After the joke, Nie Wei said very seriously: "Hundreds of bands and singers gather together, and the Star Music Festival should be a very rare gathering for everyone, right?"

Nie Wei's question, many people in the audience were full of emotion.

"That's right, Mr. Nie, Lao Liu and I haven't seen each other for more than three years, the last time was at a party, this time thanks to this music festival you organized, otherwise I don't know how long it will take to meet." ”

"You're right, this is also a grand event in our Chinese music circle. ”

"That's right, such an opportunity is so rare, thank you Mr. Nie for giving you this opportunity, I will participate in next year's Star Music Festival. ”

Nie Wei waited for a while, and saw that everyone was almost done, so he pressed his hand and quieted the scene.

"It's a rare gathering, and it's a great opportunity for a lot of bands. ”

"The Chinese music market has been gradually declining since 2,000 years later, and the once-million-selling records have not been seen again after a decade, for many reasons, such as the impact of online music on physical music, as well as the problem of piracy that has always existed, and of course, there are too many musicians in our circle who lack professional quality. ”

"For our Chinese music market, the band has always been in a weak position. ”

"In the past 20 years, there are no more than five bands that can enter the mainstream, and the small circle of bands seems to have been forgotten by Chinese music, and they can only play their own music. ”

Nie Wei's words made many band singers at the scene fall into deep thought.

Band culture has always been in a weak position in the Chinese music circle, which is a little stronger than singing rap, and according to statistics, more than 80% of all bands in the country are mixed underground.

They are like the rivers and lakes in ancient times, they have their own territory and their own disciples, but the mainstream is different, they can't form a scale, and they can't get on the stage.

This can be seen from the fact that major variety shows almost never invite bands.

Just like the original folk songs in China, there is no attention, and they are all played in their own small circles.

However, because of the covers of some mainstream singers, folk songs have become popular and popular, and have gradually been accepted by the public, and even become a hot music category, loved by literary and artistic youth, but so far, most of the bands are still unknown to the public.

"I once talked to the CEO of an entertainment company about the development of the band at a party of industry insiders, guess what he told me?" Nie Wei suddenly asked.

Someone in the audience immediately shouted: "Mr. Nie, don't sell it." ”

"That's what you told me to say, don't feel heartbroken after hearing it. Nie Wei gave everyone a preventive shot, and then said: "He told me that instead of raising a band, it is better to raise a group, because it is easy for idol groups to make money, and bands are all money-losers." ”

Nie Wei's voice landed, and a boo rang out at the scene.

This was not aimed at Nie Wei, but against what Nie Wei said just now, and it was obvious that all the band members present were not convinced.

But whoever is not naïve actually knows it in his heart, and this is reasonable.

In the current domestic market, an idol group, as long as it can reach the second-rate level, can earn tens of millions of yuan a year for the company, such as those top girl groups, such as HELLOGIRLS, which is currently owned by Fanxing, can easily earn hundreds of millions of yuan for the company when they are young.

And idols are also very easy to cultivate, because there is already a mature system, and the most important thing is that idols are generally very obedient.

But the band is different, the band is uncontrollable.

It is impossible for a band to be an idol like a trainee, and that kind of training model cannot cultivate a really good band at all.

Every excellent band is a group of like-minded partners who come together to move towards their ideal music style, and it can be said that every excellent band has a distinct personality and is not cultivated by training at all.

And every band often has a soul figure.

Just like Baojia Street at the beginning, Wang Fuzi is the soul of this band, and when Black Panther was at its peak, it was because of the existence of Dou Wei and the big Zhang of flowers, which are the core soul of the band.

They are usually responsible for the creation of the band and have a deep influence on the style of the entire band.

This has also created a very special situation, that is, when music companies sign people, they often prefer to sign these core characters alone, but have no interest in the band.

After all, cultivating one person is different from cultivating multiple people, and the rewards received are also different, and there is an old saying that is good, do not suffer from few but suffer from unevenness, when the core characters are becoming more and more popular under the cultivation of music companies, the mentality of the rest of the band can really maintain balance, obviously most of them cannot.

When the time comes, there will be many contradictions, but it will easily affect the image of the core characters.

But if only the core characters are cultivated, these extra efforts and troubles will be gone, and this has caused many excellent bands to disband suddenly.

"I know that many music company owners look down on bands, and many people feel that the band is a core character, plus a group of unimportant friends, and the core characters can still be popular without unimportant friends, so there is no need to bother digging a whole band. ”

"But is the band really what they think it is? I don't think so. ”

The noisy voices in the audience had stopped for some time, and everyone was listening carefully to Nie Wei's speech, especially the band members present, who sometimes frowned, sometimes pondered, and every heartbeat was faintly accelerating.

In the eyes of many people, Nie Wei will not specifically mention the survival status of the band for no reason, there must be something to talk about, and it is likely to be about the band.

"The central figure is important because he influences the style of the band, but isn't it important for the other members?"

"What is the band for? ”

"Because of the same aspirations, everyone has come together, you are the most tacit partners with each other, I think everyone here will definitely not think that they have brains, it doesn't matter if they lack arms and legs. Nie Wei smiled and made a little joke.

"I'm the brain, which of you is the arm and which is the leg?"

"Che, no wonder people always say that our band doesn't look very smart. ”

"Fire Chestnut, he's the toe cover of our band. ”

Some of the band members began to joke with each other because of Nie Wei's words, but it was more like a bitter amusement.

"I said so much nonsense, and it also delayed everyone's time. Before Nie Wei finished speaking, there was a voice of support from the audience of 'not nonsense' and 'thank you Mr. Nie for speaking up'.

The biggest difference between this group of band members and most people in the entertainment industry is that they maintain their own personality, which is the so-called true temperament, unlike most people in the entertainment industry who live with masks, including Nie Wei himself, who will also give himself a disguise that the public likes when he is outside.

This is not irony, but a professional survival skill, in fact, anyone who has stepped into society, how many special selves can really live?

Even some people on top can't do it, because the greater the ability and the more people they influence, the more they must pay attention to their words and deeds, because one of your mistakes is likely to affect tens of millions of people, or even more.

This also made the band members naturally hear Nie Weishi speaking for them, and they were naturally grateful.

"But I have to delay you for a while, because I have laid down so much, but it is not specifically for whining, and what I want to say next has something to do with many bands present. Nie Wei's words made the scene quiet instantly, and a voice rang out in everyone's hearts, and the main dish was finally served.

"In view of the fact that the mainstream media is not in place for the band's publicity, we Fanxing Group have decided to create a program specifically for band competition, and our internal positioning of this show is also S-level promotion, we hope that this variety show will be like last year's hip-hop, which will lead those music that is not well known to the public to the mainstream, and give these musicians a broader platform. ”

When the words landed, the scene sounded like a thunderous victory, accompanied by a few strange screams, Nie Wei stood on the stage and saw many band singers jumping up excitedly.

He understood the excitement of these people, because they had been waiting for this opportunity for too long.

Regarding a variety show for bands, in fact, there was a discussion when Fanxing Company did hip-hop, and the choice between the two was to choose between the band and the hip-hop singer, but because hip-hop is more unpopular, it has become the target of the starry challenge.

Nowadays, the success of hip-hop is obvious to all, and it also proves that non-mainstream music can still become mainstream music through platform promotion, and good music is destined to be accepted by the public.

And with this music festival boom, Fanxing is also preparing to launch a music competition program for bands at the same time.

There was a similar show in the original time and space, and the initiator was Ma Dong, who is now the president of the entertainment department in Fanxing, and this variety show for the band was basically adapted from that show.

is different from the original version, in terms of the competition system, Nie Wei is more detailed and fair.

The original version of "The Summer of the Band", in the process of the elimination of sixteen into eight, the way chosen is to catch and fight in pairs, which may be more exciting and conflicting, but in Nie Wei's opinion, it is unfair, and the elimination is too fast, resulting in the audience who just had a little stickiness to the show, because the band they like was eliminated and the show was closed.

So in addition to the same rules at the beginning of the selection competition, and the subsequent knockout round, Nie Wei and the program team agreed that the choice was to use the singer's double competition system.

And the rules of the selection tournament are also followed, under the premise of the double competition system, the points of the two games are added together, and the top of the overall ranking wins.

This not only ensures that the format is as fair as possible, but also gives these bands more opportunities to showcase their talents.

Singing one and singing two is definitely different for these bands today, especially on this kind of mainstream variety show that is likely to be on the star, they can sing one more song, and even they can't wait for the opportunity once a year before.

Nie Wei stood on the stage for a full ten minutes, and the excitement of the group of band members below did not pass, so he had to open his mouth to ask everyone to calm down first.

"I have one more thing to say, and that is the reward for the eventual winner of this show. ”

As soon as they heard that there was a reward, everyone couldn't help but whisper about it.

In the midst of the buzz, Nie Wei smiled helplessly, raised his voice, and announced: "The final winner of this show will receive five million dream funds jointly provided by Fanxing and Huayi, and the five million funds will be used for the album production and promotion of the champion band, and I am here to increase the rewards for this show, I promise to win the championship... No, the top three bands, I will give them a million-level promotion on the starry Weibo, three championships, two runners-up, and one third place. ”

"I'm done talking. Nie Wei made a clean ending.

Nie Wei finished speaking, but the scene was surprisingly quiet, until a few seconds later, Nie Wei walked off the stage, and thunderous applause suddenly sounded.

Many of the band members clapped their hands excitedly, and some even had tears in their eyes.

Because the reward of this show is really too rich, winning the championship is equivalent to getting a reward of 10 million, and the key is that this reward can also realize their music dreams.

Nowadays, it is not easy for singers and idols to put together an album, let alone a band.

There are even a lot of bands on the scene, and so far they don't even have a regular album, and now, as long as they can win the championship of this show, it is equivalent to being able to release a new album for themselves, and this rush alone is enough for 99% of the bands on the scene to actively participate.

Even those bands that have a personality, no matter how ungregarious, and withdrawn are, they will not be able to get along with their music dreams.

"Mr. Nie, when will the show start recording?"

"Brother Nie Wei, what is this show called, how to sign up?"

"Mr. Nie, don't be in a hurry to leave, we still have a lot of questions to ask. ”

When Nie Wei came in, he was like an icebreaker, but when he left, it seemed to be a black hole, sucking everyone to his side.

Nie Wei had to stop and ask the assistant to get him a microphone.

"Everyone, be quiet and listen to me. Nie Wei waited until everyone was quiet before he continued to speak: "The preliminary preparations for the show have been completed, and the recording will start in August. ”

In addition, this program is not limited to mainland bands, and all bands from the two sides of the Taiwan Strait can come to participate. ”

"Thank you, Mr. Nie!" "We promise not to be absent." "Thank you, Mr. Nie!"

This time, after Nie Wei finished speaking, no one stopped Nie Wei from leaving, and everyone thanked him while making way for Nie Wei.

But just as Nie Wei was about to walk out of the banquet hall, he was suddenly stopped.