The good reputation of "Lone Agent" continues to make curious audiences pour into the theater, and the theater chain also adjusts the scheduling rate of "Lone Agent" up and down for the sake of profit.

On the third day, the 62% film scheduling rate helped the lone agent win another 30 million box office data, and the total box office of this film in three days also exceeded 80 million, the momentum was so strong that all the 'experts' who had questioned the box office of Nie Wei's controversial film before the release were dumbfounded, and even people who were originally optimistic about the box office of Nie Wei's film were also surprised.

When everyone came home from this shocking result, everyone went crazy.

Nie Wei's fans are frantically reprinting the latest box office news of "Lone Agent" on their blogs, and they are tireless to popularize this success with the general public.

The stars in the circle also reprinted similar good news, either like it, or give a good review, for a while, as long as the users of the blog open the blog, they can basically see the news about "Lone Agent", which can be so popular, the reprinting of these stars obviously plays a very key role, after all, users who play blogs, there can be a few who have not paid attention to the stars.

Of course, such a thing is indispensable to the media, and even the reaction of this group is the most enthusiastic and exaggerated.

As soon as the data of more than 80 million box office in three days of "Lone Agent" came out, some media hung up congratulatory articles on the Internet on the same day, and the title was extremely arrogant - "The old king abdicated, and the new king ascended the throne".

"Hero", the film that is currently the No. 1 box office in China, was inevitably pulled out for comparison again, and the box office data of the two sides from the first day to the box office data on the third day was worse, and then compared with the investment, and finally did not forget to compare the cast, and finally came to the conclusion that the movie "Lonely Agent" has less investment and faster results.

In fact, as a modern action movie, the investment of 50 million yuan in the lone agent is already a lot in China, of course, compared to the investment of 30 million US dollars in "Hero", it is naturally a drop in the bucket.

The investment difference between the two is so big, in fact, it is also related to the lineup, "Hero" is a real blockbuster, there are countless stars in it, from Li Lianjie to Chen Daoming, from Liang Chaowei to Zhang Manyu, and even the supporting cast is extremely strong, including Zhang Ziyi , Donnie Yen, and "Lonely Agent", only Nie is the only one who can be called a real top star, and then there is Huang Xiaoming, who is quasi-first-line.

The gap in the lineup has increased the gap in investment, after all, big-name artists must get high salaries, and Nie Wei of "Lone Agent" actually did not get paid, but added together with the director's remuneration for 10% of the film's box office dividends.

Removing the gap caused by the salary, the rest of the investment difference is actually in the special effects, "Lone Agent" basically has no special effects shots, which saves a lot of money.

But the more this is the case, the more commendable it is in the eyes of the media, especially in the box office, which comprehensively surpasses the data of the first three days of "Hero", the media is almost praising Nie Wei as a mythical character.

also gave Nie Wei the crown of a director with the highest investment and box office performance in China.

Nie Wei couldn't cry or laugh when he knew this title again, and he always felt that this seemingly commendatory title always seemed to be a little wrong, as if he was always stingy in film investment.

Of course, Nie Wei is not stingy at all in terms of investment, but Nie Wei is more inclined to rational investment, neither will he deliberately tighten his clothes and food on shooting because of his concern for money, nor will he spend money lavishly, in the final analysis, Nie Wei will not control the cost of filming films, and the budget he gives is really just a budget, and he will not save a penny of the money that should be spent during the filming process.

However, for Nie Wei, these praises are not as good news as Wang Zhonglei.

Because of the big sales for three consecutive days, the scheduling rate of "Lone Agent" continued to rise, with an average scheduling rate of 65% in the whole theater, which has occupied two-thirds of the current market, which also shows how popular this movie is with the current audience.

Taking advantage of the momentum of "Lone Agent", the program teams of "Happy Camp" and Shonan Channel's new program "Everyday Upward" also cut out a trailer overnight and broadcast it on the Internet and TV.

Especially "Everyday Upward", it has updated ten statuses in a row on the official blog, uploading all the photos of Nie Wei and Huang Xiaoming wearing ancient costumes on the Internet, looking forward to attracting more people to pay attention to this show with these photos.

The photos of Nie Wei and Huang Xiaoming did not disappoint the "Everyday Upward" program team, these photos were discovered by Nie Wei and Huang Xiaoming's fans within half an hour of uploading, and then returned to the fan club, which soon aroused the enthusiastic pursuit of the two fan clubs, especially the changeable shape and a large number of Nie Wei's costume photos, which simply caused a wave of ancient style in Nie Wei's fan group.

"Wow, it turns out that our ancient clothes are so good-looking, I like the moon-white crewneck shirt of the Tang Dynasty that my uncle wears the most, it's so handsome. ”

"I think the wedding dress of the Ming Dynasty looks better, I really want to become the girl wearing a phoenix crown next to Uncle Nie Wei. ”

"The champion suit is also very suitable, and sure enough, the handsome person looks good in anything. ”

"Agree upstairs, our uncle is the most handsome. ”

"Lonely Agent" was released for three days, and its influence on all aspects of the public was gradually revealed, for example, in the past, Nie Wei's fans would always call Nie Wei's brother, but since the release of "Lonely Agent", Nie Wei's generation has risen and he has become an uncle.

It's not that they 'dislike' Nie Weilao, they just think that this kind of name is very special and kind, and a handsome uncle like Nie Wei is estimated to be unique all over the world, at least in the eyes of fans.

Having said that, a craze for traditional Chinese costumes was unexpectedly ignited by these few photos and a promotional video of about a minute.

For a time, the traditional handmade tailor shop suddenly became popular from the door, and the traditional hand-pain tailor shop that was originally only patronized by some elderly customers suddenly came to a lot of young people, and they all made some ancient costumes, especially the wedding dress orders in the Ming Dynasty were the most, and a master surnamed Cai even received twenty orders a day.

For this kind of handmade tailor shop, this is already a large order, enough for this master to do it for two months.

The wedding company has received a lot of orders for traditional weddings in weddings for a while, and it seems that the current couples have become enthusiastic about traditional weddings again.

But as long as you have been on the Internet and watched the promotional video, you will know that all this is only because Nie Wei said in the program "Everyday Upward" that he will definitely hold a traditional Chinese wedding when he gets married in the future, because in the eyes of many people, Nie Wei's choice as a superstar is the most fashionable and high-quality choice.

And this craze for traditional clothing also made Li Can, the only traditional costume designer who participated in the show with Nie, excited, and his studio even received a very generous financing, which played a key role in his future plans.

For this reason, Li Can also sent a text message to Nie Wei to express his solemn gratitude.

The ancient style craze witnesses Nie Wei's popularity at the moment, and the support that gives Nie Wei such a high popularity at the moment is naturally the "Lonely Agent" that is being released.

With the end of Nie Wei and others' assault roadshow in Luzhou, the box office of "Lonely Agent" on the fourth day also came out, although the box office data of 22 million has shrunk a little, but it still helped the film break through the 100 million yuan mark in four days, Wang Zhonglei in Kyoto directly held a grand celebration banquet on the same day, although the protagonists were not there, but with the participation of hundreds of media, this celebration banquet is still particularly eye-catching.

And "Lonely Agent" directed by Nie Wei also created a record for the fastest Chinese film to break through the box office of 100 million yuan, which was also the headline of the media's front page the next day.

Just when everyone thought that the box office decline of this movie this time would slow down its flying box office, but on the fifth day, "Lone Agent" did not decline but increased, and told those who had these ideas that it was the most popular movie in today's Chinese New Year.

The box office revenue on the fifth day was 25 million, plus the box office data on the sixth day, "Lone Agent" only took six days to break through its total box office to 150 million.

At the same time, this is also the data of the total box office of "Lone Agent" that week, the weekly champion without suspense, and the highest single-week box office record in the Chinese film industry.

"Alas, it's a pity, if I knew that I could break the record, I should have let this movie be released one day earlier, and the results would have been better if it was seven weeks old. This is what Wang Zhonglei said with a regretful face at a gathering of domestic film and television bigwigs after the box office of "Lone Agent" exceeded 150 million in a single week.

Although Wang Zhonglei looked regretful, no one on the side comforted him a word, and even the entertainment bigwigs around him were jealous and wanted to beat this guy after hearing Wang Zhonglei's words.

Then it took four days for the box office data of "Lone Agent" to officially break through the 200 million mark, and 200 million in ten days, which is a miracle in the film industry in this era.

Everyone seems to have returned to the time when "Hero" was born a few years ago, and the results of the current "Lone Agent" are similar to "Hero" at that time, or even better.

""Lone Agent" is only 50 million away from the domestic box office performance of "Hero", and you say it will take a few days to break this record?"

"A conservative estimate of a week's time. Someone gave the answer.

"I think maybe four or five days will be enough. "Some people are more confident in this film.

Of course, there are also many people who focus on it no longer on this, but on a higher level.

"It is certain that "Lone Agent" will break the domestic box office record of "Hero", and the most important thing now is to see if this movie can break the record of 300 million box office, if it can exceed 300 million, it will be really powerful. ”

"The opportunity is still quite big, it's only ten days and it's 200 million, so why will this movie be released for another month, and there is plenty of time. ”

"I think I can, too. ”

And when the box office of "Lone Agent" reached 200 million, Nie's only pedestrian roadshow was also coming to an end, and only the last stop in Pengcheng remained.

However, at this last stop, Nie Wei did not take everyone to play the event of raiding the cinema like the previous stops, but wanted to do a more special activity at this end place.

"Ten thousand people gathered?" Huang Xiaoming looked at Nie Wei in surprise, he didn't expect Nie Wei to come up with such an idea.

"Yes, it's 10,000 people convened, we first prepare a venue, and then set a goal, and at the same time don't do any advance publicity, wait until the day of the event, we will be on the street for a limited time publicity, and then see how many people can come in the end, if it is successful, we will show some programs to the audience after the open-air screening, if it fails, we will only show the movie, and we will flash people at the end, how about it?"

This was completely Nie Wei's whim, because he felt that it would be too boring to do the assault on the cinema all the way if it ended like this, and he still had to get something special in the end, so he thought of this 10,000-person convening event.

"Then we're going to have to find a bigger venue. After listening to this, Huang Xiaoming said with a smile.

"So confident. Nie Wei couldn't help but laugh.

"I'm not confident in myself, I'm confident in you. Huang Xiaoming replied seriously, Nie Wei's popularity has been thoroughly felt along the way, it is really too high.

Nie Wei, as the leader of the team and the big boss of the company, naturally no one dared to disobey his words, and Nie Wei's suggestion was not that kind of willful bad idea, but very interesting, at least when the whole team voted democratically, it has been approved.

The staff enthusiastically devoted themselves to the preparatory work with the overtime pay promised by Nie Wei, including the venue and projection equipment, etc., while Nie Wei and Huang Xiaoming hid in the hotel room with Song Zuer, planning the process of the event and the means of publicity.

Of course, the most important thing is that for such a major event, of course, you have to report it to the local police station.

If it is changed to another strange city, this may still make Nie Wei a little embarrassed, but where is this, this is Pengcheng, it is the headquarters of Xunfei, as the company's major shareholder, Nie Wei borrowed the company's public relations power a little, and quickly passed this level.

It took two days for everything to be ready, and just when the total box office of "Lone Agent" had reached 235 million, the 10,000-person convening event planned by Nie Wei was finally about to officially begin.