"It's set, it's set. Pen Fun Pavilion wWw. ｂiquge。 ｉｎfo”

When the next day was about to get off work, Lao Zhao hurriedly walked into the office, panting, and said loudly.

"Lao Zhao, what's wrong?

"yes, why are you in such a hurry?"

"What's going on?"

The people from the advertising department saw Lao Zhao in a hurry and hurriedly asked.

"Yes, Lao Zhao, what's the matter? Don't be in a hurry. Wu Xiaotian also stood up and looked at Lao Zhao without knowing why.

Lao Zhao waved his hand and said with a smile: "Haha, I just walked past the leader's office and heard a secretary say that the public service advertisement for caring for the disabled we produced will be launched tonight and broadcast on all large and small TV stations in the capital." ”

"Really?" Wu Xiaotian asked overjoyed.

He couldn't believe it was so fast.

"Hmm. Lao Zhao nodded.

At this time, Xu Changgong also came into the office, and he said with a smile: "That's right, the leadership has just decided that the public service advertisements we produced to care for the disabled will be broadcast on major TV stations tonight, and the specific time is inconsistent, but it is around 9 o'clock, which is the absolute prime time." ”

"Great!"

"I'll be on TV tonight, and I don't have to say anything about this speed. ”

"Haha, I'll be in front of the TV on time tonight. ”

"Well, me too. ”

"Okay, everyone has worked hard lately, let's get off work early tonight and see how the effect of our carefully crafted advertising is this time? The most important thing is to see how it affects the audience?" Xu Changgong clapped his hands and said to everyone.

"Well, okay, thank you leader. ”

"Thank you, Boss!"

……

In the evening, Wu Xiaotian stayed in the hotel, staying in front of the TV, he tuned the channel to the Beijing Satellite TV channel, waiting for the public service announcement.

"Dad, what are we doing?"

Bei Bei saw Wu Xiaotian sitting next to the TV, and she was also sitting on the side, but she couldn't understand the content of the TV, so she asked suspiciously.

Wu Xiaotian smiled and said, "We're watching TV." ”

"Oh. Bei Bei nodded as if she didn't understand, and asked after a while, "Then what TV are we watching?"

"Well, we're looking at advertisements, public service announcements. Wu Xiaotian looked at Bei Bei and saw that he was puzzled, so he explained: "Do you remember what Miss Nannan was shooting a few days ago? ”

"Okay, okay, Sister Nannan is the best. Bei Bei clapped her hands happily and said.

"Well, we'll start later, let's take a good look. Wu Xiaotian said.

"Hmm. ”

At more than 8 o'clock in the evening, the first season of the popular TV series on Beijing Satellite TV has just ended, which is one of the recent hit TV series, and it has also been introduced by Beijing TV with great efforts. Therefore, there are a large number of viewers sitting in front of the TV, who have just finished watching this TV series and are bored.

They thought that the advertisements in the back must still be some cosmetics, health products and other advertisements, and they found other things to pass the time, ready to wait for the next season of the TV series.

So, some people eat snacks, drink tea, and some people tease children to play.

However, unlike in the past, the ads they imagined did not appear.

The first thing that appears on the TV screen is a couple holding a newborn child, they are very happy, and they are very happy for the arrival of this child, and of course the rest of the family is also happy.

"Hey, what kind of advertisement is this? Could it be an advertisement for some kind of milk powder, it's a little weird. ”

"Well, yes, or maybe it's an advertisement for an infertility treatment hospital, but from this picture, it seems that there is no more straightforward publicity like before, and now it has become euphemistic?

"Haha, that's it, this ad is interesting, I don't see what it's about?"

"Don't change the channel, I want to see, what kind of advertisement is this?"

As soon as the first image of the PSA came out, the curiosity of the audience in front of the TV was aroused, and they all wondered what the ad was promoting.

Immediately afterwards, the face cut to the second shot, and as the child grew older, when she was 2 or 3 years old, she still couldn't speak.

The parents were anxious, no matter how they coaxed the child, the child still didn't pay any attention to their words, and finally one day, they really couldn't help but go to the hospital, and the doctor told them that the child was born with hearing impairment.

The audience in front of the television was silent, as if they knew that the ad was no ordinary commercial.

The ad continues, and the picture is still going on little by little.

At the end of the picture, when Nannan in the advertisement shouted a vague mother in order to prevent her mother from teaching other children a lesson, all the viewers who were watching the advertisement fell silent.

"This, this is a public service announcement?"

In an ordinary household in a certain community in the capital, someone spoke with a male voice.

Inside the house, a family of three is sitting in front of the TV, the TV channel is Beijing Satellite TV, although the public service announcement for caring for the disabled has already been released, but they have not reacted for a long time.

"It seems like yes, come, husband, give me a tissue. A female voice replied.

"Hmm. ”

"Dad, this sister is so pitiful, she can't even talk about flowers, why are people bullying her?" a child asked softly.

"Well, son, they are not right, so you must not bully people who can't speak in the future, you have to help them, by the way, it's not just people who can't speak, those who can't walk, people who can't see, people who don't have arms, etc., these people, you can't bully, you have the ability to help them. ”

"Well, okay, can I donate my pocket money to them, you see that sister's clothes are torn. The child asked again.

"Well, this is okay, I'll see if there is a way to donate. ”

"Thank you, Dad!"

……

"I was so touched by this PSA, they were so pitiful. ”

"yes, I didn't even notice it before. ”

"Me too, they are so pitiful, under my influence, they don't seem to see these people very often, so they all stay at home or somewhere else, aren't they forgotten by normal people?"

"I'll change it in the future!"

……

This advertisement can be seen not only in Beijing, but also in the whole country, because many TVs in Beijing TV are aimed at national audiences, no matter where they are, they can be seen.

Therefore, this scene staged in many homes in the capital is also going on in the same way across the country.

The public service advertisement of caring for the disabled became popular all over the country. (To be continued.) )