Chapter 935: Calls and Calls (Plus Update)
(That's right, I will add more today, and then ten thousand days a day!Ask for a monthly pass to recommend collections, etc.!)
"The franchisee conference! Interesting, really interesting. Chu Qiankun muttered to himself.
Before the Spring Festival, at the headquarters of Dongdu, Meite S Wei will hold a brand franchise to join the 10,000 people to attract investment.
It is very clear who this plan is aimed at, and at the same time, it is also very targeted, which is to continue to maintain an advantage in the number of stores.
Although the volume of Meite S is larger than OK, the number of stores nationwide and the total annual sales volume are more advantageous than OK.
But things are so evil, he wants to be positive with OK clothes, but he doesn't have any advantage.
Compared with the up-and-coming OK, there are two relative defects in the business model of Meite Swe.
First, it is the success of Xiao He defeat Xiao He franchise system, the advantages of franchising needless to say, save money, trouble and people, can expand at the fastest speed.
But there are always two sides to the coin, and while it brings these convenient advantages, it also loses a part of the heavy intermediate profits, just like the middle of the fish's meat.
At the same time, compared with the direct ten, the control of the franchise store is only five at most.
Where is the store located?
How big is the area?
How much to invest?
These are relatively hard indicators, and Meite S can only give a certain range, and it is impossible to control them strongly.
Moreover, franchising is a two-way choice, and it is not allowed to play by Meite S according to his own temperament.
Therefore, it is difficult for them to control the number of stores in a market, density distribution, etc., so they can only try to harmonize as much as possible.
Maybe in a popular market, you can see a second franchise store across the street, and there are some unpopular markets, or markets in second-tier cities, maybe there is no store in the radius N.
The second disadvantage of Meite S is the lack of funds for the expansion of directly operated stores.
This so-called expansion fund does not mean that Meite Swei has no money to open a direct store, what they lack is the financial advantage of being like Chu Qiankun, who can open stores unscrupulously and at will.
The directly-operated store Meite S Wei has, just in absolute numbers, it is more than the current OK clothing, but in terms of internal comparison, the number is much less than that of franchise stores.
Over the years, Meite S has also been working hard to increase the number of directly operated stores, but the effect is not very obvious.
Even this final result is still negative, and the gap is like the rich and the poor, getting bigger and bigger every year.
In the face of such a problem, Mei Jianhua's Meite S Wei is also quite helpless.
Although the company's development in recent years has been good, the growth rate has been very gratifying, and the revenue has reached a new high every year.
However, with the expansion of the industry, there are more and more places where money is needed, and only some of them can be used for directly operated stores. It is impossible to stop all other projects and spend all the money on directly operated stores, which would simply put the cart before the horse.
No matter how many stores there are, if other aspects can't keep up, it will be in vain in the end.
In the same way, it is impossible to stop this leg of the franchise and let him wait until the number of directly operated stores catches up.
Not to mention how many years it will take to achieve this goal, I am afraid that the day will come, and the market will also be occupied by other brands.
It's impossible to drink the northwest wind, but at most, they can only drink some soup and check the bones, and by that time, their Maite Swei faucet will definitely be on the side.
It is difficult to say whether it can maintain a first-line brand, and it is dangerous.
Metro S wanted to develop a balance in this area as quickly as possible, and they couldn't think of anything other than to raise money from outside.
But financing is not something he can finance if he wants to, it is also a two-way choice.
The garment industry is not an IT Internet, and many venture capitals are not particularly enthusiastic about his financing preferences.
With financial difficulties and wanting to compete with OK in the direct store, the management of Meite Swei finally came up with a relatively reasonable and suitable strategy for the moment.
That is to concentrate funds and focus on several major markets, such as the eastern, northern, southern and other major first-tier markets.
In these places, try to lay the direct stores of Meite S Wei on the ground, and it is best to be able to encircle and suppress the distance with a numerical advantage.
To put it bluntly, it is the greatest possible way to seize the market, encircle OK, encircle and suppress OK.
This strategy of Meter S should be said to be a good way to avoid their disadvantages, as long as it is used properly, at least it can achieve results in these important markets.
Seize the opportunity, and then find a way to kill the poor stores of OK.
It's just that all this is the wishful thinking of Metro Sway.
Not to mention that without Chu Qiankun's knowledge, being caught off guard by them would be fatal?
Now that Chu Qiankun knows, where is there still a chance for them, how can they get out this day.
So, Chu Qiankun told Liu Yiyi on the phone and asked her to set up a cross-departmental and cross-regional team in the near future to spend money in these major markets.
Spend money hard.
As long as it is a suitable store, you can buy it, and if you can't buy it, you can rent it.
Store decoration and opening can be reasonably arranged in the back.
Anyway, one shop has raised three generations, and the shop that I bought now is empty, and it is also a business that makes sure that I don't lose money.
Meite S Wei is short of money and can't afford to hoard the store, and he is not short of it, anyway, it's just a word to buy, buy, buy!
After a while, they spread out their cards to see if it was Meite S Wei who surrounded OK, or OK circled him Meite S Wei.
In order to implement this plan, Chu Qiankun told Liu Yiyi that he would ask the finance department to allocate 100 million special funds to the designated account to operate this matter.
As for the original provincial planning plan of OK clothing, everything is as usual, and it will be implemented step by step.
After disturbing the eldest cousin Taishang to take a bath, Chu Qiankun apologized, and hung up the phone happily.
On the other end of the phone, after a phone call, Liu Yiyi, who had turned into a cold shower, scolded Chu Qiankun and climbed out of the bathtub angrily.
changed her clothes, tidied up her makeup a little, and called Hu Yuhan, who was running outside with her, to her room.
Two hard-working women, it is very likely that they will have to write until midnight tonight.
Chu Qiankun, who was full of happiness in the car, squinted his eyes and sang softly to the sound of music in his ears.
The 7+1 songs are really classics, and from the beginning of the event, I'm afraid half of them are songs written by him.
Moreover, what surprised him the most was that there were two people who challenged "See You Again", but that level is worth discussing.
Stimulated by the debatable singing, he opened his eyes, looked at the last document in his hand, and the smile on the corner of his mouth lit up the reading lights in the car.
Su Daqiang's favor is really not ordinary.
Putting aside his life-saving kindness to the two children, Chu Qiankun wrote down this favor, and if he needed it in the future, he would definitely repay it.
Put the information in his hand back in the information bag, closed his eyes again, his ears automatically blocked the sound outside, and the whole person thought about one thing ethereally.
It was not a short time, and after half an hour, an idea had already taken shape in his mind, and he deduced it back and forth several times, and weighed it left and right several times.
In the end, with a wave of his fist, the final decision was made.
cleared his throat and dialed out a mobile phone number: "Mr. Tang, did you sleep? didn't disturb your beauty sleep, did you? It's good if you don't have it, it's good if you don't have it." When you are free, I invite you to come out and sit down. It's nothing, it's just just drinking coffee and eating Western food with you, exchanging feelings. Yes, yes, okay, then you wait for my call, and I'll arrange the time and place. ”
Originally, it was just a matter of a few sentences, but the other party grabbed the topic and chatted for half an hour, and finally reluctantly hung up the phone.
Now Chu Qiankun has a request for others, so he can only endure it silently, and respond with joy and happiness, and he doesn't dare to slack off at all.
Touching the hot mobile phone with a bitter face, he let out a long breath.
Time is also fate!
It's not that he didn't report that the time had not come, he believed that the other party must have done it on purpose just now.
Busy, too busy, he finally came out of the wild fun, but he kept calling and answering the phone, but the heat of the mobile phone board had not dissipated much, and the bell rang again.
"Herbert, is there anything important about calling me so early?"
The most powerful hand crosses the phone, Chu Qiankun will not fail to answer.
"Good evening, boss, didn't disturb your rest, did you?"
Herbert's voice was a little depressing, but it was the kind of depression that snickered at joy, which should not be a bad thing.
"It's okay, I'm looking at the stars in the wild and studying the astronomical calendar. Listen, do you have something good to share with me?"
Across the ocean, the two of them communicated one morning and one evening.
"The boss is the boss, the ears are so sharp, I thought it was good to hide, but I didn't expect to be heard by you. ”
Herbert was no longer suppressed, and his voice of joy was completely revealed.
"Haha, Herbert, are you complimenting me for my good ears, or are you scolding me for the tip of my ears?"
Chu Qiankun couldn't cry or laugh, he didn't know whether to accept this praise or reject it outright.
"Hey, boss, what's the difference between the two? don't they all mean that you have good ears?" asked Herbert, puzzled.
Chu Qiankun slapped his forehead and forgot that Herbert was a foreigner.
Although it is known as Huaxia Tong, he does not understand everything, and he still can't understand some contexts and artistic conceptions.
Chu Qiankun is not Teacher Xu, he has no patience to explain the breadth and profundity of Chinese to foreigners on the phone.
So, he quickly jumped out of the topic: "Herbert, tell me quickly, what is the good news that made you call me so early?"
"Boss, as of today, Anthony Business Services officially ceases to exist, and Santos Business Services has completely merged him yesterday. Is this good news?"
Herbert excitedly said the right thing, which made Chu Qiankun a little excited, if Santos was so excited, he could still understand.
Herbert is excited?
"Well, not bad, kind of good news. However, Anthony's company is a thing of the past, and Santos should be the happiest, right?"
Chu Qiankun's words were very tactful, and the euphemistic Herbert couldn't understand the question contained in it at all.
"Of course, Santos was the happiest, and in just two months, we were able to finish off Anthony, which was wonderful. Herbert was still immersed in his excitement: "Last night, Santos invited us to celebrate. This night was so wonderful that it made people linger. ”
I'll go, Chu Qiankun instantly understood, hehe, it turns out that the reason for Herbert's excitement is this, an old and unserious foreigner!
"Herbert, now that Santos has fulfilled his wish, shouldn't you plan well how to officially enter Wall Street? At the very least, there should be a formal foothold on the surface. ”
Santos's wish has been fulfilled, so the next step should be to fulfill a careful wish of Boss Chu.
"In addition, you settle down the things around you, before the Chinese Lunar New Year, come to Huaxia again, there is something you need to handle. I'll fax you the information tomorrow. OK?”
PS: I would like to thank the book friend Mengmeng, Maimaiti Monroe, 57031291, the painting in the knife bush, 57802476 and other friends who have given a large number of rewards, as well as many friends who have been voting for the Spring and Autumn Monthly Ticket and Recommendation Vote. Thank you all for your support!