Chapter 934 - Market Inversion Linkage (2)
Handing over the price of housing to the market has always been Xiao Ming's understanding of price and the market.
The market is the driving force of prices, and any other means of intervention are only auxiliary effects and cannot play a decisive role.
The price of the water drop suspension house is lower than the price of the ground commercial residence, and the people who can only choose one of the two will definitely choose the suspension house.
Most of the people are the ones who just need housing, and they are also the ones investors like to see the most.
If all these pick-up men have gone to buy the suspension house, will anyone still buy the house on the ground?
Those investors and real estate speculators speculate on the housing prices on the ground, and if there is no pick-up man, then they are the pick-up man.
In the future, the price of ground housing will inevitably be inverted to the actual market.
Developers have already paid the cost of developing ground-level housing, and it has taken so much manpower and time to develop commercial real estate, and they are reluctant to sell at a reduced price.
Consumers see a floating house with a cheaper quality of life and no need to think about which home they should buy.
Moreover, because of the policy of the Water Drop Company, residents in the same city who buy houses on the ground are not eligible to buy suspended houses.
This part of the policy is actually mainly aimed at those investors who have a little money but not a lot of money.
In the future, there will be a very strange phenomenon in the real estate of Jiangcheng.
Floating houses will undoubtedly become the first choice for most residents and will become a hot seller in the market.
The traditional ground house will definitely be unpopular and have no price.
The resulting chain reaction is that a large number of real estate companies will leave Jiangcheng after huge losses in Jiangcheng, and the number of real estate companies that take land in Jiangcheng will gradually decrease.
If the number of people who take land decreases, the price of land will also decrease, and the price will return to a reasonable price.
What kind of trend will Jiangcheng housing present in the future?
Above-ground commercial housing must be much lower than suspended houses, so that it will be competitive.
Floating houses have become the favorite residences of the urban middle class and above, and the commercial houses on the ground will not disappear, but will be offered to the market at a more reasonable price.
As for the single-family villas that those local tyrants want, this is no longer within the calculation scope of the market, because the villas do not belong to the rigid demand in the first place, and the number is small, which will not have an impact on the real estate market of the entire Jiangcheng.
This is the impact of the floating house on the real estate market in Jiangcheng after the emergence of the water drop company, and the water drop company has changed the deformed real estate with a product.
The people who can take the position of the boss of the real estate company are all elites, and most of them have already analyzed the future trend of Jiangcheng real estate and even the national real estate.
Traditional Real Estate Industry – It's Over!
There is no need to watch the press conference anymore, Yu Hongchang left the press conference seat tremblingly with the support of the assistant, he returned to the sky car, and smiled bitterly, his own means of transportation are actually products of Pangu Technology.
After a long while, Yu Hongchang came back to his senses, and he used the Qinghe equipment to call the headquarters.
"The land we got in Jiangcheng last week, give up, land deposit, what land security money do we have to get back? If we continue to develop, we will have nothing to return to what land deposit!"
Yu Hongchang began to have angina again, he said: "Lower the profit growth forecast of Hengda this year, suspend land acquisition nationwide, and in addition, how many apartments in Jiangcheng and the surrounding areas of Jiangcheng have not been sold?
The assistant at the headquarters immediately checked the data in the system and said: "At present, there are 7,000 unsold houses in Jiangcheng and 5,000 unsold houses in the surrounding counties of Jiangcheng, a total of 13,000 units. ”
The real estate industry has a sales cycle, and the sales cycle can reach two or three years, Hengda is still a large real estate company, and the real estate is also relatively popular and the sales are relatively fast, but 13,000 houses still make Yu Hongchang almost guilty of myocardial infarction.
He said: "Now spare no effort to sell these 13,000 suites as quickly as possible, and we can lose a little when necessary! Pay attention to time! Be sure to pay attention to time!"
At the end, Yu Hongchang muttered to himself: "If it hasn't been sold for a month or two, we will really lose a lot." ”
In addition to Hengda Biyuan, factoring and other real estate groups that have real estate sales in Jiangcheng, they also urgently adjusted their sales strategies at the press conference, hoping to sell their inventory real estate as soon as possible by reducing prices.
Among them, Biyuan is the most headache, because Biyuan is very optimistic about the development of Pangu Technology to drive the development of Jiangcheng, so there is a large amount of land and real estate in hand, the stock has reached 30,000 units, in the past they are not in a hurry to sell, but the use of hunger marketing, housing prices are about to skyrocket panic marketing, in order to win the maximum profit.
The greater the return, the greater the risk, and of course Biyuan has to face greater risks than Hengda.
The press conference continued, He Yuchu said: "The original intention of the water drop company must be to let people live in it, we hope that the release of the water drop suspension house can allow more people to continue to pursue their dreams, thank you!"
He Yuchu bowed slightly to the audience, and the press conference came to an end.
The expressions of the audience were divided into two extremes, and the young audience cheered excitedly.
Some of them must not be able to afford the suspended house, but some of the suspended houses are sold for 38,000 yuan, and the commercial housing on the ground will definitely be much lower than this price!
The suspension house is just an introduction, which will detonate the economic development trend of the entire Jiangcheng and even the whole country.
The real estate industry will no longer be the economic engine of cities, and local managers and large numbers of investors will have to face this fact whether they want to or not.
The real estate industry is nervous, as if facing a great enemy.
They don't have much time left, and they have to adjust their current policies to keep their businesses alive.
He Yuchu left the last time to the audience and reporters at the scene.
"Hello Mr. He, I am a reporter from Xia Guo Daily, on the issue of the suspension house being built above the ground, I would like to ask whether the suspension house will be built above the existing residential or commercial area in the city except for the mountains and wetlands in the suburbs? ”
The reporter said: "Because the land in the city has basically been used, and now there are air and space bus routes, we can make full use of the space in the sky." ”
In response to this question, He Yuchu said: "We have plans for this, but the specific matters need to wait for the approval of the city administrator. ”
"Hello Mr. He, reporter from the Economic Times, has Shuidi Company considered the impact of the launch of the floating house on the real estate industry and social economy? Will there be a large-scale economic recession and a wave of unemployment?"