, so I came up with such a plan. ”
Rebus grabbed his arm: "Is it so easy, if you have such a good tool, take it out and use it together!"
"It's not mature, it's not mature...... Gu Song snorted, "I came to discuss with you, in short, I tried to be as amazing as possible." In terms of process, as long as it is determined, the rover's factory will upgrade the production line first. The production capacity demand of the first generation of aircraft is not very large, but the main thing is to amaze the world. So the engineering prototype is really not good, just do it in the laboratory!"
"Can you help me look at the operating system......"
Rebus caught him and refused to let him go.
Gu Song was not ready to run, smartphones are related to a huge source of profit in the future, and he was originally prepared to do it.
The upgrade of "Xie Xiaobao" disrupted the rhythm, and he was busy making some layout adjustments for more than a month after returning to China, so as to start things in the field of scientific research and aerospace earlier.
After all, these are the ultimate goals, and there is no panic in the mind.
Just like Rebus and Qu Chen were a little autistic, as long as they have time to solve the problems of smartphone design, craftsmanship and software, it will not be a matter of a few nights?
There is a lot of equipment in the underground laboratory of Xiangshan Annex, and the process has naturally been verified to a certain extent, and it is also feasible in mass production, and the cost is controllable.
He looked at the operating system problem that Rebus was pulling out now, and switched "Xie Xiaobao" to the focused computing mode.
"This memory call mechanism can be optimized, different applications can be set a priority according to the characteristics, although it is a multi-task operation, but it does not mean that all applications are supported by default at the same time. The top priority is to ensure that the system runs smoothly. ”
"The interaction steps for this toggle are complicated...... Touch operation requires some imagination, and I think this type of page switching can be achieved directly through the touch operation of the edge area of the screen recognized by the algorithm. ”
"Always-on snapshots can be considered in the form of a combination of physical buttons, gyroscopes and touches, in short, fewer steps and faster response ......"
……
Rebus and Qu Chen endured the discomfort in their hearts, being diligent elementary school students, constantly remembering all kinds of new ideas.
The feeling of being crushed and the thrill of discovering a new world blend together.
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