As one of the three major film critics association awards in the United States, the Los Angeles Film Critics Association Awards have considerable influence during the awards season, and this is the most influential time of the year when film critics can highlight their influence.

And never flaunting taste like their New York counterparts, the Los Angeles Film Critics Association Awards are more market-focused, and sometimes they choose box office blockbusters.

But there are those who know the rules of the game and can always make themselves a winner.

"Congratulations, Harvey. ”

"Harvey, this time Miramax has won again!"

"After winning the best picture, the next step is the Oscar, right?"

At the awards reception, Miramax's "Unchaotic Love" won Best Picture, and Harvey Weinstein was surrounded by congratulations for a while.

Ang Lee looked at Harvey Weinstein's side, a little envy in his eyes.

"Don't be in a hurry. Ronan was calm and said, "Our film hasn't been released to the public yet. ”

Ang Li smiled and said, "I just think that this person is always a winner." ”

Someone he knew came to say hello, Ronan shook hands with him, exchanged a few words, waited for the other party to leave, and said to Ang Lee: "He won't always be a winner, the academy must consider the impact." ”

In fact, since 1999, after such a tragic incident that shocked the world, the college has also pressed Miramax for several years, and Miramax has gained little in the Oscars in the past two years.

There were a lot of people in the banquet hall, and from time to time someone would come over to say hello.

Professionals from the PR firm hired by Embassy Pictures came to me.

Ronan shook hands with her, introduced Ang Lee to her, and said, "Helena, you take Director Lee around." ”

The so-called turning around is to go to film critics and some student members to get acquainted with each other and build relationships.

The Oscars are quite emotional.

As soon as Ang Lee left, a few old acquaintances came over.

In this banquet hall that can accommodate hundreds of people, there are so many people who know each other.

The people who came over were Chris of Sony Entertainment, and Navas of Lionsgate, the former having worked with Ronan many times, and the latter having released "The Human Eradication Project".

Chris asked curiously, "Ronan, I heard that the sci-fi film you bought is going to be Olympics?"

The publicity and public relations work has already begun, and Ronan has no need to lie, saying: "I just want to give it a try." ”

Navas asked, "You're talking about Ann Lee's Crouching Tiger, Hidden Dragon?"

Ronan responded: "It's "Crouching Tiger, Hidden Dragon". ”

"You're ready to hit the Oscars?" Navas looked at Ronan in surprise, "It's going too fast, isn't it?"

Ronan scratched his head a little: "Is this still fast?"

It's been three years since I arrived in Los Angeles, and my company is barely classified as a mid-sized company, and it's in the lower middle class.

In the traditional division, there is no film library, and there is no background and strength.

Navas was speechless: "Isn't this called fast?"

I remember very clearly, that is, two years ago, Ronan Anderson was still a penniless small producer, made a horror film, in order to be able to enter the theater to be released, everywhere to find a way, Lionsgate alone ran a few times? I remember being disliked by the distribution company after watching the film, that is, Lionsgate released the horror film because of its business strategy.

It's only been a long time since the small producer who has hit his head full of money for the release has to compete for the tall Oscar game.

What about Lionsgate? Not to mention participating in the Oscars, there is no plan for this aspect for the time being.

Chris suddenly interjected: "It's actually going faster than you think, you forgot that 'Human Erasure 2' was distributed overseas by Ronan's Embassy Pictures. ”

Only then did Navas realize the most important point: "Produced by Shahai Entertainment, distributed by Embassy Pictures in North America and overseas." An industrial chain has already taken shape!" he sighed lightly: "Ronan, Lionsgate is not as good as your Relatalistic Entertainment. ”

There is nothing bad to admit about this, face up to the gap, and only then can we catch up.

Ronan smiled and said, "I'm just lucky." ”

Keylor has an urge to curse, which is called luck? Lionsgate is backed by a Canadian banking group, and its owner, Gustav, also has a relationship with the government, and has a deep personal relationship with Zipperton, and it has developed rapidly in the past two years.

But compared to Relativity Entertainment, what is Lionsgate?

Lionsgate doesn't even have a vital overseas distribution network!

The gap seems to be a bit big.

Navas, an executive at Lionsgate, is wondering how to get Lionsgate to focus on the burgeoning Relativity Entertainment, and perhaps Lionsgate can learn something useful from the development of Relativity Entertainment.

"Oh, Chris. A bold voice suddenly interjected into the small circle of three.

Ronan turned his head to look, but it was Harvey Weinstein who walked over and greeted Chris.

Chris smiled and responded, "Hello, Harvey, congratulations on winning Best Picture." ”

"It's too early to say congratulations. Harvey Weinstein greeted Navas again, then his eyes fell on Ronan: "Who is this?"

Chris introduced: "Harvey, this is Ronan, the owner of Relativity Entertainment, Ronan Anderson. ”

Ronan politely reached out and shook Harvey Weinstein.

Harvey Weinstein seemed to remember something: "You bought a movie at this year's Cannes Film Festival?"

Ronan said calmly: "That's right, "Crouching Tiger, Hidden Dragon" directed by Ann Lee. ”

Harvey Weinstein nodded and said with a smile: "Originally, this was the film I watched, but I didn't expect to be preempted by you." ”

"How can this be said to be a preemption?" Ronan retorted with a smile: "The Embassy Pictures and the copyright owner Mr. Xu's Zongheng International is a normal business transaction, and there is no question of whether to grab or not. ”

Could it be that Harvey Weinstein has a crush on something, and the offer does not satisfy the seller, and everyone else has to wait, waiting for Miramax to buy it at a low price?

Chris chimed in: "Harvey, it's common for a film to have multiple buyers. ”

As an executive at Sony Entertainment, Chris doesn't really care about people like Harvey Weinstein.

Ronan nodded lightly at Chris, and this could be regarded as a relief for him.

Navas had worked with Ronan once, and they weren't friends, standing aside and keeping silent, without interjecting.

Harvey Weinstein still had a smile on his face, and he smiled heartily: "I don't mean anything else. He knew that Ronan was not one of those actors to be left to his disposal, but a filmmaker and company owner: "I was just worried that Mr. Anderson had just entered the industry, and he had never been exposed to this kind of film, and he didn't know how to operate." ”

Ronan smiled politely: "Embassy Pictures has formulated a perfect publicity plan. ”

Harvey Weinstein said, "I'm exposed to this type of film a lot, do you need me to coach you?"

"Good intentions. Ronan still smiled and said, "Guidance is not necessary. ”

Harvey Weinstein is also a veteran of Hollywood, frowning slightly, and hiding a knife in his smile: "Young people, this kind of film is different from Hollywood horror films, and it is easy to lose money if it doesn't work well." ”

Ronan said: "It's okay, just try the new type of tuition." ”

Harvey Weinstein nodded: "Young and capital, I only understand the heartache when I lose my capital." ”

These words are obviously showing old qualifications, a little unkind, Ronan is not good at stubble, even Spielberg dares to scare, let alone this fat man.

"It doesn't matter, I make fifty or sixty million dollars a film. Ronan said lightly: "I can afford it." ”

Chris took the opportunity to say, "yes. "Human Erasure Project 2" grossed more than 100 million in North America and $170 million worldwide. Embassy Pictures doesn't care about that. ”

Harvey Weinstein's fat face shook slightly, and he said, "It seems that I was overthinking." Good luck, Mr. Anderson. ”

This fat man didn't take advantage, not even verbally, so he could only leave in a huff.

When he went to another circle, Harvey Weinstein turned his head and glanced at Ronan, such a person who grew up in the West has been exposed to Oriental films? Know how to operate Oriental movies in North America? The North American market is so xenophobic, if it is released according to North American films, he will be killed in the streets!

Harvey Weinstein is very confident in this regard, how many people in Hollywood understand the distribution of overseas films, especially oriental films in North America?

On the other hand, Ronan dragged Chris, asked him to introduce many veteran members of the academy, and then worked hard to promote the film "Crouching Tiger, Hidden Dragon".

Ronan emphasized one point to these people, the great significance of this Western film dressed in the skin of the East!

Tell these people: Look, if a famous book in the East is adapted into a movie, the core will become Western-style, and you must learn "Sense and Sensibility", which is a major victory for Hollywood culture.

There are many veteran members of the trainees, and they are quite comfortable with this set.

This is actually a kind of Hollywood-style political correctness.

Ronan's main goal is to be the best foreign language film, but the competition is relatively less fierce.

Of course, as long as there is hope, the nominations for Best Director and Best Picture will also be up for grabs.

After the Los Angeles Film Critics Association Awards, "Crouching Tiger, Hidden Dragon" entered the final promotional sprint stage before its release, and in traditional media, the genre of films in the selection is naturally Oriental martial arts movies.

But on the Internet, the navy department of Embassy Pictures, with the trailers and promotional videos released, touted "Crouching Tiger, Hidden Dragon" as a classical oriental science fiction movie.

The promotional videos are also full of characters flying around, full of sci-fi.

The gimmick of science fiction films has also attracted the attention of many fans in North America.

"Crouching Tiger, Hidden Dragon" will be released in an on-demand manner, and the number of theaters will not exceed 1,000 before the Oscar nominations are announced, or if it does not win at the Golden Globes.

There are only 30 on-demand theaters launched first, mainly in cities with large Chinese populations, such as New York, Los Angeles, Chicago and San Francisco.

And for the thirty theaters, Ronan had people coordinate with the theater company, and all chose places close to the Chinese community.

Ronan is very sober and knows that the main audience of this film is the Chinese in North America.