Chapter 1055: Winter is coming

With a good start, the follow-up plan will naturally go smoothly, as the box office of "Latent" has been rising, in addition to the "Conjuring" that James Wynn is filming and producing, the third film of the "horror movie universe", "Annabelle", which is an extension of "The Conjuring" and the horror dolls in the real-world Warren Paranormal Museum, has also been put on the agenda by Shahai Entertainment.

The project was also a low investment, with a production cost of only $4 million.

Low-budget horror film projects are the foundation of Relativity Entertainment.

Shahai Entertainment's first film "Human Removal Project" officially entered theaters, although the film series entered the suspension stage to avoid aesthetic fatigue, but Shahai Entertainment was ready to borrow the worldview setting to shoot and produce related dramas, and reached an agreement with Netflix Streaming.

After thinking about it, Ronan gave the green light to this project, and the series, like the movie, will maintain the model of small investment and small production.

In addition, Netflix has proposed that it be possible to shoot and produce a series version of "Spy Shadows"?

The preliminary planning of this project was also sent to Ronan's office by Shahai Entertainment, and the "Spy" trilogy has announced the end of the film series, and it will take a few more years to shoot a follow-up series of movies.

In fact, in the past few years, the three movies of "Spy Shadow" have always been popular in the DVD rental and sales market, and the rational use of popularity is the basic ability of a Hollywood company.

However, the story after the "Spy" trilogy is reserved for future movie sequels, and it is not appropriate to shoot and produce dramas, and once the series goes wrong, it will also have a negative impact on future sequel movies.

After careful consideration, Ronan also gave the green light to the "Spy Shadow" series, the movie trilogy only intercepted part of the original book, and the rest of the content can be adapted to the series.

As we all know, based on the adapted movie or series, once it loses the support of the original book, it is easy to collapse on a large level.

With the original book as the basis for the adaptation of the series, the series can also be a little more confident.

But the plot of the series should be placed before Jason Byrne's amnesia, focusing on the important event that the movie trilogy frequently mentions, and fans are extremely concerned about and constantly make up for - the stumbling block plan!

Those familiar with the "Spy" trilogy know that Operation Stumbling Block, a secret CIA plan to tackle disobedient politicians in various countries they don't like, is a dark plan behind it.

To put it simply, it is a professional killer trained by the government to kill people who do not listen to the United States, such as the black man in the first part of "Spy Shadow", who blackmailed the US government and was killed.

Ronan also reminded Shahai Entertainment that the series can be linked with the movie, but it is necessary to establish its own world view, and at the same time focus the series on the "stumbling block plan", don't dig too big a hole when you come up.

Some episodes dig a pit bigger than the sky at the beginning, and if you want to fill it later, it's even more difficult than climbing to the sky.

For example, Jared Abrams's "Lost" series has been filmed and produced for three seasons so far, although it is excellent from word-of-mouth to user subscription data, but the sinkhole dug out, even Jared Abrams himself doesn't know how to fill in the back, so he can only shoot one season and say one season.

Robert Ludren's original book, layout and secret service organization are much bigger than the movie, and if the series wants to cover all kinds of agent projects in Ludren, it will inevitably dig a huge hole.

The first season focused on the "Stumbling Block Project" and some of its closely related actions.

There has never been a shortage of audiences for the agent theme, and if it can be filmed well, the market response will definitely be bad.

Then there is the style, which must be in the same vein as the movie.

In the past one or two decades, excellent agent-themed dramas are rare, agents or spies have become high-tech furnishings, and there are really few spy film and television dramas that insist on hand-to-hand combat, gunfights, and deception.

After Ronan gave the green light, this drama project was also put on the agenda by Shahai Entertainment, and it was officially named "Spy Shadows: Stumbling Block Project".

Netflix Streaming also placed an order for dramas with Shahai Entertainment for the first time.

With massive content and personalized recommendations, as well as the support of excellent solo dramas, Netflix streaming media has been developing very rapidly, and the current broadcast business covers more than 50 countries and regions such as North America, Latin America, Europe, East Asia and Australia.

Since Relativity Entertainment first became the owner of Netflix, personalized recommendations advocated by Ronan have been an important factor in the development of Netflix's various businesses, and Netflix has also developed and designed special algorithms for this purpose.

Algorithmic recommendations are one of Netflix's biggest strengths.

This month, Netflix overhauled its scoring system, including online video, DVD rentals and streaming, replacing the traditional 5-point rating system in the film and television industry with likes.

After several years of statistics, Netflix found that users' ratings and consumption are almost completely separated.

In the past, as long as the score calculated by the traditional film and television industry rating system was enough for 100 users to score, the score of the relevant film and television drama would appear.

Such a score does not represent the consumption popularity of the content at all.

As we all know, many movies or dramas tend to be more niche and the fewer users who have rated them, and the higher the ratings.

Widely disseminated film and television content, because the audience is extremely wide, the rating is relatively low.

On consumer websites like Netflix, it becomes very unreliable to find their favorite content according to ratings, and when users choose a certain genre and search according to ratings, the priority is often some very niche or literary movies.

It is undeniable that in a certain group, these high-scoring niche content may be god-level works.

But for mass consumers, for the operation of the website, this bird is useless.

Correspondingly, those who are really popular for mass consumption have fallen behind in the selection of ratings because of their relatively low ratings.

In today's era of fast food, there are too many entertainment content on the Internet, don't expect all users to have the patience to search in a different form or be able to see the back, some users may choose to close the web page directly because they did not find their favorite content in the front.

The chances of this happening are not small.

As a result, the user's "rating" of the content has become less important to Netflix.

In contrast, the number of likes that can be directly displayed is more intuitive and more representative of Internet consumption.

According to the likes of users with different tags, it can recommend the same matching content for more users with the same tags.

This is also fully verified in the development of the Internet, and it is easier for consumer users to find popular content that they are interested in.

Content richness has become even more important at this time, and the huge collection of data such as user viewing behavior data and tag data requires a larger video content library, which means that Netflix's content library must continue to expand and update.

On the basis of the original, the Netflix network has not relaxed the collection of content in recent years.

Not only Relativity Entertainment, but also suitable works from other Hollywood companies, Netflix will also buy.

In terms of cooperation with streaming media platforms, as a content provider, dealing with channel providers like Netflix and earning a share of sales will not be rejected by other Hollywood companies in a short period of time.

Of course, there are many companies in Hollywood that are actively entering the online streaming business like Twentieth Century Fox opened Fox Online.

Even Walt Disney, in the midst of the storm, is planning Disney's online business.

Entering September, a heavyweight series has landed on the Netflix streaming platform!

After years of planning, filming and production, "A Song of Ice and Fire: Game of Thrones" was officially launched in September.

Before the TV series started, both Relativity Entertainment and Netflix did a lot of publicity, especially for George Martin.

Perhaps on the other side of the Pacific, the so-called politics and intrigue of "Game of Thrones" are a bit petty, like a child's house, but in the past two years, the original book has gained a lot of influence in North America and even the entire Western world, driven by the promotion of publishing houses and Relativity Entertainment, and the total sales volume has also reached tens of millions.

George Martin even got the nickname "Tolkien of America" in the mouth of the press and book fans.

"Game of Thrones is based on a truly great work, George Martin weaves an extremely complex story that spans thousands of miles, shapes numerous characters, and spans millennia of history, which has earned George Martin the nickname 'Tolkien of America' by Time magazine. ”

This kind of publicity has also begun to be widely recognized.

The Stark family motto "Winter is coming" has gradually become an Internet buzzword.

As for the night watchman's oath, it is even more hyped on the Internet.

Frankly, that passage was truly powerful and infectious.

Sean Bean, who starred in Eddard Stark, who played "Big Foolishness", was also a hot spot in publicity.

There is a propaganda advertorial that specifically counts the legendary experience of Sean Bean's actor career: he starred in the movie very tragically, the characters died in various ways, he was buried alive 1 time, shot 7 times, blown up 1 time, split the body 1 time, beheaded 1 time, hanged 2 times, cut his throat 2 times, stabbed to death 2 times, fell to death 2 times, shot 1 time, and crushed to death 1 time......

It's so tragic that you can't look at it directly.

The tension of the plot, death and hope, the icewolf of fate, fantasy elements and fantasy space, family strife, the temptation of power, the deviant sex, the cruel violence......

These can be factors that attract viewers to the show.

On the day "A Song of Ice and Fire: Game of Thrones" landed on Netflix streaming, the number of subscribers exceeded 4 million!

In the week that followed, North America easily surpassed 15 million subscribers, including nearly 1.5 million new paying subscribers.

The huge number of paying users and user database, high-quality self-made content, and the process of global expansion are all the confidence of Netflix to hit the market value of 100 billion yuan.