When Li Mu's intention to acquire Apple became more firm and urgent, he announced his decision to the senior management of Makino Technology: from now on, set up a business unit dedicated to the acquisition of Apple, and fully promote the plan to acquire Apple.

The general manager of the business unit is served by Li Mu himself, and there are two vice presidents, one is Ding Jian, the commercial director who is good at capital operation, the other is Fang Xudong, the CTO of the company, and there are two special consultants, one is Louis Martin, who is familiar with the US stock market, and the other is Lei Jun, a genius programmer who became famous as a teenager.

What the entire business unit needs to do is to have an in-depth understanding and analysis of Apple's current capital structure and business status, not only to determine Apple's capital value, but also to find out Apple's current pain points, and the direction in which it is possible to reverse the situation, and at the same time to develop a complete set of acquisition plans.

After announcing the establishment of the business department, Li Mu called Lei Jun and Fang Xudong, two technical talents, to his office.

After the three of them sat down in Li Mu's office, Li Mu said to the two: "Two, for Makino Technology, in the future, we must take more roots in the core technology in the entire information technology field, not only at the software level, but also in hardware, so at the moment we have several very important priorities, which need the two of you to take the lead in solving them." ”

The two of them sat upright, waiting for Li Mu's next words.

Li Mu said: "First, sort out the global enterprises, products and patents in the field of mobile hardware, especially in terms of microprocessors, and sort out a detailed document for me.

Second, in-depth research on the PDA products currently on the market, especially their hardware and operating systems, as well as the software support of the operating system;

Third, we should conduct an in-depth study of the Symbian system developed by Nokia and several other communication product research and development companies, including the hardware selection of Nokia's product line, and measure the comprehensive strength of the Symbian system and its future development space."

The two of them used a pen to write down the three points mentioned by Li Mu in a small notebook, and then Lei Jun asked Li Mu: "Mr. Li, are you going to make a mobile intelligent terminal?"

Li Mu smiled slightly and said: "Mr. Lei, what you just said in the conference room made me very inspired, I don't understand hardware technology, but one thing I can be sure of is that the future development of science and technology is inseparable from several trends: performance will become stronger and stronger, power consumption will become smaller and smaller, volume will become smaller and smaller, and price will be lower and lower." ”

Both nodded in agreement.

Li Mu continued: "Based on these four trends, I can basically conclude that after a period of time in the future, we will be able to achieve the performance of a PC close to the current stage or even surpass the current PC on a device the size of a PDA or mobile phone." ”

"This ......"

Both were a little shocked.

Li Mu said that the four trends are indeed true, the development of computers over the years has also confirmed this, the computer in the early years is larger than a high-power diesel generator set, and the power consumption is also high to frighten people, but the computing power is measured by the current technology, it is simply weak to the extreme, and the current PC, the full set of weight is only ten or twenty kilograms, and the performance is several times higher than that of the computer in the early years.

However, this does not mean that computer technology can break through the next barrier and integrate a PC into a small mobile phone.

Both of them are technical talents, so although the two have a long-term vision, they are basically loyal to the technology itself, so it is difficult to imagine that the future technological development can reach the height that Li Mu said, just like a science fiction author can easily put a nuclear fusion reactor in a shoe, but nuclear experts clearly know in their hearts how long mankind is still from the road to controlled nuclear fusion.

At this time, Li Mu saw the hesitation of the two and said: " Your imagination sometimes does not be limited by the current technology, do you know, now in the starting point Chinese online writing online game authors, has conceived a new game equipment in the future, it is a kind of helmet, you put on, you have a game screen that is the same as the real vision, so that you can fully immerse yourself in the game screen, and it can even judge your movements, you turn your head, the vision you see also follows you to turn your head, you run, your picture in the game also starts to run, you swing your fist, you will punch in the game screen。 ”

Fang Xudong scratched his head: "After all, Mr. Li, this kind of thing, even if it is possible to realize, I'm afraid it will be thirty or fifty years later, right?"

Li Mu laughed and said, "You think it will take thirty or fifty years, I think it will be more than ten years at most, and maybe even shorter." ”

Saying that, Li Mu said: "You must understand that we live in a society, science and technology are developing explosively, push forward 20 years, if you tell a computer expert, that the overall space of the computer may be as big as a drawer in the future, and the computing power will be ten or even a hundred times higher than the existing computer, he will definitely say that your brain is broken, but isn't this the actual situation?" Twenty years ago, compared with today's computers, the gap is not half a point, since it is possible to shrink from the size of a room to the size of a drawer, so why can't it be reduced to the size of a mobile phone?"

The two of them glanced at each other, and their hearts were a little loose.

Lei Jun said: "Mr. Li, what you said is very reasonable, we are indeed a little trapped in the current technological environment, so our imagination is a little lacking. ”

Li Mu nodded and said: "You see, now there are more and more computer users, and people's demand for computing is also increasing, but no matter how low the price of the PC machine is, no matter how strong people's purchasing power is, even if it is strong enough to have a computer for 1.3 billion people, people's computing needs are still not fully satisfied, why? Because there is no way to enjoy mobile computing, once he leaves the computer, he loses his computing power and the right to enjoy computing." ”

"In the same way, the same is true of the Internet, even if 1.3 billion people in the country have computers and computers are connected to the Internet, but when people stand up and leave the room where the computers are placed, they will not be able to enjoy the services of the mobile Internet. ”

The two nodded solemnly.

Li Mu continued: " Think about the development process of the communication industry, it is precisely because human beings have the need for communication, so someone invented the telegraph, but the cost of telegraph hardware is too high, the cost of operation is also high, and the communication mode is single, can not meet the communication needs of most human beings, so someone then invented the telephone, but even if everyone in the world has installed a telephone at home, but once they leave home, it is equivalent to cutting off communication with the outside world, which is the most fatal weakness of the communication industry in that era, so someone invented the mobile phone, you see now, the penetration rate of mobile phones has been very high, and it will only get higher and higher。 ”

"That's right. Lei Jun said very seriously: "If you look at it this way, mobile computing and mobile Internet will definitely become the next development direction of the Internet!"

Fang Xudong also said with special approval: "Mr. Li, your example is too convincing, all our previous thoughts were focused on Internet technology and services with PC as the core, but if we look at it in the long run, the future will definitely develop towards portable mobility." ”

Li Mu said with a smile: "The real mobile Internet era may take a long time to come, but if we can recognize the direction and trend of this future development in advance, we will be able to stand out among all enterprises of the same type." ”

After that, Li Mu said: "You see, the current mobile phone has been able to support the operation of JAVA programs, support GPRS network access, companies like Symbian and Microsoft, they have developed a special operating system for mobile phones, and have been at the forefront, why can't we also develop a set of our own mobile operating system like them?"

Fang Xudong was dumbfounded and said: "Mr. Li, even if it is a mobile operating system, the technical reserves and human, financial and time costs required behind it are also very huge, and we don't have this foundation at all now, and with an operating system overlord like Microsoft, the future mobile phone operating system is likely to be ......dominated by his family."

Li Mu smiled slightly: "I'll answer your questions separately, you said that we don't have technical reserves and capabilities, that's right, we don't have this foundation, but what if I buy Apple?"

Fang Xudong's expression became even more frightened......

"If you buy Apple...... Fang Xudong said excitedly: "With MacOS as the foundation, the difficulty of deriving a mobile phone operating system will be greatly reduced!"

Li Mu nodded and said with a smile: "Next, I'll answer your second question, do you think Microsoft occupies the vast majority of the market on the PC side, so it is natural that it can occupy the vast majority of the market on the mobile side?"

Fang Xudong asked Li Mu: "Isn't it? Even if Microsoft hasn't made a force yet, once he makes a force, I believe that whether it is Apple, Symbian, or Palm, it will be difficult to resist." ”

Li Mu shook his head and said: "You are a technician, you must know MacOS, in the PC field, MacOS will indeed never be able to do indos, which is not only related to the strategic positioning of the two companies, but also related to the current environment of the computer industry;

Compared with Apple's MacOS system, which is only sold with Mac computers, the operation of PCs is much more flexible, users can not only buy various brands of PCs to match indos, but also buy a variety of hardware to assemble a computer to match indos, which has created a large number of PC manufacturers and hardware manufacturers for the PC industry, while Apple is just fighting alone;

Whether it's a large number of branded PCs, or a larger number of DIY hardware manufacturers, it leads to two situations:

The first is the huge productivity supported by a large number of enterprises, which will lead to the output of PCs and PC hardware hundreds of times that of Apple, and the coverage intensity is much greater than that of Apple;

The second is the ubiquitous fierce competition caused by so many enterprises and such a huge productivity, PC manufacturers will compete with each other, and hardware manufacturers will also compete with each other, so Shenzhou jumped out to impact the PC market, and the cost of DIY hardware has also dropped again and again, which ultimately leads to the continuous reduction of the cost of the PC, and the continuous reduction of the cost has greatly improved the expansion speed of the PC, which is MacOS and Mac computers can never catch up. ”

Speaking of this, Li Mu suddenly made a big turn and said: "The DIY industry of PC has become a tradition, which cannot be reversed by Apple, even Microsoft, but you must understand that mobile phones are not PCs, PCs equipped with indos can be DIY, but no mobile phones can be DIY, any mobile phones are like Apple's Mac computers, with hardware and software and the whole machine is sold! This also means that the strong advantages of PCs in the face of Mac computers do not exist in the mobile phone market!"

Lei Jun said excitedly: "Mr. Li is right! Nokia's mobile phones in the future may be equipped with the Symbian system, but consumers can't buy another mobile phone to install Symbian by themselves, let alone DIY a mobile phone to install Symbian, the future mobile phone market must be a software and hardware integration device, in this way, Microsoft will lose the hardware DIY field of everyone to pick up firewood and flame high foundation, and Apple like the company is equivalent to standing on the same starting line!"

Li Mu snapped his fingers and said with a smile: "If we acquire Apple and derive and develop a mobile phone operating system based on MacOS, we have two choices, either to do system authorization and cooperate with major mobile phone manufacturers; Microsoft is not very competitive, then we choose the former, throw the product out, directly at the manufacturer level with them, if our operating system is much stronger than them, then we choose the latter, lock this advantage, to create our own mobile phone brand, no matter what, mobile Internet will be the future trend, we must plan in advance, whether it is hardware, or software. ”

For Li Mu, with the possibility of acquiring Apple, it also gave him a good opportunity to cut into the smartphone market, in his eyes, the real sense of the smartphone, is the iPhone to create a new era of full touch and multi-touch, that is also Jobs' greatest initiative.

Jobs began to prepare for the iPhone in 05, 07 January officially announced the IOS and the first generation of iPhone, it can be seen that Apple developed IOS and iPhone from front to back took more than a year, if they won Apple this year, it is still a little unrealistic to start developing iOS and iPhone immediately, after all, it is possible to develop products like iPhone if the hardware can keep up, so Li Mu expects that he can launch the iPhone and iOS system in the second half of 06 It is already very good。

Before that, the smartphone field was completely the world of early operating systems such as Symbian, until the explosive rise of Apple in 2010, the mobile phone market was simply Nokia's backyard, allowing Nokia to earn unimaginable profits.

And Li Mu is now preparing to acquire Apple, if he really takes Apple down, why not first develop a castrated version of the IOS system that benchmarks Symbian? This castrated version of iOS does not need to consider touch, nor does it need the huge architecture of the official version of iOS, as long as it can suppress Symbian, you can go to Nokia to grab money first.

Apple has 20 years of technology accumulation in MacOS, and it took more than a year to develop iOS on this basis, if you develop an emasculated version of iOS, I'm afraid it will be about the same for more than half a year, and the castrated version of iOS can first suppress Nokia's momentum, and at the same time help iOS enter the market circle in advance.

What's more, the castrated version of iOS can be launched two years ahead of schedule for the official version of iOS, and in these two years, Li Mu can use the influence of Makino Technology to attract major software vendors around the world to develop software based on the castrated version of iOS, and create an iOS software ecology, so that when the official version of iOS and iPhone comes out, it will not be a newborn calf, but a gorgeous upgrade of the old bird.

In the last life, the iPhone was in the hands of Apple, from the birth of the first generation of iPhone, to the global popularity of the iPhone4 period, Apple took three and a half years, but if he could use the castrated version of iOS to warm up in 04-06 years, and when the iPhone was launched in the second half of 06, Apple took three and a half years to achieve the goal, and he may have achieved it in three months!