Zombie movies have always been the favorite of hardcore movie fans, and the unique setting of zombies can not only satisfy the sensory stimulation of heavy mouths, but also the feelings of apocalyptic despair, or dark human conflicts, are also very attractive.

In the 80s of the last century, George Romero gradually went downhill, and 1985's "Zombies Out" was not only ridiculed by critics, but also a dismal box office, and several other films were still unsatisfactory.

Giorgio Romero had to be put to rest.

The box office hit of "Land of the Living Dead" also officially announced to the world that the "father of zombie films" is back!

This will inspire the feelings of many zombie movie lovers, and in film marketing and promotion, feelings are an effect that can never be ignored.

Therefore, although "Land of the Living Dead" has a bad reputation, the box office trend is good.

In just ten days of its release in North America, the film easily surpassed $30 million at the box office.

And in overseas releases, markets such as the United Kingdom, France, Australia and Germany have performed well.

Compared with the film's production cost of $8 million, the box office of $10.12 million in the first week overseas is also quite outstanding.

The success of "Land of the Living Dead" has made Shahai Entertainment pay more attention to "The Walking Dead", and the relevant preparations are accelerating, and Netflix is also urging the streaming side, hoping to launch the first season of the series next winter.

Netflix has been on streaming for more than half a year and has grown rapidly, attracting a large audience with extremely rich content without any strong competitors.

The second season of "Prison Break" and the second season of "Survival in the Wild" will also be launched in the last quarter of this year.

By next year, there will be new dramas landing on the Netflix streaming platform.

Although after a series of hype and rapid growth, the rise of Netflix's stock price has gradually slowed down, but it has also climbed steadily.

This is also a normal development model for a healthy business.

Just like the real estate market on the other side of the Pacific Ocean, explosive growth is followed by a short period of adjustment, and then the next stage of price surge is accumulated.

In recent months, the Netflix network has also steadily advanced its overseas expansion plans, with the exception of some special markets, such as Central Africa, where most of them have set up branches to promote Netflix's related businesses.

Even in the Arab world, relatively open countries such as the UAE and Qatar, Netflix has successfully entered it.

For example, in an ultra-conservative country like Saudi Arabia, although businesses such as Netflix video have been blocked out, Netflix sharing has opened up the market.

In addition, there are new trends in Android.

After the establishment of the Open Handheld Device Alliance, the already powerful individuals united in the general direction, attracting more companies to join, and Android also ushered in a period of rapid development.

Netflix also convened an alliance meeting with major manufacturers in September, at which it was officially announced that Samsung, Blackberry and Motorola's mobile phones equipped with Android systems will be officially launched next year.

This is undoubtedly good news for Android and Netflix networks.

But there is also unfavorable news, Nokia officially announced the acquisition of Saipan, and Saipan has become Nokia's exclusive system.

The two major alliances of mobile terminals have also officially come to the forefront, and Nokia wants to completely establish its position as the global hegemon with the world's No. 1 sales.

The relatively closed Symbian and the open Android are also about to usher in their own different fates.

Ronan doesn't worry much about Nokia and Symbian, even though he's always been a loyal Nokia user.

Netflix has used Android to coerce too many mobile terminal manufacturers, forming a broader alliance.

In contrast, Nokia's circle is much smaller.

The only pity is that Ronan never said that Steve Jobs was moved, and Apple still insisted on its own system, but fortunately, Netflix's APP has fully entered Apple's system.

"Dawn of the Living Dead" and "Land of the Living Dead" are both successful zombie genre films, and in addition to "The Walking Dead", Ronan has also invested more attention in this genre.

First of all, Shahai Entertainment's script library and the received delivery scripts, Ronan went through it again, there are a lot of zombie-themed books, but there is basically no shooting value.

This has nothing to do with his memory, but is judged by the typical Hollywood-style review principle, and most of the scripts do not even conform to the basic three-stage structure, and the content setting is a mess.

Having said that, most of the scripts that take the delivery route are new works by newcomers, and it is not easy to discover valuable works.

In the same way, it is not generally difficult for those valuable newcomers to make a new come.

Don't look at Ronan, every once in a while, he will personally review the scripts or projects received by Shahai Entertainment, but in the end, he can still appear in front of him, which is still one of the few lucky people.

Excluding the Netflix network, the main business of Relativity Entertainment is based on content production.

Although the proportion of box office in the company's revenue is declining, all offline and peripheral operations, content is actually the foundation.

This is no different from Warner Bros., the most successful performance in Hollywood today, and Walt Disney, which once Hollywood was on the verge of becoming a hegemon.

Content production requires scripts, and Ronan also needs to screen more broadly.

To this end, he specifically brought George Clint and Jessica Filton over to discuss related matters.

"Expanding the screening scope does not simply refer to these delivery scripts. Ronan pointed to the copy of the script on the table and said, "There are many scripts, which may not be delivered to Relativity Entertainment, and may also be dusted in other companies' script libraries." ”

George Clint said, "Other studios would rather have a moldy script than allow us to look at their script library, even if they don't have the rights. ”

Jessica Felton agreed: "Well, that's true, for example, I would never let the producers of other companies read the script in my hands. ”

Of course, Ronan understands this, many scripts are sent to the film company, just to hit the luck, the copyright is still in the hands of the author, and the film company may disdain the script, but it will not let outsiders read it.

"It's not just a new work. Ronan added: "Including projects in the circle looking for investment or production companies. ”

There are many projects in Hollywood, and even if they have been approved by the producers, it sometimes takes many years to shoot and produce them, because it is not easy to find investors.

George Clint said: "Hollywood may produce thousands of scripts every year, or even more, but only a few of them actually appear in front of us. But it's not easy for us to expand our horizons, and it's also constrained by various practical factors, and it's impossible for us to focus too much resources on finding scripts. ”

Ronan said: "That's why I'm talking to you today about how we can broaden our horizons and bring more potentially valuable scripts and projects into our sights. ”

"What do you think?" asked Jessica Felton.

Hollywood is home to some of the best film talent in the world and has a huge talent pool.

These talents come from all over the world with dreams and hope that Virgo will win with one blow.

The script provides the initial story model, character appearance, contradictions, conflicts, and event transitions, and determines the theme and genre of the film, and to a considerable extent, determines the foundation of the film.

Jessica Felton is not a rookie when she first worked with Ronan, and she knows a lot about the entire Hollywood industry model, saying: "Actually, it's not just our problem, it's all the studios are facing this. How can we expand our horizons with minimal investment and find as many valuable projects as possible from so many scripts every year?"

George Clint smiled and asked, "Is there any other way than manual screening?"

As the CEO of Shahai Entertainment, he deeply felt that it is not difficult for a production company to have a library of scripts, but it is not easy to make this library dynamic and updated frequently.

And for newcomer screenwriters who want to get ahead, how to sell their scripts is also a difficult problem.

Ronan said: "Finding scripts and selling scripts is never easy. ”

Jessica Filton is more direct than George Clint: "Hollywood is conservative, and most executives say 'no, no, no' all day long and then go to dinner because saying yes can lead to fire."

Ronan knew she was telling the truth, how many executives in Hollywood had been swept away because of the failure of a film project?

"I have a vision that if more people are mobilized, will there be more scripts on my desk?" Ronan said.

George Clint didn't quite understand: "Mobilize more people, and we need to invest more resources in this?"

Ronan waved his hand: "That's not what I meant. George, Jesse, and Shahai Entertainment make more than 10 films every year, and we have worked with a huge number of directors, actors, screenwriters, and producers, all of whom are front-line practitioners in the industry, and have direct contact with a large number of scripts and projects every year......"

Jessica Felton understands what Ronan means, maybe that's a good idea?

Ronan continued, "We can establish a smooth communication line with the nice people we work with, and let them use email or other means to recommend to us every once in a while that we like to see that we don't have to shoot, and if we can adopt it, we can give them a certain amount of referral payment." ”

"This ...... It seems to be extremely feasible. George Clint thought for a moment and said, "With the company's current development momentum, there should be many people in the circle who have a good relationship with them. ”

He added, "We can also mobilize people within the company, because they will also have a lot of access to the script." ”

Jessica Felton said: "I think it's doable, too. ”

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