Chapter 98: Operation Sau

No matter how good an actor is, as long as he is fixed, the acting path will become narrower and narrower, and in the end he can only wait for death.

Whether it is directed or by the audience, it is the same!

That's why all awards favor groundbreaking performances, preferably disruptive contributions.

For example, Xiao Lizi, who debuted at the age of seven or eight, made a splash in the troubles of growing up. When he was young and handsome, he met Jack in the Titanic and became the dream lover of women all over the world.

And then all kinds of classic roles, to say that the acting skills are absolutely okay, such as the cat-and-mouse game, the amazing Gasby, the result?

After decades of hard work, in the end, the Oscars are not even watched!

Last year, with a Revenant, I guess I couldn't even recognize my parents with makeup, and I was almost by a black bear, and I worked hard to get the little golden man.

The whole world is boiling!

There is also Gu Tianle in China, who filmed any scene in his early years, and is known as the king of bad movies. As a result, people have been doing charity in a low-key manner, and their reputation has completely turned over.

is also a killer wolf, more than 50 shirtless, all kinds of dangerous actions without stand-ins, play with life.

coupled with a father-daughter love drama, it was finally affirmed by the Academy Awards. There is also Guo Tianwang, who has been handsome for most of his life, and he still shows his abdominal muscles in his fifties, bouncing on the stage.

is also through several subversive works, completely transformed into a powerful faction, two consecutive actors, and reached the pinnacle of life.

So people will only remember inversion and subversion,

If the plot is better,

Who will win if you don't win?

"Congratulations to Ding Cheng for winning the Most Attractive Achievement Award of the Year!"

Ding Cheng walked onto the stage, took the gold-plated trophy with a smile, and seemed to reveal his watch without comment, and began to say his acceptance speech.

No way, that's what the ambassador does, no matter what the occasion, as long as the camera, then be brave enough to show it!

Male stars are okay, basically the same, it's nothing more than you wear Armani, I wear Versace, mixed up with this, who can't borrow a few sets of clothes from the brand?

When the coffee position reaches a certain level, borrowing clothes from brands is already a public matter, and it is not even an unspoken rule. Especially female celebrities, they participate in hundreds of activities every year, and their clothes cannot be the same every time.

Yao Zai said that a really high-end big-name dress is actually hundreds of thousands, limited editions and even millions, and I can't stand it if I don't borrow a first-line celebrity!

Those who are not at the level can only come forward through a third party, and many studios that specialize in serving celebrities can arrange it, and it is easier for popular stars to borrow the brand's latest collection of dresses.

Of course, there is Sister Hua, and the company has no shortage of opportunities to cooperate with big names, such as Armani, Versace, GUCCI, LV......

As for whether it is the latest model, it still depends on whether the star himself has enough weight.

Because the dress must be returned the next day after participating in the event, so I saw so many wonderful pictures of celebrities hitting shirts on the Internet, which is the truth.

After finally entertaining reporters, she walked to the corner to catch her breath, Sister Hua came over and pointed to the female stars not far away like a flower peacock opening the screen, and quipped: "This is tired?

Ding Cheng smiled wryly, good guy, a woman's physical strength in this regard is not acceptable. Each stepped on ten-centimeter heels, wore all kinds of jewelry, stood for hours with a smile like a flower, and all kinds of 360-degree no dead ends......

Also drunk!

"Do you think that in venues like New York, London, Milan, and Paris Fashion Week, only A-list actresses will be invited to watch the show?

After all, Sister Hua is old, and she can't stand it for two or three hours, so she finds a chair to sit down, gently moves her sore ankle and says: "Then you're talking about Rihanna, people's appearance fee is at least 100,000 US dollars, which definitely doesn't include many of our female stars, they even pay their own money, and they are blocked out by many brands." ”

Ding Cheng was very curious, asked the inside story, Sister Hua took a sip of water, and continued: "If you want to go, you must first have a brand that appreciates her." For example, at last year's New York show, Tadashi Shoji invited Jiang Xin, and Marc Jacobs invited Da Mi Mi because of his cooperation in his childhood. ”

"Although it is a face-saving thing, on the other hand, it means that this actress can only watch one show and only have one exposure, is it cost-effective?"

Or there is a media that has a good relationship with her, the fashion V knows a lot of brands, has a lot of invitations in his hand, and needs celebrities to hype topics and make layout topics. Going to the show with the fashion media is of course a win-win thing: the media has the material for the report, the blockbuster models, and the celebrities can get several invitations, so why not?"

However, watching the show does not mean that you can sit in the front row, and our seemingly popular domestic stars really want to be put internationally, that is, the submarine needle. Many brands would rather let the editor sit in the front row than let the starlet who does not meet the positioning sit in the front row. ”

"What to do at this time? Of course, it's a stupid way to hit multiple shots. Ask each company in turn, look for those brands that match the star's style positioning, and there are always enthusiastic public relations who are willing to explain to the headquarters how influential the star is in China. ”

"That's why so many of our country's stars are in New York, not Milan and Paris. New York fashion brands are more tolerant and able to try new things than European luxury brands. ”

Ding Cheng suddenly realized, don't look at himself as a mixed entertainment industry, the so-called interlacing is like a mountain, this kind of cat greasy really doesn't understand.

"Of course, the most important thing is to have a financial father, even if you get an invitation, first class, five-star hotels, makeup artists, stylists, agents, assistants...... Miscellaneous expenses are not small. ”

"Female celebrities really have to pay out of their own pockets just to watch the show, and they also take media photographers on a trip, which is the next policy. How to get the media to help pull an advertising fee, sponsoring the entire trip is the master. For example, what famous wig brand, digital brand that is not bad for money, shampoo and makeup brand are all the best partners. ”

"Don't listen to that bullshit, I have a good relationship with a certain big-name designer, just go out and go shopping casually and watch a show by the way?

"Do you think that the departure of Chinese people is really a trip to go? Not to mention ordinary people, it is that many starlets have not been out of the country a few times, and they are really worried about being refused a visa if they really want to go to the country. ”

"It's definitely a good way to shoot blockbusters at Fashion Week, and you can be on the cover and watch the show. Going to New York, Milan, and Paris to shoot a blockbuster is now quite a foreign thing. ”

"Magazines usually use this film as a cover, and after two months, as soon as it is posted on the streets, the exposure rate will go up, of course, this is the routine operation of big stars to increase magazines. ”

"If it's a small magazine with a small weekly, it's often a sword that goes off the rails, and the jargon is street photography. Do you think that those celebrities on the Internet are dressed very beautifully to watch the show, and when they inadvertently look back, they happen to be caught by street photographers?"

To put it bluntly, these street photos have nothing to do with the star's own dressing taste, they are all built by fashion editors from scratch to brand samples. The star walked to the door of the show, the spotlight was stuck, surrounded by domestic media and her own assistants, and foreign reporters could only look at each other and ask: Is this Bingbing?

"Those poor half-red and not popular little coffees are so easy to go abroad, of course, they have to do their homework on watching the show. Taking a photo is particularly important, no matter how many rows you sit in, you must definitely take a photo in the first row. ”

"Regardless of whether it has anything to do with VIP or not, you must take pictures as if you are a VIP, even if you forcibly climb the props of the show, you must write in the promotional draft to invite you to visit. ”

Regardless of whether the designer recognizes her or not, he has to take a group photo with his fingers, and he talks happily and praises her as his muse. If you meet someone who is good at English, you can sit in the first row, and you can chat with your neighbor. ”

"Secretly let the assistant on the other side take pictures and store evidence, go back to the Internet to search for this person's title, and write when it is published: It is quite appreciated by the fashion devil xxx, and it is praised as the fashion icon of China!"

Seeing Ding Cheng laughing, Sister Hua looked at her watch, the time was about the same, and she said while walking out: "A female star who has participated in fashion weeks, a star who has taken blockbusters on the streets of Europe and the United States, and a star who will say that integrating her own style into the show style is fashion, she must be a hot person who will have fashion influence." ”

This means that she will have more endorsements, more exposure, and then a higher value. For domestic stars, the joy of participating in various fashion weeks is a long-term investment. ”

After all, acting and singing are only a small part of the income for female stars, and more income comes from advertising and endorsements. Everyone is piling up fashion week in order to increase their exposure, make the image closer to internationalization, do everything possible to hook up with the symbol of fashion, and finally get the gimmick of fashion actress. ”

"Being able to participate in top fashion weeks can enhance the soft power of endorsements, so as to obtain more high-end and lucrative endorsement opportunities. The father of the owner of the gold desperately threw money to push advertisements, and after mixing mature faces in the eyes of the audience, even the salary could rise. ”

"It's a virtuous circle!"